Senior Account Executive
San Francisco, California, Us
Previous positions at Nectar: Account Executive – Dec. 2012-March 2014Assistant Account Executive – March 2012-Dec. 2012Client-facing lead on key venture capital and enterprise technology accounts, driving and executing strategic communications campaigns including media relations, analyst relations, digital & social content projects, and events.Sales Cloud lead, Salesforce.com • Managed an agency team of 20+ members to drive programs to maximize awareness for Salesforce products, specifically Sales Cloud, Data.com and work.com• Project-managed key events such as executive press tours and product launchesAnalyst Relations manager for the Networking and Security Business Unit, VMware• Worked closely with product marketing to secure positive analysts reports, and deliver quality information to analysts through briefings, events and strategy sessions.• Established processes for ongoing communication and education of industry analystsFacilitated analyst briefings and interviews during specific events• Previously assisted in managing the cloud application platform analyst relations program for VMware, the global leader in virtualization and cloud infrastructure.Additional Clients: Egnyte, Platfora, ToyTalk, Jive Software