Ashley Simmons Email & Phone Number

Washington, Dc, Us

District Of Columbia, United States

Advancing a global vision to transform transportation by accelerating the deployment and scaling of technologies that enable safer, more secure, efficient, and sustainable movement of people and goods.I serve as the Deputy Director to SAFE’s Coalition for Reimagined Mobility. In this role I guide our team in the creation and execution of ReMo’s strategic roadmap, support the day-to-day operations, policy development, drive communications and public affairs priorities of the Coalition, and chart future growth initiatives.Internal responsibilities range from liaising with department leads on daily operations of programs and projects, budgeting, and overseeing the performance and career progression of the staff. External responsibilities include developing relationships with various stakeholders across business, government, and academic communities, framing key approaches to communications, public affairs, and policy advocacy in the U.S. and EU, and assisting with the development of new business opportunities.

Washington, District Of Columbia, United States

Leading efforts to generate awareness, advocate, and shape global transportation policy for safer, more secure, and the sustainable movement of people and goods worldwide.

Washington D.C. Metro Area

Leads a communications consultancy that partners with businesses and organizations to elevate their reputation, impact and influence. REVVIT works closely with its clients to generate new ideas and develop winning brand strategies, campaigns and tactics that help achieve their communications goals.Based in the nation’s capital, REVVIT brings a deep understanding of how Washington works, combined with policy issue expertise across the transportation, telecom, energy and technology sectors, proven experience and established relationships to engage with key stakeholders, influence decision makers and navigate complex policy situations.

Washington D.C. Metro Area

Promoted to oversee and lead communications, PR, marketing and event strategies across the association; mentored and delegated to a team of four and managed three consulting firms supporting public relations, digital marketing and web development.Developed comprehensive communications campaigns for federal policy issue advocacy, standards and technology programs.Served as official spokesperson on and off the record; cultivated long-term relationships with tech and telecom beat reporters at national and trade publications across print and digital media outlets; developed storylines and pitched earned media opportunities.Briefed/prepped association executives for media interviews, congressional and agency meetings and public speaking events.Shaped short-and long-term strategic, operational and financial plans as a member of the TIA senior management team; responsible for maintaining budget actuals for external affairs division including approximately 25 association events annually.

Arlington, Va

Promoted to manage new external affairs division and team responsible for implementing communications, marketing, TIA NOW video production and events to help drive awareness of advocacy efforts, technology programs, and standards development.Oversaw brand survey and transition communications plan for TIA and QuEST Forum merger and rebrand.Identified, pitched and secured on average 23 earned media opportunities a month per year, appearing across online and print outlets including but not limited to: the Wall Street Journal, New York Times, CBS News, AP, Reuters, Bloomberg, POLITICO, The Hill, Communications Daily, Fierce Wireless and multiple tech industry trade magazines.Instituted new communications mechanisms for informing and engaging TIA’s broader membership on policy initiatives including a weekly roundup newsletter with a near 30% open rate.Maintained an editorial content calendar. Wrote and approved a variety of content including news releases and statements, talking points and decks, marketing emails & collateral, op-eds and blogs, website copy, newsletters, podcasts and social media posts.Executed quarterly Policy Forums in Washington, D.C. and Technology Summits across the globe, to drive awareness of TIA and its advocacy positions and technology programs; securing speakers and media attendance.Project managed and led the content strategy of the association’s website and four service/ initiative microsites.

Arlington, Va

Led TIA’s Internet of Things policy portfolio on the government affairs team addressing legislative and regulatory issues; worked with member companies to establish IoT advocacy positions, drive policy consensus, and write comments. Lobbied congressional offices and implemented public affairs strategies to support all federal policy advocacy efforts.Managed in-bound media requests and provided counsel on message development and response.Developed new communications mechanisms for informing and engaging TIA’s broader membership on policy initiatives; specifically, increase awareness of the need for more available spectrum to enable IoT technologies, removing barriers to wireless broadband infrastructure deployment, ensuring market access for ICT products, enhancing global, industry-led and voluntary cybersecurity best practices, and improving access to public safety communications.

