Ashley Le Email & Phone Number

Washington, Dc, Us

Maryland, United States

Washington Dc-Baltimore Area

- Instruct the School of Media and Public Affais' senior capstone course "Online Journalism Workshop"- Develop lessons on multimedia production and digital media editing, including how to operate Adobe Premiere Pro and After Effects.- Approve news story pitches and guide the newsgathering/creative/editing process- Review first drafts of podcasts, news packages, and documentaries. Provide feedback to help shape the final drafts.- Provide mentorship and career coaching for graduating seniors

United States

- Managed the Trevor Project's social media program and team of two full-time employees.- Developed and implement Trevor’s organic social strategy. - Captured organic content at in-person events, youth-led rallies, and Pride marches. - Coordinated rapid response communications.- Strategized content ideas and directions with in-house videographers and graphic designers.- Collaborated with development, talent, and communications team members to maximize organic social moments.

Atlanta, Georgia, United States

- Led and executed the campaign's social media program.- Served as lead copywriter for all content on Stacey Abrams' social accounts.- Traveled with the principal to capture and create organic content. - Collaborated with videographers, photographers, and video editors in content production.- Edited organic style videos for TikTok, IG Reels, and Twitter. - Oversaw the exponential increase in engagement on all social platforms.- Provided recommendation to campaign leadership and the Principal in key rapid response opportunities.

Washington Dc-Baltimore Area

Washington D.C. Metro Area

• Leading the production of all graphic design and multimedia content, including social videos, graphic cards and branded documents;• Providing the full-range of video production processes for short social-focused videos, including conceptualizing videos, pre-production, filming and editing videos;• Identifying storytelling opportunities that highlight core UNHCR narratives around refugee protection and resettlement;• Collaborating with global/HQ colleagues on U.S.-focused social media moments and storytelling opportunities;• Liaising with external vendors to produce visibility products and long-form publications;• Taking a lead on website design for the U.S. version of the UNHCR website, in coordination with HQ and Washington IT focal point;• Serving as back-up focal point for the management of UNHCR USA’s social media channel;• Ensuring all content produced is completed in line with the branding guidelines of UNHCR; and,• Supporting the work of the Strategic Communications & Outreach unit and other teams in the Washington office in other areas as needed.

Washington D.C. Metro Area

• Led the year-long affordability advocacy efforts that resulted in the reduced laundry, printing, and reservation fees.• Implemented the International Friendship Portal, a program that matches current students and international students who speak their native language.• Authored the Non-Discrimination Policy that was approved by 93% of the student body to be included in the Student Association Constitution.• Served as the student representative on the University Board of Trustees.• Managed the responsibilities of over 50 Student Association members, including allocate student activity fees, advocate for improvements in the student experience, advertise current resources and services, and assist campus partners, student organizations, and students in their GW experience.

Washington D.C. Metro Area

• Served as the main point of contact with the University’s Office of Media Relations, External Relations and the Center of Student Engagement in publicity and marketing. • Created and manages digital and offline marketing strategies, including social media publicity and outreach efforts.• Authored weekly newsletters and official press releases/statements. • Coordinated communication between student organizations and the Student Association.

Washington D.C. Metro Area

• Produced digital content, including video, photography, and infographic materials for social media channels.• Pitched and created stories from rallies, protests, and meetings to amplify the agenda of Senator Elizabeth Warren.• Analyzed analytics data and developed recommendation for future outreach strategies.

Washington D.C. Metro Area

- Monitor U.S., Caribbean, and Venezuela press coverage regarding refugees, asylum-seekers, immigration, and issues relating to foreign policy. - Assist with advocacy and public awareness outreach to the general public, media, foundations, universities and nongovernmental organizations (NGOs).- Provide support in media productions, including video and web content.

800 21St Street Nw, Suite 505

• Outreach and coordination of Welcome Week sponsors• Create a cohesive social media marketing plan and publicity toolkit for Welcome Week programs and events• Produce graphics, posters, and online marketing materials.• Assist with the planning and implementation of Welcome Week programs, including First Night and Engage GW• Assist with the development and execution of an assessment plan for Welcome Week• Serve as the liaison between student organizations and the Center for Student Engagement.• Benchmark Welcome Week programs at peer institutions

Washington D.C. Metro Area

Washington D.C. Metro Area

- Maintains marketing library by checking and replenishing inventory.- Provides marketing tracking and research information by collecting, analyzing, and summarizing data of events and artists.- Coordinates student organizations and groups on campus in event space rental.- Update social media during performances and events.

Washington D.C. Metro Area

- Initiate new layout to brand new posters and graphics.- Make edits to current and past graphics.- Create promotional materials for visual aid on GW websites- Assist project managers in satisfying clients’ needs.- Proficient in InDesign and Photoshop.

Washington D.C. Metro Area

- Assist in the Education Department to help teachers utilize C-SPAN footage and resources to enhance classroom experiences and research.- Create promotional materials for all social media content.- Provide insights and advertise the StudentCam Documentary Competition.

Washington D.C. Metro Area

- Photograph events on and off campus for sport, news, and feature stories.- Shadow and train new staff in photography.- Proficient in Photoshop.

Washington D.C. Metro Area

- Film and gather footage for news and feature stories.- Edit and produce news/feature packages that go on the GW Hatchet online website.- Proficient in Adobe Premiere Pro and Final Cut Pro.

Fountain Valley, California

- Produced bi-monthly episodes for the Baron Broadcast News.- Train new members video production (cinematography, editing, screenwriting)

Bachelor’S Degree, Journalism And Mass Communication

Activities and Societies: Student Association, GW Alternative Breaks, the GW Hatchet, GW Class Council.

Design And Visual Communications, General

International Relations And Affairs

Activities and Societies: Rothberg International School

Education record

Activities and Societies: Baron Broadcast News, Baron Banner, Campus Crusade for Christ, Students House of Reps- Baron Banner Photo.