I am a MultiPotentialite who thrives in environments that embrace continuous improvement and diversity. My curiosity drives me to explore new concepts and methods, and I have a wealth of experience working with a wide range of products, businesses, and non-profit organizations, both in-house and in agency settings. My expertise lies in blending quantitative and qualitative data to tell a comprehensive, data-driven story of the user through research.I’m passionate about helping businesses adopt a holistic approach to their insights, ensuring data-driven decision-making is embedded throughout the organization with a focus on the end user. I excel at establishing a strong foundation for capturing user behaviors and attitudes throughout the entire customer journey. This not only provides a snapshot of the current state of the product or service but also identifies opportunities for optimizing experiences and prioritizing the most impactful improvements. By aligning insights with business goals, I help drive outcomes such as increased conversion rates, higher engagement, improved retention, and an overall enhanced user experience.With experience in front-end development (CSS & HTML), design, data, product management, UX, CX, and research, I bring a broad perspective to my work. My ability to connect departments and facilitate strategic plans ensures insights are actionable and aligned with organizational objectives. I thrive on the challenge of improving user experiences across diverse domains, continually satisfying my love for learning and growth.