Ashley Teak, M.A. Email & Phone Number

Baltimore, Maryland

• Lead the enterprise communications strategy for a global leader in fire safety, security and risk-based engineering and consulting (90+ offices worldwide, 40,000+ projects across 100+ countries)
• Craft a compelling employer brand strategy that highlights the company’s culture, employee value proposition and unwavering commitment to diversity, equity, inclusion, and belonging (DEIB)
• Manage an annual calendar of corporate communications, initiatives and events that amplify our brand and engage key stakeholders
• Create and refine candidate personas to design multi-touch recruitment campaigns that attract top talent and establish Jensen Hughes as the employer of choice in the industry
• Direct the development of Jensen Hughes' annual Corporate Responsibility Report, collaborating with leadership and subject matter experts to produce impactful environmental, social, governance and DEIB content
• Drive employee advocacy on social media through engaging content and innovative strategies that encourage participation and showcase authentic employee stories

Sacramento, California

• Managed communications efforts for a top-rated program, project and construction management firm ($30+ billion in construction value, 22 offices nationwide)
• Acted as Vanir's brand manager and lead content strategist, copywriter and editor, managing the production of marketing materials such as multi-touch email and event campaigns, intranet content, newsletters, press.
• Wrote, edited and published SEO-optimized web content that was accurate, timely and engaging
• Defined Vanir’s overall social media strategy and oversaw daily account management
• Partnered with leadership and HR to develop internal and external campaigns that communicated change management plans, attracted top talent, drove growth and elevated Vanir’s position as a thought leader
• Assisted with planning and/or promoting conferences, events and webinars

Sacramento, California

• Led internal and external communications for a member-owned, not-for-profit credit union (26,000+ members, seven branches throughout the Sacramento region)
• Managed all aspects of trade show planning and logistics, including event budgets, booth design, swag procurement, collateral and staffing
• Created and distributed all communications, including digital and print advertising, email marketing, quarterly newsletters, social media, branch collateral and web content
• Collaborated with the Vice President of Lending & Marketing to develop, track and report on product-specific promotions
• Built and maintained strong relationships with local media, industry experts and vendors
• Managed a pool of outside marketing, design and print consultants

Folsom, California

• Oversaw all lead generation programs for a reputable technology consulting firm (900+ clients, 200+ employees, four offices nationwide)
• Managed the logistics and execution of all conferences, trade shows and meetings for VIP's commercial and state and local government sectors
• Wrote, edited and designed all sales enablement materials
• Assisted with a 2014 rebranding initiative that included the launch of a new company website and updated solutions

M.A., Communication And Leadership Studies

Activities and Societies: Lambda Pi Eta, National Communication Association Honor Society3.9 GPA

B.A., Journalism

Activities and Societies: The State Hornet, The State Hornet Publications Board, The State Hornet Editor in Chief Selection.