Ashley Lohmann Email & Phone Number

Round Rock, Tx, Us

Austin, Texas Area

- Establish and execute a marketing strategy for the company based on market trends, targeting tactics, and competitive analysis in order to obtain new clients and win high dollar contracts- Prepare for and art direct photography of finished residential projects, including coordination with homeowners, interior designers, photographers and stylists- Create and maintain the marketing department's annual budget. Track changes monthly and adjust as necessary to keep activities, photography, and advertising efforts within budget- Develop and run all social media platforms and promote interactions with potential new clients and other industry professionals, keeping in line with the brand standards- Work closely with and provide direction to third-party public relations company in order to strategize about best use of company portfolio in terms of publishing prospects and regional and national exposure, finding success and placement in the country's high end shelter magazines- Lead efforts submit to and win architectural excellence awards- Coordinate and oversee third-party branding company to refresh existing brand, including overhaul of current website, logo, and aesthetic- Maintain company webpage through Wordpress, and continually make updates and improvements as the company grows and messaging needs change- Maintain and elevate brand standards across all company platforms and assets, including CAD drawings and presentations, Powerpoint presentations, client facing Zoom and Miro presentations, and more- Network with industry professionals and keep in touch with past and current clients, realtors, consultants, contractors and other individuals who can support word-of-mouth marketing and business development in order to continue growing the brand in Austin, and beyond

Austin, Texas Area

- Handle scheduling for owner and entire office, which includes 40+ current clients and 20+ new/potential clients- Schedule and rearrange meetings on a daily and weekly basis, and prioritize owner's tasks and objectives throughout the week, all while keeping him informed of any changes- Handle travel arrangements for owner for visiting current projects outside of Austin- Proofread and edit emails, contracts and proposals, scope of work documents and agendas on a daily basis- Manage 11 project architects, as well as work with firm associates to hire new employees- Maintain new and old consultant relations, and keep project architects informed of product changes, through brand presentations and lunch & learns- Keep AIA certified architects up-to date on continuing education credits needed- Implement new project management, time keeping, and client billing software and teach employees and owner how to use- Make executive IT decisions and keep staff up-to-date on changes in order to improve security and overall wellbeing of intra-office technology- Self-taught and highly proficient in QuickBooks Online Advanced and Excel- Create monthly client invoices, implement a new system that allows clients to pay their bills online, and manage accounts receivable and accounts payable. Pay bills and credit cards, take deposits to bank- Provide graphic design support for project architects as needed- Utilize Adobe Illustrator to develop new and innovative ways to turn 2D AutoCAD drawings into something more visually pleasing for the client, such as color renderings of site plans, lighting plans, and plumbing and appliances plans- Saw need for Director of Marketing position and the potential growth and high-level projects the firm was leaving on the table, and came to owners in Fall 2018 with a plan for implementing new the position- helped hire and train Office Manager replacement

Cape Girardeau, Missouri & Austin, Texas

- Accountable for the planning, executing, and maintaining of floor sets- Responsible for opening and closing of store- Proficient in writing, editing, & publishing management and associate schedules- Analyze business results day-to-day, and week-to-week- Coach and train associates to desired selling behaviors and skill sets

Cape Girardeau, Missouri

- Assist customers in the process of purchasing and returning products- Responsible for the replenishing of inventory and organization of back room- Extensive product knowledge and ability to teach associates about new products- Prepare for and run monthly floor sets- Close store and count down POS systems, take bank deposits

Greater St. Louis Area

- Assisted with projects in Creative Department- Shadowed Art Director & Junior Art Director- Attended meetings with Art Directors, Copywriters, & Production employees- Learned basics of retouching in Production Department