Student Consultant
- Provided recommendations of public preferences, marketing strategies, and others on rebranding into a “tropical American” themed restaurant- Surveyed 100 Minnesotan residents located all over the state for their preferences surrounding restaurants, menu items, marketing, and general engagement levels with a “tropical American” restaurant.- Paired the survey results with secondary research to provide recommendations in our midpoint meeting on what to highlight to customers and shared… Show more - Provided recommendations of public preferences, marketing strategies, and others on rebranding into a “tropical American” themed restaurant- Surveyed 100 Minnesotan residents located all over the state for their preferences surrounding restaurants, menu items, marketing, and general engagement levels with a “tropical American” restaurant.- Paired the survey results with secondary research to provide recommendations in our midpoint meeting on what to highlight to customers and shared their overall preferences.- Communications lead between our student group and the City Department, Paradise Charter Cruises, and MontegoBlu for the duration of the project, effectively organizing zoom calls, meetings, and frequent correspondences Show less