Ashley Gower

Ashley Gower Email and Phone Number

Manager of Content Strategy | Crazy about Customers, Creativity and Financial Literacy πŸ’²πŸ€“ @ NFM Lending
linthicum heights, maryland, united states
Ashley Gower's Location
United States, United States
Ashley Gower's Contact Details

Ashley Gower personal email

Ashley Gower phone numbers

About Ashley Gower

πŸ’Ό Business: You can catch me taking complex topics about the mortgage/real estate biz and making them make sense for the rest of us. I care about customer success, so I create and manage marketing campaigns starting with the end user as the heart of everything I do. πŸ€™ Party: I'm here to make friends and share interesting ideas and encouragement along the way!I honestly love making other people successful! I’m experienced in marketing and sales support in the finance/mortgage industry. For the past 7+ years I have taken topics that feel complex and out of reach, broken them down into easy to digest content, and made it fun for my customers (I've made a lot of memes in my day).Throughout my career, I have been known to improve processes and systems while packaging them in a beautiful and easily understandable way, in order to boost efficiency and engagement for my team or larger organization. I thrive in a position that enables me to analyze data, collaborate with colleagues to enhance processes, and get creative with my teaching tools.Some highlights about me:πŸ’‘πŸ‘ΌπŸΆπŸŒ± I’m a wife, mother to a wicked-smart daughter, crazy bird dog, and a few plants. 😁 I love making people laugh with strategically placed memes and dad jokes.πŸ’ƒπŸ· You can catch me at an aerial yoga class, a winery with friends/family, and always trying something new!

