Ashley Libby Diaz, Pt, Mba

Ashley Libby Diaz, Pt, Mba Email and Phone Number

Founder @ Joni Health
Pagosa Springs, CO, US
Ashley Libby Diaz, Pt, Mba's Location
Pagosa Springs, Colorado, United States, United States
Ashley Libby Diaz, Pt, Mba's Contact Details

Ashley Libby Diaz, Pt, Mba personal email

n/a

Ashley Libby Diaz, Pt, Mba phone numbers

About Ashley Libby Diaz, Pt, Mba

Medtech executive with deep experience in premarket approval (PMA) and 510(K) medical devices and digital surgical technologies combining hardware, software, and artificial intelligence (AI) at global and startup companies. Currently serving as Head of Marketing for VISIE, a 3D computer vision and spatial computing company developing revolutionary optical scanners for robotic and navigated orthopedic, neuro, and spine surgery, with responsibility for business development and product commercialization. Previously led marketing for OrthoGrid, a digital surgical technology company for orthopedics. Ran a highly successful medical device marketing consultancy for 12-plus years. Served as strategic advisor and consultant to numerous medtech startups, including Simplify Medical (acq. NuVasive) and OrthoView (acq. Materialise).

Ashley Libby Diaz, Pt, Mba's Current Company Details
Joni Health

Joni Health

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Founder
Pagosa Springs, CO, US
Ashley Libby Diaz, Pt, Mba Work Experience Details
  • Joni Health
    Founder
    Joni Health
    Pagosa Springs, Co, Us
  • Visie Inc.
    Head Of Marketing
    Visie Inc. Jun 2023 - Present
    Austin, Texas, Us
    Formerly known as Advanced Scanners, VISIE Inc. is a 3D computer vision and spatial computing company researching, developing, and commercializing revolutionary optical scanners for robotic and navigated orthopedic, neuro, and spine surgery.
  • Springboard Enterprises
    Healthcare & Technology Innovation Council
    Springboard Enterprises Aug 2022 - Present
    Mclean, Virginia, Us
    The Healthcare & Technology Innovation Program includes, but is not limited to, innovation in awareness and education, diagnosis, treatment, ongoing care and wellness related to: medical devices, wearables, diagnostics, therapeutics, biotechnology, pharmaceuticals, longevity, drug discovery and development, artificial intelligence, machine learning, application software, platform technologies.
  • The Leadership Edge
    Life Sciences Executive & Team Coach
    The Leadership Edge Mar 2022 - Present
    La Jolla, California, Us
    Launched in 1989, The Leadership Edge profoundly impacts the pace, performance, and culture of the most innovative life science companies in the world. The Leadership Edge empowers an industry that is driving life changing therapies, diagnostics and devices to reach their goals faster, more cost effectively and safely.
  • Astia
    Medtech Advisor
    Astia Jul 2023 - Present
    San Francisco, Ca, Us
    Astia invests in, advises, and partners with high-performing, women-led companies.
  • Medtechwomen
    Co-Chair, Marketing Committee
    Medtechwomen Jul 2021 - Present
    San Francisco, Ca, Us
    MedtechWomen is dedicated to highlighting women leaders in the medtech industry and discussing real-world solutions to the most challenging issues facing our market today.
  • Nacd (National Association Of Corporate Directors)
    Certified Director (Nacd.Dc) + Member
    Nacd (National Association Of Corporate Directors) Jun 2023 - Present
    Arlington, Va, Us
  • Nacd (National Association Of Corporate Directors)
    Accelerate Program Participant, Directorship Certification Candidate + Member
    Nacd (National Association Of Corporate Directors) Jan 2023 - Jun 2023
    Arlington, Va, Us
  • Grow Mode Coaching + Consulting
    Strategic Advisor: Medtech
    Grow Mode Coaching + Consulting Aug 2023 - Present
  • Grow Mode Coaching + Consulting
    Fractional Chief Marketing Officer (Cmo): Medtech
    Grow Mode Coaching + Consulting Apr 2022 - Jul 2023
  • The Plastic Surgery Foundation (The Psf)
    National Breast Implant Registry (Nbir) Steering Committee
    The Plastic Surgery Foundation (The Psf) Aug 2022 - Present
  • Women Business Leaders Of The Us Health Care Industry Foundation (Wbl)
    Member
    Women Business Leaders Of The Us Health Care Industry Foundation (Wbl) Mar 2021 - Mar 2024
    Arlington, Virginia, Us
    WBL is a nonprofit organization housing the premier network of women executives across the healthcare industry.
  • Colorado Cancer Coalition
    Interim Board Chair
    Colorado Cancer Coalition Feb 2023 - Jan 2024
    Denver, Co, Us
  • Colorado Cancer Coalition
    Board Member
    Colorado Cancer Coalition May 2022 - Feb 2023
    Denver, Co, Us
  • Brave Coalition Foundation
    Board Member
    Brave Coalition Foundation Aug 2021 - Nov 2022
    San Antonio , Texas, Us
    BRAVE is a nationally recognized organization dedicated to educating and empowering women concerning their breast reconstruction options and rights following breast cancer.
  • Cancer Support Community
    Interim Chair Of The Board Of Directors, Southwest Colorado
