Lead operations and strategic direction for a boutique agency specializing in luxury hospitality, design, and lifestyle sectors. Oversee client acquisition, team management, and talent development. Drive marketing, PR, and business development initiatives. Spearhead client strategy formulation, ensuring alignment with brand objectives. Manage financials and agency growth while maintaining operational excellence.

Helping founders and entrepreneurs grow their brand reach

- Developed and executed integrated content marketing strategies aligned with client business objectives.- Collaborated with sales and product teams to align content with product launches, growth campaigns, and demand generation PR & marketing programs.- Managed a team of content creators, editors, and graphic designers to ensure all content meets brand, messaging, and style guidelines.- Actively stay connected to industry trends and news by participating in community gatherings… Show more - Developed and executed integrated content marketing strategies aligned with client business objectives.- Collaborated with sales and product teams to align content with product launches, growth campaigns, and demand generation PR & marketing programs.- Managed a team of content creators, editors, and graphic designers to ensure all content meets brand, messaging, and style guidelines.- Actively stay connected to industry trends and news by participating in community gatherings, identifying popular themes and types of content that engage target audience and inform clients about industry trends.- Lead the public relations, marketing and business development efforts for all accounts. Show less

- Dual PR and Marketing role- Secure national and international profile, brand, podcast, and hospitality media placement in top outlets such as Forbes, NYT, WSJ, and Washington Post for small and large businesses.- Set meetings with industry leaders for clientele to create new business opportunities.- Write copy for website descriptions, bio’s, press releases, email campaigns and speaking engagements. - Create targeted email marketing campaigns and project pitches for clients… Show more - Dual PR and Marketing role- Secure national and international profile, brand, podcast, and hospitality media placement in top outlets such as Forbes, NYT, WSJ, and Washington Post for small and large businesses.- Set meetings with industry leaders for clientele to create new business opportunities.- Write copy for website descriptions, bio’s, press releases, email campaigns and speaking engagements. - Create targeted email marketing campaigns and project pitches for clients using Salesforce, Hubspot CRM and Prowly.- Generate sales leads for multiple high-profile residential, commercial, and hospitality clients.- Created systematic PR internship training program and trained 8 interns. Show less

-Achieve significant market penetration with relentless marketing strategies such as consultant sales, brand presence and new account development generating bonus commission for the number of new clients per month. -Increase consumer awareness of brand and new products to achieve sales targets. -Book meetings with high profile residential and commercial designers for sales calls. -Create target market outreach initiatives with the the use of Hubspot. -Research new and upcoming… Show more -Achieve significant market penetration with relentless marketing strategies such as consultant sales, brand presence and new account development generating bonus commission for the number of new clients per month. -Increase consumer awareness of brand and new products to achieve sales targets. -Book meetings with high profile residential and commercial designers for sales calls. -Create target market outreach initiatives with the the use of Hubspot. -Research new and upcoming designers for data and outreach initiatives. Show less

- Generate and manage publicity for high profile interior designers and furniture designers nationally and internationally- Collaborate with hospitality editors for restaurant and hotel interior features- Coordinate and organize book tours and publicity around book releases- Work hand in hand with freelance writers, magazines and entertainment outlets- Pitch story ideas, new collections and home projects to editors and producers- Specialize in broadcast news and print… Show more - Generate and manage publicity for high profile interior designers and furniture designers nationally and internationally- Collaborate with hospitality editors for restaurant and hotel interior features- Coordinate and organize book tours and publicity around book releases- Work hand in hand with freelance writers, magazines and entertainment outlets- Pitch story ideas, new collections and home projects to editors and producers- Specialize in broadcast news and print writing- Create social media content, write captions, track engagementClients: Lighting Designer, Jonathan BrowningInterior Designer, Beth WebbFurniture Designer, TroscanWood Flooring Designer, Jamie BeckwithContractor/ Designer, Justin KrzystonInterior Designer, Windsor SmithInterior Designer, Lonni PaulHospitality Interior Designer, Yuna MegreCloset Designer, Lisa AdamsInterior Designer, Linda EylesInterior Designer, Pembrooke & IvesFurniture designer, Sisli HomeInterior Designer Darla Bankston MayFurniture designer, RADInterior Designer, Jennifer WelchInterior Designer Claudia AfsharBath Designer, Vast StudioArchitecture firm, Newberry ArchitectureCloset Designer, Kayla DaneBuilder, Escobedo GroupInterior & Furniture Designer, Philip NimmoInterior Designer, Carbon & BoneLighting Designer, ArticoloJewelry Design, Chic AFLighting Designer, Brand Van EgmondInterior Designer, Erica VolkmerInterior Designer, Olga DoykhenFurniture Designer, Tuell & Reynolds Show less

- Experienced AP Style news and feature writer- Digital contributor of hard news articles that were seen on the NBC Channel 2 News website- Managed social media accounts- Wrote content for social media accounts- Planned, organized and successfully helped the news team cover events such as: The 2016 Rio Olympics, Chevron Houston marathon, 2016 election, 2016 inauguration, Houston’s Super Bowl 51 and Houston’s Rodeo- Worked on the news desk gathering story ideas, tips and… Show more - Experienced AP Style news and feature writer- Digital contributor of hard news articles that were seen on the NBC Channel 2 News website- Managed social media accounts- Wrote content for social media accounts- Planned, organized and successfully helped the news team cover events such as: The 2016 Rio Olympics, Chevron Houston marathon, 2016 election, 2016 inauguration, Houston’s Super Bowl 51 and Houston’s Rodeo- Worked on the news desk gathering story ideas, tips and information for on air stories and reports- Previously a news intern from 5/2015-8/2015 Show less

• Producer and writer of newscast content and scripts• Reporter, Writer and Storyteller• Shot, Edited and Wrote video packages for 30 minute newscasts

• Produced and managed online media content and presence• Successfully helped create a 30 minute weekly newscast• Write, research and edit content for a weekly newscast• Shot, Wrote and Edited content for online video packages• Authored newscasts and covered a variety of local news stories/ school functions