Ashley Poynter Email and Phone Number
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B2B fintech content marketing specialist and brand journalist helping clients tell meaningful stories that get results. I partner with fintech marketing and demand generation teams to create content that supports business objectives and resonates with key audiences.I help companies improve fintech customer acquisition strategies and build content hubs that can be used at every touchpoint in the buyer’s journey. My background includes B2B SaaS, Financial Services, and Fintech content marketing, but I have crafted content for nearly every industry over the past 16 years. I help fintechs with: ♟️ Content marketing strategy✍️ Content creation📣 Content promotion // amplification🎯 SEO🌐 Web copyMy work has been featured in Forbes, American Banker, PaymentsSource.com, PaymentsJournal.com, and many others. 💫 Client Testimonials 💫"Our site saw an overall 24% increase in traffic on the days we published Content Rewired's content." - Director of Marketing"I could trust the work could get done from conception to launch at a very high quality without any intervention." - Sales & Marketing VP"The quality of the content is very impressive, and the team works with incredible speed." - Vice President of Client Success
Content Rewired
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Ceo/Founder | Digital Strategist & Corporate StorytellerContent Rewired Jun 2005 - PresentChicago, Illinois, UsIn life, stories drive action and events. In business, stories drive sales. Stories are fundamental to how we think about the world. Writing them isn’t just for journalists and novelists anymore. Organizations and brands need to become adept at creating their own stories…their own narrative about who they are, the vision for the future and how their products, services and solutions will change people’s lives - or how the lack of them will. Let’s chat about your storylines.
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Director Of Client StrategyImagination Publishing May 2016 - Sep 2016Chicago, Il, Us -
Cso - Chief Storytelling OfficerMacon Raine, Inc. Aug 2013 - May 2016Winfield, Illinois, UsManages campaigns from soup to nuts, including content development, social media optimization, email marketing, CRM and overall awesomeness to get clients more customers. Specializes in bridging the gap between sales and marketing with interesting stories tapestried together through a variety of channels. Not interested in designing bigger logos. Part-time nanny. Note: if you print an animated .gif, you kill it. Please don't do this. -
Senior Social Media Marketing ManagerQueue Marketing Communications Apr 2013 - Aug 2013Chicago, Illinois, UsManages all things digital, including search, social media, interactive advertising, email marketing, CRM, and experiential marketing – to ensure that they all work together to create one integrated campaign. Day-to-day project management for clients, including management of social media advertising, community management, and monitoring efforts, providing maintenance, initiating and maintaining online conversations, and monitoring issue escalation. -
Social Media & Email Marketing ManagerHs2 Solutions Jul 2010 - Apr 2013Managed design and ESP (YesMail) vendor relations. Developed copy for social media accounts with 100k+ audience. Executed social media strategy for accounts that contributed to growth from 30k fans to 100k+. Created and managed engaging sweepstakes and promotions on Facebook using Wildfire. Managed successful dynamic email campaign execution and strategy to an active audience of 6MM+. Coordinated visually appealing and effective email marketing campaigns. Developed ad copy, keywords and strategy for paid search campaigns. Utilized Google Analytics to determine effectiveness of social, email and online advertising campaigns.
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Web Marketing CoordinatorDemi & Cooper Advertising Jun 2009 - Jul 2010Elgin, Il, UsDeveloped blog and e-blast calendars. Researched developed content and for SEO-friendly blog articles. Provided copywriting for all media. Provided comprehensive digital marketing support to clients and client customers. Analyzed client business goals and researched solutions. Set-up blog and e-blast accounts and created e-blasts using HTML. Created and managed clients' social media programs and content using Facebook, Twitter and LinkedIn. Created and maintained a strategic blog and e-blast schedule. Increased awareness of client brand via grass roots campaigns. Monitored social media trends daily to develop strategy and follow trends. Tracked statistics in Google Analytics for blogs and e-blasts and refined strategy when necessary. Performed testing and segmentation of e-blasts. Reported client results. -
Account ExecutiveMacon Raine, Inc. Sep 2007 - Mar 2009Winfield, Illinois, UsResearched and developed content relevant to marketing and IT fields. Provided copywriting for a variety of media and had articles published in industry and trade magazines. Oversaw tactical execution and management of marketing and PR campaigns. Interacted with clients, prospects, the media and vendors while tracking progress and ensuring team delivered against program objectives. Successfully managed and executed email, telemarketing and direct mail lead generation campaigns for B2B companies. Gained media placement in Tier 1 media. Gained extensive experience as a CRM administrator, specializing in Salesforce.com and ACT!
Ashley Poynter Education Details
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University Of Illinois Urbana-ChampaignJournalism -
Fenwick
Frequently Asked Questions about Ashley Poynter
What company does Ashley Poynter work for?
Ashley Poynter works for Content Rewired
What is Ashley Poynter's role at the current company?
Ashley Poynter's current role is Fractional Content Marketing | Fintech Content Marketer | Top Fintech Content Writer | Demand Gen Specialist | Storytelling for Fintech & Payments.
What is Ashley Poynter's email address?
Ashley Poynter's email address is as****@****ail.com
What is Ashley Poynter's direct phone number?
Ashley Poynter's direct phone number is +163024*****
What schools did Ashley Poynter attend?
Ashley Poynter attended University Of Illinois Urbana-Champaign, Fenwick.
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