Ashley Sweren (Timiraos) Email & Phone Number

Charlotte, NC, US

Fort Mill, South Carolina, US

• Increased HVAC.com site traffic more than 300% in one year -- from about 5,000 daily visits to more than 20,000 daily visits.
• Owned WordPress web publishing responsibilities for blog articles. Wrote and published more than 100 reader-focused, search-optimized articles in one year, most of which achieved page 1 search results.
• Improved site UX with custom tables, graphics, and CTAs. Shared best practices with teammates to improve content across the organization.
• Identified trending news topics and wrote HVAC-related articles to bolster site authority.
• Wrote timely product review pieces that significantly boosted affiliate sales and revenues.
• Maintained site content to ensure all articles were updated and optimized.

Fort Mill, SC, US

See above. M-Tech was a joint venture between Red Ventures and Trane that spun off as its own entity during my time there.

St Louis, Missouri, US

• Researched, wrote, and published educational blog posts targeted at high-intent customer searches.
• Authored top-converting pages, improving site traffic and reader engagement.

• Created compelling resumes, cover letters, and LinkedIn profiles for job-seekers, optimized for applicant tracking systems.
• Regularly recognized by customers with 5-star reviews.

Fully Distributed, US

• Composed blog posts on financial topics of interest for small business owners.
• Reached out to interesting entrepreneurs, conducted interviews, and wrote Q&A articles for the corporate blog as part of content marketing efforts.
• Collaborated with SEO team to ensure all content met SEO guidelines, including keywords, word count, headings, and tags.

Austin, Texas, US

• Delivered blog posts on new telecommunications products and retail technology topics.
• Researched retail industry trends to inform content. Outlined blog posts and joined with the SEO team to optimize posts for traction in this new vertical. Increased brand awareness in retail market.

Charlotte, NC, US

• Wrote search-engine-optimized blog posts, articles, and special guides to educate small business owners on general financial topics for LendingTree and partner sites like CNN.com. Grew brand awareness in new market.
• Composed small business landing pages to support revitalization of small business lending efforts.

Charlotte, NC, US

• Created and placed bylined articles to educate varied target audiences about a category-creating new building and construction product.

Grand Rapids, US

• Wrote search-optimized blog posts and web content on tourism in Mexico.
• Provided counsel on overall SEO strategy, resulting in more than 50% growth in site traffic and leads.

• Wrote profiles on entrepreneurs for the corporate blog, including identifying interview subjects and conducting interviews. Contributed to content marketing initiative.

Rocky River, Ohio, US

• Composed keyword-heavy blog posts for clients in varied industries – from carpet cleaners to fertility clinics to HVAC companies.

Santa Cruz, CA, US

• Conducted sourcing with the internal sales team, led interviews with customers, and composed case studies for the company’s enterprise division to support sales outreach.
• Worked with a cross-functional team to research and write an e-book to introduce Plantronics’ products to the healthcare market. Adapted voice for the new audience.

San Jose, California, US

• Overhauled client KLA-Tencor’s brand book to reflect updated messaging.

San Jose, CA, US

• Collaborated with the marketing team to write CEO communications, Q&A documents for mergers and divestitures, press releases, and customer letters.
• Copyedited press releases, product collateral, internal emails, and other communications.
• Provided education and counsel on SEO campaign implementation.

Santa Clara, CA, US

• Liaised directly with executives to create and polish PowerPoint presentations for high-profile events and keynotes. Redesigned template to support updated branding look and feel.
• Copyedited marketing collateral, including press releases and product fact sheets.
• Coordinated a cross-functional team to gather data and deliver the company’s inaugural corporate social responsibility report. Organized the information into a digestible, engaging format.
• Provided counsel on best practices for editorial processes.

• Created monthly reports and PowerPoint presentations for marketing leadership to champion achievements and justify budget to C-level executives.

• Worked with the graphic designer to build client websites based on his designs.

San Jose, CA, US

• Copyedited outbound documents for the agency and tech industry clients.
• Composed blog posts, bylined articles, press releases, case studies, and other marketing collateral for clients, addressing diverse target audiences.
• Worked directly with the CEO to edit and manage his daily blog and to deliver PowerPoint presentations for new business pitches and event keynotes.
• Developed and designed strategic positioning and voice for client companies. Implemented agreed-upon messaging and tone across outbound communications.
• Led the SEO initiative for the agency and clients, increasing agency site traffic by 41 percent and opening a new stream of revenue for the company.
• Managed the agency’s web presence, including site development and maintenance.

Atlanta, Georgia, US

• Conducted research and composed a position paper on DUI legislation.
• Researched and wrote a whitepaper on competition in the health insurance industry.

Campbell, CA, US

• Secured media placements and speaking opportunities for clients in the tech industry.
• Maintained and managed press and analyst relationships for clients.
• Planned and orchestrated special event participation for clients.
• Composed marketing/PR collateral for clients such as press releases, bylined articles and product fact sheets.
• Served as the day-to-day liaison for clients.