Ashley Lim Email & Phone Number

London, Gb

Primary clients are pharmaceutical companies and biotechsSample projects below:• For a major biotech company, developed a manufacturing strategy across the production value streams and supporting functions (Supply Chain, Digital, Facility Construction & Design) to reduce cost and turn around time preparation for the commercial launch of a personalized medicine product.

• Bootstrapped company across two distinct product lines to profitability – developing all facets of business from product development and branding to marketing and operations while balancing P&L• Built and shipped 0-to-1 digital and physical products through end-to-end product development process; conducted competitive market research, defined user-centric product vision and strategy, identified early adopters and their pain points, and led a cross-functional team through design and fast testing and iteration cycles to achieve product-market fit• Hired, directly managed, and mentored a diverse team while establishing and overseeing remote-first and asynchronous operating procedures; created a company culture of open communication, curiosity, and creativity Product Line #1: mobile-first eCommerce website for both desktop and mobile• Established product success metrics and created and executed hypothesis- and data-driven product roadmap that prioritizes product features and backlog for digital experiences across key customer touch points by working closely with engineering, marketing, design, and customer experience; increased CLV by 22% and website conversion rate by 56% in the last year• Established Mansa Tea’s luxury branding through strategic partnerships with Michelin-starred restaurants and 5-star hotels (e.g., Per Se, Le District, Baccarat Hotel); resulted in 10+ press features (e.g., NYTimes, Food Network, Business Insider, USA Today) Product Line #2: Virtual tea experience as team building events• Built and launched virtual tea experiences for private and corporate clients (Fortune 500, high-growth startups) in early 2020 to meet customer demand for COVID-friendly experiences; resulted in 6x revenue increase with an average rating of 4.9/5.0

Boston, Massachusetts, Us

Promoted from Associate to Consultant (post-MBA level). Sample projects below:Bill & Melinda Gates Foundation: Global vision and roadmap establishment for malaria vector control ecosystem• Developed global vision and roadmap on improving technical product development, procurement, and delivery of vector control tools for Bill Gates, Melinda Gates, and Chief Executive Officer; gained unanimous buy-in• Conducted expert interviews and collaborated in workshops with WHO, US EPA, procurers, and developers to refine vision and roadmap; culminated in partnership with 30 groups Top pharmaceutical company: Product allocation of top 3 blockbuster drug during unexpected supply shortage• Managed new hire and worked with global cross-functional groups to quickly reprioritize products in short supply; obtained C-suite support and reduced revenue opportunity lost by $200MM

New York, Ny, Us

Recommended for an early promotion to Senior Consultant. Sample projects below: Top health insurance company: Post-merger operating model development • Achieved $40M end state target synergy by designing and executing efficient operating model for commercial business unit at enterprise, regional and local levels across all US marketsTop pharmaceutical company: Digital prototype development for chronic disease management• Spearheaded operating model design for new digital capability; created business case for $225MM five-year investment• Co-created functional digital prototype with product managers, UX designers, and engineers; initial tests proved 85% higher engagement and projected longer-term commitment among users• Recommended product feature to increase motivation and accountability of user adherence to healthier lifestyle and medication usage; implemented personalized coaching feature to increase sustainability of change

Boston, Massachusetts, Us

New York, New York, Us

• Worked at the laboratory of Dr. Donald Landry, Chair of the Department of Medicine.• Analyzed NMR data to ensure successful synthesis of the target compound for new drug development.

New York, Ny, Us

• Conducted research to improve the quality of emergency care by bringing greater precision to the practice of emergency medicine

Nissey Aroma Square 17F 5-37-1 Kamata, Ohta-Ku 5-37-1, Tokyo,, Jp

• Created the $1B flavor and fragrance company's first rotation program. Became the program's first member. Since the creation in 2007, program has been running for 15+ years.• Analyzed different compounds that make up food items, engineered new flavors, implemented flavors into different food items, and conducted sensory test of final products.

Master Of Business Administration (Mba), Entrepreneurial Management

Bachelor Of Arts (B.A.), Chemistry

Academy For The Advancement Of Science And Technology