Ashlyn Di Gennaro Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca, Us

Los Angeles, California, United States

As VP of Health, Wellness, and Accountability for the Zeta Beta chapter of Alpha Phi at Loyola Marymount University, my duties include: -Serving on the Alpha Phi Executive Board-Serving on the Alpha Phi Judicial Board and Sisterhood Support Team-Overseeing this chapter's Health & Wellness Programming and Social Programming-Overseeing the Bylaws Committee-Attending a Leadership Conference in February 2025-Active Liaison for Internal Equity Review Team

Gardena, California, United States

As Public Relations Coordinator at Reshma Beauty, a woman-owned, minority-owned natural beauty brand, I developed and executed comprehensive influencer marketing and social media strategies that elevated brand visibility and market presence. I led strategic influencer identification and outreach initiatives, carefully selecting partners whose values and audience demographics aligned with our brand's mission of natural beauty and inclusivity.I conceptualized and spearheaded a high-impact influencer mailer campaign from inception to execution, managing all aspects including product curation, custom packaging design, recipient selection, budget allocation, and timeline management. In addition to influencer relations, I drove social media growth through creative direction of engaging content across TikTok and Instagram platforms. By developing fresh, contemporary video content that resonated with our audience, I helped modernize the brand's digital presence while maintaining authentic messaging that highlighted our natural product line's unique benefits.This role showcased my abilities in strategic communications, creative direction, project management, and building meaningful partnerships within the beauty industry.

Los Angeles, California, United States

As Administrative Assistant at Pearl Entertainment, I managed comprehensive media content strategies for luxury clients while supporting diverse production initiatives. In my role supporting Bhindi Jewelers, I orchestrated social media campaigns, analyzed performance metrics, and facilitated celebrity collaborations that enhanced brand visibility. I worked with prestigious brands including Rolex and Zenith, ensuring their content was showcased effectively across our digital platforms.My production experience includes capturing behind-the-scenes footage for significant projects, including an AARP documentary and national jewelry commercials. I contributed creative direction by developing interview questions for documentary series and generating engaging content for our weekly news broadcast, which reaches thousands of viewers internationally through YouTube and select cable networks.Additionally, I leveraged my photography expertise to capture professional product imagery for luxury jewelry pieces, handling both on-site photography sessions and subsequent photo editing for e-commerce optimization. This multifaceted role demonstrated my ability to balance creative content production, strategic social media management, and high-level client relationships while maintaining seamless production workflows.

Los Angeles, California, United States

As a Production Assistant on the set of a luxury jewelry commercial for Pearl Entertainment, I played a key role in ensuring the smooth operation of the shoot. My responsibilities included assisting the crew with various on-set needs to facilitate efficient production workflows, holding and managing equipment to ensure stability and proper positioning during shots, and coordinating with different departments to ensure timely delivery and setup of necessary items. Additionally, I managed on-set logistics by organizing props and ensuring the set was prepared for each scene, and maintained a professional and positive attitude to contribute to a productive and collaborative environment. This experience allowed me to develop strong organizational skills, the ability to work under pressure, and a keen eye for detail in a high-paced production setting.

Los Angeles Metropolitan Area

As a Beauty Public Relations Intern at PURPLE, I gained invaluable experience working with renowned brands such as Dr. Jart+, Ilia, Refy, Balmain Hair, Polite Society, Lashify, and many others. My role involved various aspects of PR and client relations within the beauty industry, where I was responsible for packaging and mailing PR packages to clients, ensuring timely and accurate delivery.I utilized Google Sheets, Google Slides, and Google Docs for tasks such as tracking brand mentions, researching potential clients, and managing inventory and send-outs. My responsibilities also extended to closely monitoring beauty industry trends and providing strategic marketing suggestions to companies based on the latest social media trends.Additionally, I had the opportunity to create a mock campaign to demonstrate my knowledge of PR and event planning, which included researching and selecting potential venues. This experience allowed me to hone my organizational skills, attention to detail, and proficiency with essential digital tools. Furthermore, I gained an in-depth understanding of the beauty industry, including makeup, skincare, and haircare, which enhanced my awareness of market trends and consumer preferences.I also have experience with industry-specific tools such as Launchmetrics.com and Infludata.com.

Orange County, California, United States

Customer Relations: Built and maintained strong relationships with over 30 regular customers, fostering a welcoming environment and encouraging repeat business through personalized service and engagement.Transaction Management: Accurately handled cash, check, and credit card transactions, maintaining a high accuracy level that ensured financial integrity and customer trust.Operational Support: Adapted to varying business needs by working flexible schedules and extra shifts, significantly contributing to operational efficiency during peak periods.

Orange County, California, United States

Diligent and customer-focused professional in a busy and engaging environment. Demonstrated expertise in delivering exceptional service and fostering memorable experiences. With a strong foundation in customer-facing operations, adeptly handled inquiries, processed orders efficiently, and flourished in teamwork and communication. Adept at multitasking and maintaining composure in high-pressure environments, built rapport with patrons, anticipated needs, and exceeded expectations.

Bachelor Of Science - Bs, Political Science And Government, 3.8

Activities and Societies: Phi Alpha Delta Pre-Law Fraternity, Alpha PhiPolitical Science Major; Journalism Minor

High School Diploma, 4.5 Gpa

Activities and Societies: Women's Lacrosse-2020/2021 Team Captain & 2021 MVP, Honors/AP Student, Women in Tech Club, ASB Ambassador.

Bachelor Of Science - Bs, Political Science And Government