• Lead user research and UX design for new and enhanced complex digital tools to achieve team goals in terms of quality, cost, and timing.• Deliver journey maps, user personas, and prototypes to meet user needs, industry standards, and project goals.• Support the implementation of differentiating customer experience initiatives, tools, and processes, including user testing.• Contribute to the understanding of user trends, needs, and expectations by providing feedback on business and… Show more • Lead user research and UX design for new and enhanced complex digital tools to achieve team goals in terms of quality, cost, and timing.• Deliver journey maps, user personas, and prototypes to meet user needs, industry standards, and project goals.• Support the implementation of differentiating customer experience initiatives, tools, and processes, including user testing.• Contribute to the understanding of user trends, needs, and expectations by providing feedback on business and user interactions. Show less

• Implemented and drove UX design processes to support the Software and Data Solutions team and users throughout the factory.• Designed and managed digital and print communications strategies for salary and wage audiences to support business goals.• Collaborated with Continuous Improvement, Safety, Environmental, and Factory Leadership teams to support communications strategies.• Led employee and customer engagement including interviewing and writing stories featuring John Deere… Show more • Implemented and drove UX design processes to support the Software and Data Solutions team and users throughout the factory.• Designed and managed digital and print communications strategies for salary and wage audiences to support business goals.• Collaborated with Continuous Improvement, Safety, Environmental, and Factory Leadership teams to support communications strategies.• Led employee and customer engagement including interviewing and writing stories featuring John Deere employees and customers. Show less

• Managed end-to-end product lifecycle of B2B SaaS product including research, strategy, design, presentation, testing, and education. • Analyzed market trends, defined product roadmap, provided feature specifications, led product meetings, and communicated plans.• Led customer success team to ensure positive UX, successful client relationships, new feature adoption, and overall product satisfaction.

• Led UI/UX research and design strategies focusing on new features and streamlining existing user journeys to improve product experience.• Planned the go-to-market strategy for new product releases and tech updates including product positioning, user education, and adoption.• Drove creative strategy and positioning of products and services on the website to provide clear messaging.

• Created content for MMS text campaigns and marketing strategies to grow audiences for clients in several industries.• Provided customer service including technical assistance, product education, and content strategy for clients with varying expertise.

• Developed brand strategy, designed logos, created content, and edited images and videos for clients to support overall marketing strategies.• Created wireframes and designed WordPress websites to communicate brand identities.