Ashley John Email & Phone Number

- Pioneer the strategy and development of generative AI-based (GenAI-based) global newsletters, reaching an audience of ~120K employees, resulting in open rates ~20% above industry benchmarks - Collaborate with Employee Resource Groups (ERGs) leaders to enhance communication strategies impacting over 50% of employees globally, mitigating risk, boosting.

- Led a B2B content optimization sub-team of eight, integrating sales and field marketing stakeholder feedback promptly, enhancing the efficiency of global campaign content development and delivery - Identified and presented field marketing challenges to leadership and content development teams, establishing the foundation for core team’s objectives and.

- Expanded consumer and small business customer adoption of Dell Technologies in U.S. and international markets, generating approximately $400M in 2020 revenue through the design and implementation of joint marketing programs with strategic partners- Successfully pitched to partners to acquire and manage the utilization of marketing development funds.

Round Rock, Texas

- Led a comprehensive audit of over 800 enterprise and client C-suite marketing assets, enhancing circulation across business units and Dell’s Family of Businesses (Dell, Dell EMC, VMware) - Executed in-depth research for campaign content, leveraging web resources, stakeholder interlocks, analyst reports and expert interviews, driving informed content.

Houston, Texas Area

Alumni Advising- Provided senior year and post-graduation support to over 100 high school seniors to encourage and support college matriculation- Collected, managed, and reported alumni data for over 400 graduates utilizing Dell Alumni Connect platform- Engaged in outreach, intervention and mentorship to support alumni to and through post-secondary.

Houston, Texas Area

Mentoring program management- Worked with external partners to develop a pilot mentoring program which fostered meaningful relationships between 34 Cristo Rey Jesuit students and 32 community leaders - Coordinated monthly mentoring events and activities in order to further instill a college-bound mindset in participating students- Communicated weekly with.

Houston, Texas Area

- Managed employee benefits program and retirement plan for 50+ employees- Oversaw the completion of new hire paperwork and employee personnel files- Developed and revised position descriptions, employee handbook, and organizational policies and procedures - Managed I9 compliance for faculty, staff, and students of Cristo Rey Jesuit and Cristo Rey Jesuit.

Menlo Park, CA

- Oversaw all youth and staff involved with the College Bound Program- Case managed 15 high school youth, assessing their academic progress- Managed volunteers and tutors to ensure effective experiences for both them and youth they serve- Developed and implemented dance and College Bound curriculum for youth in grades 8 to 12

San Francisco Bay Area

- Gained leadership, personal, and professional development through individual coaching- Attended weekly trainings to build leadership skills and knowledge of social justice issues and the nonprofit sector- Developed and implemented trainings for first year youth mentors at De Anza College- Planned a youth empowerment conference for 100 youth on the arts.

Greater New Orleans Area

- Supervised high school students during field trips, including a week-long college tour in Nashville, TN- Planned events including annual End of Year Awards Banquet and Summer Trip to Nashville- Led class sessions for seniors’ College Planning course- Conducted research on the effectiveness of the charter school movement for improving education in the city

Pasadena, Texas

- Facilitated group activities for elementary and intermediate school students- Supervised students and provided one-on-one guidance and support- Instructed several dance classes

Stanford, CA

- Planned Black Church programs to better wellness of Stanford community- Planned round-table discussion on the history of Haiti pre and post-earthquake - Served on several panel discussions involving interested high school students- Helped plan Academic and Community Awards ceremony for high-accomplishing black Stanford students

Stanford, CA

- Engaged with Stanford Alumni in a professional setting- Raised funds for the university

Missouri City, TX

Missouri City, TX

Master Of Business Administration - Mba

Activities and Societies: Athena Group (Internal Marketing Agency); Consortium for Graduate Study in Management (CGSM) Fellow; Forte.

Bachelor Of Arts (B.A.), Urban Studies/Affairs

- Concentration in Urban Society and Social Change; - Capstone Research Project - The Effectiveness of Charter Schools in New Orleans.

Electrical Engineering Academy