    Cancer Support Community Dec 2021 - Apr 2022
    Washington, Dc, Us
  • Cancer Support Community
    Board Member, Southwest Colorado
    Cancer Support Community Apr 2021 - Jan 2022
    Washington, Dc, Us
    Cancer Support Community is dedicated to ensuring all people impacted by cancer are empowered by knowledge, strengthened by action, and sustained by community.
  • Forbes Communications Council
    Official Member
    Forbes Communications Council Feb 2021 - Feb 2022
    Boston, Ma, Us
    Forbes Communications Council is an invitation-only community for successful marketing / communications executives and entrepreneurs.
  • Ald Brand + Marketing Strategy
    Medical Device Brand & Marketing Strategist
    Ald Brand + Marketing Strategy Jun 2011 - Oct 2021
    Durango, Colorado, Us
    Representative Engagements:- Developed marketing strategy for launch of a game-changing cervical disc replacement.- Led rebranding and development of new professional and patient websites for CDR launch.- Acted as VP of Marketing for intraoperative, orthopaedic, AI-driven, software company.- Developed marketing strategy for novel, disposable, eye speculum for retina injections.- Built inbound marketing system for orthopaedic pre-operative planning software company.Areas of Expertise:Strategic Marketing, User-Needs Driven Development, Commercialization & Product Launch, (Re)Branding, Brand Messaging, StorytellingRepresentative Clients:BioGenware, Simplify Medical, NuVasive, OrthoGrid, OrthoView Materialise, DePuySynthes
  • Ald Brand + Marketing Strategy
    Medical Practice Brand & Marketing Strategist
    Ald Brand + Marketing Strategy Jun 2011 - Apr 2020
    Durango, Colorado, Us
    Representative Engagments:- Led brand development and marketing platform development for startup medical practices. - Led rebrand of 25-plus year old, multimillion dollar, regional ophthalmology practice. - Led marketing for multiphysician, nationwide, subspeciatly radiology practice.Areas of Expertise:Strategic Marketing, (Re)Branding, Brand Messaging, StorytellingRepresentative Clients:Boston Pelvic Health & Wellness, Kadrmas Eye Care New England, NationalRad, The Heart Center, Tritel Concierge Medicine, Wayland Personal Physicians, Yuko Family Medicine
  • Orthogrid Systems, Inc.
    Vp Of Marketing
    Orthogrid Systems, Inc. Mar 2020 - Apr 2021
    Midvale, Utah, Us
  • Nationalrad - Subspecialists In Diagnostic Radiology
    Vp Of Sales & Marketing
    Nationalrad - Subspecialists In Diagnostic Radiology Aug 2010 - Jun 2011
    Weston, Florida, Us
  • Spine Wave
    Product Manager
    Spine Wave Jun 2008 - Aug 2010
    Shelton, Connecticut, Us
    Formulated marketing strategy and delivered tactical marketing plan to drive awareness and spur adoption surrounding the launch of the StaXx Fx Structural Kyphoplasty System. Developed product literature and support materials and comprehensive sales training and education programs. Generated field communications and physician training and education tools. Managed physician consultants and trainers and the customer development process. Produced public relations campaigns to generate awareness of VCFs, treatment options and importance of treatment in target communities.
  • Microaire Surgical Instruments
    Senior Product Manager
    Microaire Surgical Instruments Jun 2007 - Jun 2008
    Charottesville, Virginia, Us
    Reinvigorated CTRS, MicroAire’s $12M, 19 year-old, market-dominating ECTR product. Repositioned CTRS and overhauled comprehensive marketing program. Re-branded company to re-establish MicroAire’s name and presence in medical device market and support CTRS marketing initiatives.
  • Smith & Nephew Endoscopy
    Associate Market Manager
    Smith & Nephew Endoscopy Dec 2006 - Jun 2007
    Watford, Hertfordshire, Gb
    Developed comprehensive strategy to grow surgical power instruments product line into a dominant market player.
  • Depuy Synthes
    Associate Product Manager
    Depuy Synthes Jan 2005 - Dec 2006
    Raynham, Ma, Us
    Launched POLYAX Locked Plating and TEMPFIX Sterile External Fixation Systems, and developed and executed POLYAX and TEMPFIX marketing strategies and tactical plans. Drove development of a comprehensive, innovative, plating platform.
  • Biogen Idec
    Leadership Development/Marketing Consultant
    Biogen Idec Jun 2004 - Dec 2004
    Cambridge, Ma, Us
    Developed internal Leadership Development Program (LDP) marketing and communications strategy and tactical plan. Assisted U.S. Marketing team with launch of TYSABRI, BI’s second Multiple Sclerosis (MS) therapy.
  • Bristol-Myers Squibb
    Marketing Intern - Reyataz® (Atazanavir) Brand Team
    Bristol-Myers Squibb Jun 2003 - Aug 2003
    Lawrence Township, Nj, Us
  • Healthsouth
    Physical Therapist
    Healthsouth May 2001 - Aug 2002
    Us
    Outpatient, orthopaedic physical therapist.
  • Avalanche Physical Therapy
    Physical Therapist & Clinic Director
    Avalanche Physical Therapy Dec 1999 - Apr 2001
    Outpatient, orthopaedic physical therapist. Clinic director - Keystone Clinic.