Washington D.C. Metro Area

Developed and implemented a strategic communications plan to increase awareness among policymakers and the media of Intelligent Transportation Systems (ITS) to improve roadway safety and increase mobility through connected and highly automated vehicle technologies and smart infrastructure.Served as the official media spokesperson; managed reactive media relations by developing responses to inbound media requests and provided counsel to CEO and staff.Cultivated reporter relationships across transportation and technology media in D.C. and around the world. Proactively pitched and secured earned media with the New York Times, Wall Street Journal, Associated Press, and Thomson Reuters, CNBC, Bloomberg, Washington Post, POLITICO, Sirius XM, USA Today, Fox Business News, CNN, Roll Call, National Journal, The Hill, and several industry-specific trade publications.Wrote, edited and reviewed a variety of content including news releases, LTE’s, op-eds, marketing material, etc. Led public affairs efforts for seven regional symposia events showcasing the latest ITS tech and local practices and partnerships solving specific traffic safety and transportation challenges in states and communities across America.Developed and implemented a $1 million full-scale communications and marketing campaign for the 2014 ITS World Congress in Detroit; securing than 1600 news articles, 600+ TV and radio hits, and more than 400 press attendees.

Washington D.C. Metro Area

Managed nonprofit and Fortune 500 company client accounts and assisted in the development and execution of digital and social media campaigns to advance client policy initiatives and improve market reputation. Created an award-winning, digital media/grassroots communications campaign for the Consumer Electronics Association’s Innovation Movement. Client interface for day-to-day communication, project deliverables and updates and ad hoc requests. Developed and managed project deliverables, budgets and staffing hours.Wrote proposals for new business opportunities and current clients; leveraged media relationships for clients. Managed and mentored two digital strategists on social media projects to support traditional media efforts. The David All Group closed on October 16, 2012.

Washington D.C. Metro Area

Developed and implemented global communication strategies to support member-driven public policy initiatives and further the association’s brand as the voice and thought leader of the tech sector. • Managed relationships with traditional and online media outlets. Developed policy-centric pitches, answered reporter inquires and coordinated interviews for ITI’s executive staff. • Managed day-to-day relationships, deliverables, timelines and budgets for projects with external vendors around policy campaigns, design projects, and online development tools.• Prepared and provided strategic counsel on policy-related materials for senior executives.• Interfaced daily with policy staff and member company representatives to develop appropriate policy communications materials for internal and public distribution. • Drafted numerous policy focused Letters to the Editor, press releases, Op-Eds, and online content for the Web and social media.• Created and produced the Faces of Innovation online video series to amplify policy positions.• Oversaw the redesign and on-going maintenance of the associations four Web properties.• Represented ITI at various meetings with potential business partners and media personalities on a weekly basis and assisted with 3rd party partnerships to evolve ITI’s brand recognition.• Managed the design and production for ITI’s 2011 High-Tech Voting Guide for the 111th Congress – a comprehensive report of tech-related Congressional record for the last 10 years.

Washington D.C. Metro Area

• Created ITI’s social media presence on Facebook, Twitter and YouTube and was responsible for daily community management and content ideas.• Wrote press releases, Web content, and membership marketing materials.• Editor of a 100-page report of member’s workforce initiatives, Educating the Innovators of Tomorrow: A High-Tech Industry Blueprint• Launched digitialenergysolutions.org and developed the DESSC Blog to assist in advocating for “smart” energy public policies. • Created greater transparency by developing a members-only website and staff intranet. • Developed, expanded and oversaw the intern program.• Worked in conjunction with outside counsel to trademark the ITI brand.

Washington, Dc

Drafted briefing memos, advisories, press releases and talking points; organized events at the MPAA DC office; fielded media inquiries, tracked daily media coverage and compiled news clips.

Buffalo, New York

Provided strategic public relations and media relations support to several corporate and non-profit clients including: Disney on Ice, Catholic Charities of Western New York & Dave and Buster’s, Inc. • Statewide college student spokesperson for the Unshackle Upstate Coalition. Spoke in 5 major media markets throughout New York State.• Wrote and edited client press releases, media advisories and assembled media kits.• Developed and assisted in organizing client press conferences.

Buffalo, Ny

During the 2005 election cycle, Ashley served on the campaign staff for Kevin Helfer's campaign for Mayor of Buffalo, which included Helfer's historic primary victory as a write-in candidate on the Conservative line. She assisted the campaign manager in facilitating press and community outreach by:• Drafting media advisories, press releases, and policy position papers• Organizing numerous fundraising events

Amherst, Ny

Assisted in raising awareness of the Chairwoman’s positions on relevant issues by collaborating on press and legislative affairs projects. • Attended legislative sessions and participated in media interviews • Compiled press clips, conducted policy research and maintained a comprehensive database for staff records

Master Of Arts (M.A.), Media And Public Affairs

- Studied communication strategy and implementing targeted tactical solutions related to globalization, U.S. politics and policy.

Bachelor Of Arts (B.A.), Public Communication And Political Science