Ashley Ward Email & Phone Number

Austin, Texas, United States

Seattle, Washington, United States

Spearheaded the launch of four data-driven personalized marketing campaigns at Amazon Renewed, utilizing customer insights and advanced analytics to automate targeting for Gen-Z and sustainability segments, resulting in a 25% reduction in campaign development time per week.

Served as the central point of financial information and training for clients in the College of Fine Arts, leading scholarships, fellowships, and graduate travel grants. Developed new digital budget tracking system of allocations, rates, and budgets for all assistant faculty, 250+ personnel, across department. Designed and launched 10+ front-end wiki pages for internal partners to access new funding material

Responsible for overseeing the Student Organization Accounts Services Office and managing 1,500+ client accounts and 7 direct reports. Increased user engagement by launching the department’s first live chat feature to enhance customer interaction. Developed cross-functional partnerships with both student organization leadership and UM departments to provide guidance, education, and engagement with the unit’s $6M online transaction operation.

Provided personal financial counseling while building relationships with customers and assisting with lending services. Promoted to ATM Teller after 4 months of successfully training 1 new hire, and meeting branch and individual goals of opening 3 new accounts per month. Developed multiple sales opportunities and referred customers to designated banking associates to meet customer service initiatives.

Achieved 100% of newscast deadlines by creating compelling media content through writing, editing, and creating videos for Michigan This Morning, 4.5-hour weekday production that reached 33 counties, covering 6 digital platforms

Provided assistance and support for the 32 social fraternities and sororities on campus; including the advising of Panhellenic council, Order of Omega and their respective programs and activities. Created and oversaw 4+ programs including Hazing Prevention Week, Recruitment and Risk Management. Implemented communication plans for marketing, and Greek life membership retention within Historically Black Greek Letter Organizations.

Provided assistance with more than 50 events on campus, including supervision of 30 student workers. Performed a variety of administrative tasks including preparation of office presentations, booking reservations and contacting clients for community and campus wide events.

Michigan, United States

Provided technical expertise through product demonstration, and held digital events to offer guidance to other University members.

Master Of Business Administration - Mba

Activities and Societies: Societies- Consortium Fellow, Forté Fellow, National Black MBA Association Student Clubs- Black Business Student.

Master Of Arts - Ma, Electronic Media Studies

Activities and Societies: Black Graduate Student Association President

Bachelor Of Arts - Ba, Mass Communication/Media Studies

Activities and Societies: Alpha Kappa Alpha Sorority, Incorporated., Student Government Senator