Ashley Libby Diaz, Pt, Mba Skills

Strategy Medical Devices Orthopedic Marketing Strategy Healthcare Market Development Marketing Leadership Business Development Competitive Analysis Orthopedics New Business Development Surgeons Marketing Research Brand Development Business Strategy Marketing Communications Market Research Surgery Global Marketing Healthcare Marketing Corporate Branding Market Analysis B2b Business Analysis B2b Marketing Physical Therapy Dtc Positioning Tactical Marketing Integrated Marketing Medical Surgical B2c Marketing Word Of Mouth Marketing Services Marketing Professional Services Marketing Strategy Development Branding And Identity Brand Management Brand Awareness Lead Generation Brand Messaging Storybrand Thought Leadership Digital Marketing Practice Development Practice Marketing Startup Marketing Revenue And Profit Growth Growth Strategies Product Launch Product Development Product Marketing Product Management Hospitals Product Launches Spine Direct Sales Commercialization Operating Room

Ashley Libby Diaz, Pt, Mba Education Details

  • University Of Michigan - Stephen M. Ross School Of Business
    University Of Michigan - Stephen M. Ross School Of Business
    Marketing & Healthcare Management
  • University Of Vermont
    University Of Vermont
    Physical Therapy
  • Burr And Burton Academy
    Burr And Burton Academy
    High School

Frequently Asked Questions about Ashley Libby Diaz, Pt, Mba

What company does Ashley Libby Diaz, Pt, Mba work for?

Ashley Libby Diaz, Pt, Mba works for Joni Health

What is Ashley Libby Diaz, Pt, Mba's role at the current company?

Ashley Libby Diaz, Pt, Mba's current role is Founder.

What is Ashley Libby Diaz, Pt, Mba's email address?

Ashley Libby Diaz, Pt, Mba's email address is as****@****dge.com

What is Ashley Libby Diaz, Pt, Mba's direct phone number?

Ashley Libby Diaz, Pt, Mba's direct phone number is +138523*****

What schools did Ashley Libby Diaz, Pt, Mba attend?

Ashley Libby Diaz, Pt, Mba attended University Of Michigan - Stephen M. Ross School Of Business, University Of Vermont, Burr And Burton Academy.

What are some of Ashley Libby Diaz, Pt, Mba's interests?

Ashley Libby Diaz, Pt, Mba has interest in Health.

What skills is Ashley Libby Diaz, Pt, Mba known for?

Ashley Libby Diaz, Pt, Mba has skills like Strategy, Medical Devices, Orthopedic, Marketing Strategy, Healthcare, Market Development, Marketing, Leadership, Business Development, Competitive Analysis, Orthopedics, New Business Development.

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