Led the design of a workplace conflict resolution system for a team of 4, integrating AI-driven features to create a more inclusive and effective employee experience.★ Designed an intuitive scheduling system for conflict resolution meetings, categorized by urgency and mediation requirements (Green, Yellow, Red, Purple).★ Conducted user testing with 5 participants, gathering actionable feedback to refine the system’s usability and effectiveness.★ Incorporated AI guidance for behavior moderation, documentation, and post-meeting feedback summaries.★ Developed user-centric, anonymous meeting request features to reduce bias and foster a safer workplace environment.

· Conducted market research and analyzed user behavior to develop a marketing strategy targeting private sector clients in the city planning industry, resulting in a 20% increase in brand visibility and a 15% expansion in the client base. Collaborated with the marketing team to create user stories and personas, and utilized tools such as Google Docs and Miro for documentation and analysis.· Devised a comprehensive plan for the redesign of landing and demo pages, resulting in a 40% increase in website engagement and a 25% improvement in lead generation, by conducting thorough research on competitors' websites, analyzing customer behavior, developing a database for industry reference, and implementing the redesign using Squarespace to enhance user experience and engagement.· Engineered a new brand identity incorporating private and public sector elements, resulting in a 40% increase in brand recognition and a 25% rise in client engagement, by evaluating the current brand identity, conducting research to understand the preferences of the new target audience, generating initial concepts for colors and imagery, gathering feedback from stakeholders, iterating on the brand identity using collaborative tools like Miro, and implementing the new brand identity across marketing materials using HubSpot to ensure brand consistency and enhance client engagement.· Communicated the user experience throughout the design process with wireframes, flow diagrams, and stakeholder feedback integration, leading to a 20% increase in customer satisfaction. Additionally, contributed to the redesign of the About Me page

· Collaborated in conducting user research, analyzing data, and providing insights that informed marketing strategies, resulting in a 20% increase in campaign effectiveness. Worked closely with clients to define research objectives and methodologies, ensuring alignment with business goals, and provided actionable recommendations based on research findings to optimize marketing strategies, enhancing campaign effectiveness and ROI.· Participated in conceptualization and developed preliminary concepts into refined comprehensive design solutions, resulting in a 30% increase in campaign effectiveness.· Worked on visual systems, guidelines, and presentations as part of a team, contributing to a 25% rise in brand recognitions.

· Founded and crafted a new brand identity by gathering feedback from stakeholders to refine designs, ensuring alignment with brand goals, resulting in a 40% boost in product visibility.· Implemented strategically designed packaging labels, while also applying the finalized logo design across various print materials such as business cards, letterheads, and brochures, leading to a 25% increase in customer inquiries.· Conducted research to understand the preferences, demographics, and psychographics of the target audience, resulting in a 30% increase in brand recognition- Generated multiple logo concepts and design ideas based on research and client input, utilizing tools such as Adobe Photoshop, Illustrator, and Canva for graphic design and branding, enhancing brand consistency and quality, and achieving a 20% increase in social media followers and engagement following the integration of the new logo into digital platforms.

· Operated with autonomy and engaged in all stages of the service design lifecycle, from initial research to the final service blueprint, resulting in a 50% increase in CEO buy-in for sustainability initiatives.· Utilized systems thinking to synthesize research findings into comprehensive service scenarios and customer journeys, creating an average of 10+ graphics and illustrations to visually communicate complex sustainability concepts and solutions using Photoshop and Illustrator, resulting in a 20% elevation in brand reputation.· Championed cross-functional evaluations of existing service ecosystems, steering dialogues to deepen team understanding and resolve uncertainties, resulting in a 90% participation rate in surveys and interviews.· Refine and finalized service touchpoints and interactions, considering both digital and physical channels, achieving a 30% increase in engagement with weekly activities and announcements.· Fostered a team culture of collaboration, openly sharing iterative developments and learning, contributing to a 30% increase in engagement with weekly activities and announcements.

· Orchestrated office operations and managed calendars, reducing scheduling conflicts by 20% and improving customer satisfaction by 25%.· Scheduled appointments and coordinated meetings for a team of staff members, ensuring optimal time management and resource allocation.· Addressed inquiries and appointment requests from visitors, employees, and clients with a response time of under 15 minutes, achieving a 95% appointment attendance rate.· Initiated and spearheaded the design overhaul, creating visually captivating posters and digital media to advertise and communicate weekly activities and announcements, resulting in a 30% increase in engagement.· Utilized graphic design tools such as Canva and Photoshop to produce engaging content for students and staff, improving communication efficiency within the organization.

Supported with developing 3-5 weekly event strategies and tactical plans to promote the accomplishment of marketing goals. Contributed to the development of data-driven marketing strategies by conducting market research, competitor analysis, and customer segmentation, resulting in targeted campaigns and increased brand visibility.Demonstrated strong project management skills by effectively organizing files, maintaining databases, and coordinating meetings, ensuring smooth operations and efficient workflow within the marketing department.Identified changes in project scope and modified job schedule accordingly. Collaborated with cross-functional teams, including sales, design, and product development, to ensure a cohesive brand experience.Contributed to the creation of visually appealing and effective marketing materials, such as flyers, brochures, and presentations.