Customer and results driven performance and growth marketing leader experienced in developing and executing strategies to maximize effectiveness, efficiency and ROI in both corporate and startup environments. Skilled in collaborating across and within teams to design solutions for impact. Diverse cultural experience across Europe, Asia-Pacific, and Latin America. Adept at leveraging industry leading marketing practices to reach target audiences at all stages of the journey. Passionate in building and managing a high performing team. Fluent in Spanish. Paid Media StrategyDigital MarketingDirect Response StrategyGrowth MarketingChannel Performance StrategyChannel Development Paid acquisitionGoogle AdsGoogle Merchant CenterSEMProduct ShoppingSEODisplayVideoRetargeted DisplayCampaign DevelopmentPerformance OptimizationBrand ManagementCompetitive AnalysisAccount Management
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Director Of Performance MarketingWander Jun 2024 - PresentAustin, Texas, Us -
Director, MediaOpendoor Oct 2023 - May 2024San Francisco, California, Us -
Direct Response Media StrategyOpendoor Aug 2021 - Oct 2023San Francisco, California, Us
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Senior Manager Growth MarketingOpendoor Nov 2018 - Jul 2021San Francisco, California, Us
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Online Marketing ManagerLyft Mar 2016 - Oct 2018San Francisco, Ca, Us -
Senior Manager, Paid SearchWalmart Ecommerce 2013 - 2016Bentonville, Arkansas, UsLed paid search program across all departments for Walmart.com. -
Manager, Paid SearchWalmart Ecommerce 2012 - 2013Bentonville, Arkansas, Us
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Search (Sem And Seo) ManagerHp 2009 - 2012Palo Alto, Ca, UsManaged SEM and SEO programs to generate demand and drive sales for HP Imaging and Printing Group across direct and retail lines of business. -
Retail Web Marketing ManagerHp 2006 - 2009Palo Alto, Ca, UsManaged web marketing programs with HP retail partners including Walmart, Best Buy, Staples, Amazon, Office Depot, Office Max.
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Field Communications Marketing ManagerHp 2005 - 2006Palo Alto, Ca, Us
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Advertising Procurement ManagerHp 2001 - 2005Palo Alto, Ca, UsMaximized ROI of $75 million marketing budget for HP’s Latin American division. Advertising integration team member post HP Compaq merger. Managed forward media buy strategy to drive growth through guaranteed and optimal placement.
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Product Management InternAlta Vista 2000 - 2000
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Brand Management InternColgate-Palmolive 1999 - 1999New York, New York, Us -
Marketing DirectorMr. B'S Bistro 1997 - 1998
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Media Planner And BuyerDdb 1995 - 1997New York, Ny, UsAmerican Airlines International Account
Ashley P. Education Details
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Tulane UniversityLatin American Studies And Spanish -
Thunderbird School Of Global ManagementMaster Of Business Administration (M.B.A.)
Frequently Asked Questions about Ashley P.
What company does Ashley P. work for?
Ashley P. works for Wander
What is Ashley P.'s role at the current company?
Ashley P.'s current role is Performance Marketing at Wander.
What schools did Ashley P. attend?
Ashley P. attended Tulane University, Thunderbird School Of Global Management.
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