Ashley Gower's Current Company Details
NFM Lending

Nfm Lending

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Manager of Content Strategy | Crazy about Customers, Creativity and Financial Literacy πŸ’²πŸ€“
linthicum heights, maryland, united states
Website:
nfmlending.com
Employees:
661
Ashley Gower Work Experience Details
  • Nfm Lending
    Marketing Manager, Content Strategy
    Nfm Lending Oct 2024 - Present
  • Nfm Lending
    Marketing Project Manager
    Nfm Lending Mar 2024 - Oct 2024
    - Lead content writer for all field and corporate marketing content.- Plan, supervise and delegate project tasks ensuring each project meets set deadlines, budgets, and resources.
  • Academy Mortgage Corporation
    Success Manager
    Academy Mortgage Corporation Jul 2020 - May 2023
    Oregon, United States
    β€’ Managed relationships with a portfolio of 80 accounts, totaling $1.3B loan volume in 2020.β€’ Championed the onboarding of sales CRM lead management process, created and implemented training for regional sales team, resulting in 90% adoption (compared to 40% in other regions). Utilized train-the-trainer model by training peers to implement my process company-wide. β€’ Strategized and individually executed multimedia marketing campaigns, contributing an increase of $350 million in… Show more β€’ Managed relationships with a portfolio of 80 accounts, totaling $1.3B loan volume in 2020.β€’ Championed the onboarding of sales CRM lead management process, created and implemented training for regional sales team, resulting in 90% adoption (compared to 40% in other regions). Utilized train-the-trainer model by training peers to implement my process company-wide. β€’ Strategized and individually executed multimedia marketing campaigns, contributing an increase of $350 million in sales volume in 2021.β€’ Conducted annual marketing business plans assessing business goals and mapping to Academy’s solutions, resulting in increased use of corporate services, training attendance and maintaining employee retention.β€’ Developed onboarding and comprehensive sales training for 70+ employees as a Subject Matter Expert for SaaS systems (Homebot, SimpleNexus, Surefire CRM, Experience.com). Drove adoption by developing campaigns, leveraging customer advocates and analyzing usage to target potential areas of growth, resulting in increased efficiency and product adoption. β€’ Served as the voice of the customer to 5+ department leaders (Sales, Marketing, Compliance, Product, IT, and Support) advocating for loan officer needs and relaying trends in marketing feedback resulting in faster project turn-times, higher levels of campaign adoption.β€’ Mentored and coached a small team to provide exceptional ongoing support for sales and marketing efforts across Pacific Northwest Regions.β€’ Spearheaded regional graphic design initiatives and social media content as the lead designer, delivering on-brand and engaging materials that significantly expanded organic reach and fortified B2B partnerships. Show less
  • Academy Mortgage Corporation
    Field Marketing Manager
    Academy Mortgage Corporation Jul 2019 - Jul 2020
  • Academy Mortgage Corporation
    Associate Marketing Manager
    Academy Mortgage Corporation May 2019 - Jul 2019
  • Academy Mortgage Corporation
    Business Development Coordinator
    Academy Mortgage Corporation Feb 2019 - May 2019
  • Pacific Residential Mortgage, Llc.
    Marketing Content Specialist
    Pacific Residential Mortgage, Llc. Apr 2017 - Feb 2019
    β€’ Successfully implemented a company-wide CRM system, overseeing data scrubbing and training for over 100 employees. Strengthened data accuracy and achieved high adoption rates. Managed vendor relations to ensure accurate data integration. Provided continuous support and developed an effective onboarding process.β€’ Created all facets of company written materials, such as writing and proofreading blog posts, email campaigns, flyers, postcards, and newsletters. β€’ Delivered effective… Show more β€’ Successfully implemented a company-wide CRM system, overseeing data scrubbing and training for over 100 employees. Strengthened data accuracy and achieved high adoption rates. Managed vendor relations to ensure accurate data integration. Provided continuous support and developed an effective onboarding process.β€’ Created all facets of company written materials, such as writing and proofreading blog posts, email campaigns, flyers, postcards, and newsletters. β€’ Delivered effective training to staff on company-wide CRM systems to improve their skills. β€’ Improved process efficiency through end-to-end management of marketing materials and utilization of database for CRM system. β€’ Developed social media content, driving engagement and expanding brand reach.β€’ Served as manager for company Search Engine Optimization, enhancing website visibility and driving organic traffic growth. Show less
  • Pacific Residential Mortgage, Llc.
    Marketing Assistant
    Pacific Residential Mortgage, Llc. Mar 2016 - Apr 2017
    β€’ Assisted in the creation of all company content: blog, flyers, email campaigns, social content, etc.β€’ Creation and distribution of closing gift baskets company-wide.β€’ Provide support to Mortgage Bankers and Corporate Staff
  • News-Register
    Account Executive
    News-Register May 2015 - Mar 2016
    β€’ Cultivated relationships with advertising customers. Led initiation, design, and execution of marketing campaigns for diverse portfolio of over 200 clients. β€’ Acquired client satisfaction through outstanding service delivery under pressure and strict deadlines. β€’ Accelerated sales growth on assigned advertising accounts by 30% within 10 months.β€’ Successfully communicated through deadlines with graphic team, writers, and advertisers for timely ad and project completion in over 150… Show more β€’ Cultivated relationships with advertising customers. Led initiation, design, and execution of marketing campaigns for diverse portfolio of over 200 clients. β€’ Acquired client satisfaction through outstanding service delivery under pressure and strict deadlines. β€’ Accelerated sales growth on assigned advertising accounts by 30% within 10 months.β€’ Successfully communicated through deadlines with graphic team, writers, and advertisers for timely ad and project completion in over 150 publications. Show less
  • Sigma Alpha Lambda National Leadership And Honors Organization
    Recruiting / Leadership Consultant
    Sigma Alpha Lambda National Leadership And Honors Organization Jul 2014 - May 2015
    Oregon, United States
    Sigma Alpha Lambda is a National Leadership and Honors Organization dedicated to developing the individual and serving our community. Promoting and rewarding academic achievement and uniting members in the pursuit of a common goal through service, mentoring and personal development.β€’ Guided collegiate chapters to assist and provide guidance in areas of recruiting, officer training, leadership and team building, philanthropic endeavors, community involvement.
  • Epic Adventures
    Customer Service Representative
    Epic Adventures Aug 2013 - Jul 2014
    - Provided rental equipment for students to use on outdoor adventures such as white water rafting, ice climbing, snow camping, etc.- Point person for front desk systems and processes, assisted manager in changeover to new inventory system- Prepare customer orders; maintain files and credit card information; aid in inventory system maintenance
  • U.S. Department Of Energy (Doe)
    Technical Intern
    U.S. Department Of Energy (Doe) Jun 2013 - Sep 2013
    - Assisted in development of performance dashboards; provided support in analysis & trending- Created a database for the plant’s employee shift logs utilizing Microsoft Suite- Presented data from shift logs to D.O.E. Executive management to facilitate change in dashboard systems

Ashley Gower Skills

Marketing Social Media Marketing Public Relations Community Outreach Leadership Leadership Development Public Speaking Customer Service Microsoft Office Research Fundraising Social Media Editing Event Management Content Marketing Customer Relationship Management Search Engine Optimization Wordpress Training Freelance Writing

Ashley Gower Education Details

Frequently Asked Questions about Ashley Gower

What company does Ashley Gower work for?

Ashley Gower works for Nfm Lending

What is Ashley Gower's role at the current company?

Ashley Gower's current role is Manager of Content Strategy | Crazy about Customers, Creativity and Financial Literacy πŸ’²πŸ€“.

What is Ashley Gower's email address?

Ashley Gower's email address is as****@****ail.com

What is Ashley Gower's direct phone number?

Ashley Gower's direct phone number is +150955*****

What schools did Ashley Gower attend?

Ashley Gower attended Eastern Washington University, Kennewick High School.

What are some of Ashley Gower's interests?

Ashley Gower has interest in Social Services, Children, Economic Empowerment, Education, Poverty Alleviation, Health.

What skills is Ashley Gower known for?

Ashley Gower has skills like Marketing, Social Media Marketing, Public Relations, Community Outreach, Leadership, Leadership Development, Public Speaking, Customer Service, Microsoft Office, Research, Fundraising, Social Media.

Who are Ashley Gower's colleagues?

Ashley Gower's colleagues are Clark Kerr, Ron Shields, Jennifer Perez, Patrick Flaherty, Jeremy Poling, Bobby Carrico, Natasha Nam.

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