Ashley Mcdonald

Ashley Mcdonald Email and Phone Number

Development Associate @ Black Economic Alliance
Silver Spring, MD, US
Ashley Mcdonald's Location
Silver Spring, Maryland, United States, United States
About Ashley Mcdonald

Ashley McDonald is a process-oriented relationship builder with membership, data and marketing & communications experience with professional associations in the nonprofit space, primarily within the arts and culture sectors. She leverages customer service, traditional and digital marketing, event planning, volunteer coordination and stakeholder management to deliver strategic initiatives in areas of community relations, promotion and fundraising.She develops, coordinates and implements system redesign processes and leverages project management to develop viable solutions that increase organizational and operational efficiencies and drive capital.

Ashley Mcdonald's Current Company Details
Black Economic Alliance

Black Economic Alliance

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Development Associate
Silver Spring, MD, US
Employees:
10
Ashley Mcdonald Work Experience Details
  • Black Economic Alliance
    Development Associate
    Black Economic Alliance
    Silver Spring, Md, Us
  • Tessitura
    Manager, Vendor & Sponsor Programs
    Tessitura Jun 2024 - Aug 2024
  • Tessitura
    Partner Services Coordinator
    Tessitura May 2022 - Jun 2024
    Onboarded and engaged with companies; secured sponsorship revenue for Tessitura Learning and Community Conference (TLCC 2023) in Orlando, Florida an annual gathering of Tessitura users. Surpassed revenue goal.Assisted Director of Partner Programs with the recruitment and onboarding of sponsor companies for 3 regional TLCCs in 2022.Assisted with the development and management of Partner Pipeline.Documented team processes and workflows in Confluence, the company wiki.Prepared reports and conducted research pertaining to partnership for leadershipFielded requests and inquiries from current and prospective partnersAssisted with data maintenance, data clean up, and ongoing tasks for the management of partner data
  • T. Howard Foundation
    Assistant Manager, Career & Alumni Services
    T. Howard Foundation Jan 2021 - Apr 2022
    Oversaw T. Howard Foundation (THF) Alumni Network totaling of over 1500 alumniSupport the on-boarding and engagement of 20+ Diversity Partners. Developed and maintain a comprehensive database tracking the organization’s partnership history and engagement.Developed SOPs for Career & Alumni Services team.Managed promotion and application process for Pay It Forward Scholarship.Assisted with event management
  • T. Howard Foundation
    Senior Coordinator, Career & Alumni Services
    T. Howard Foundation Feb 2020 - Dec 2020
    Engage with various audiences including T. Howard Foundation (THF) Alumni, Talent Development Program (TDP) Members and Partner Company contacts. Ensure data accuracy and efficient workflow of department operations.Create and implement relevant marketing content for services and events.Build and nurture connections to alumni communities via online communication toolsand social media. Manage and maintain alumni and resource portals, and databases and data systems necessary for alumni-related reports, projects and other functions. Assist in the management of Career & Alumni Services presence via THF's website, socialmedia, and other related online content. Develop and maintain a marketing calendar. Oversee and implement the marketing of Career & Alumni Services related content. Assist with execution and promotion of events hosted by THF and THF partners.
  • Washington Project For The Arts
    Relationship Manager
    Washington Project For The Arts Aug 2018 - Nov 2019
    Liaised with artist-members, donors, patrons, volunteers and the board of directors.Maintained constituent records in CRM database, assisted with the set-up of artist online portfolios. Maintained board and supporter information on organization website.Assisted with Year-End/Annual Fund Campaign, prepared acknowledgement letters, donor credits; Processed member/donor payments, tracked donor pledges and art sales; Assisted with grant proposals and interim reports.Managed sales processes for two annual art benefits attracting 500 individuals each and each raising over $100k in revenue; For Art Night, Proposed use of gift cards to streamline checkout process and track use/spend of buyer credit, this increased check-out speed and reduced the number of check-out volunteers by 50%; Assisted with the on-boarding of corporate (cash and in-kind) sponsors for annual events.Assisted with the planning and promotion of "patron events", processed and tracked event registrations; Recruited, trained and supervised 60+ event volunteers.
  • Achieving The Dream, Inc.
    Asst. Director Of Network Recruitment And Retention
    Achieving The Dream, Inc. Sep 2016 - Aug 2018
    Coordinated annual recruitment activities for new colleges; Managed prospect list of 200+ colleges; Tracked engagement activities in Salesforce; Released application, Coordinated virtual and in-person information sessions, drafted communications to prospects, scheduled calls with prospective institutions.Assisted colleges through their first year in the Network; Liaised with team leads and coaches; Developed online community and resource hub on ATD Connect; Developed webinars designed to support colleges in their first year in the Network; Coordinated and managed Action Plan submission processes; Responded to inquires for resources and additional support.Coordinated special recruitment sessions and/events at annual conference, DREAM.Assisted with the planning and execution of annual Kickoff Institute, a three day launch event, for approximately 21 community colleges; Supported Kickoff Planning Committee; Assisted with the development of plenary, workshop and team time sessions, Assisted with the identification of speakers; Promoted Kickoff Institute to eligible colleges, Updated registration website and communicated registration processes to colleges; Prepared attendee materials including conference binders and supporting documents.Prepared recruitment and retention data for quarterly board report and President Leadership Team meetings.
  • Americans For The Arts
    Membership Data Coordinator
    Americans For The Arts Jan 2016 - Sep 2016
    Oversaw and coordinated the 2016 institution renewal campaign; Analyzed data to inform renewal strategies. Department was 98% to goal of total membership revenue for the year.Collaborated with database and web departments to make continual improvements to membership portal for ease of use and to improve the user experience. Allowing institutions to renew membership online was one of the many breakthroughs accomplished by this teamwork.Implemented monthly process and communication to alert and/or remove lapsed members from six member exclusive listservs. Saw increase in individual membership retention.Regularly profiled individual and institution members on website.
  • Americans For Arts
    Membership & Data Associate
    Americans For Arts Jun 2013 - Dec 2015
    Assisted with the development and implementation of recruitment and retention campaigns for institutional & individual members; Used member and non-member data to help inform renewal and recruitment strategy.Maintained institution and individual membership records in Netform (CRM); Reported out weekly membership revenue & counts for both individual and institutional members.Provided customer service and technical assistance to members via phone and email; Managed member listserv subscriptions and e-newsletter subscriptions.Managed Americans for the Arts Job Bank; Assisted with job/internship postings; Reported weekly revenue.Maintained membership content on Americans for the Arts website; Curated content for member e-newsletter the Monthly Wire; Attended editorial meetings and produced content for quarterly member publication, Arts Link.Oversaw conference scholarship application processes for Annual Convention & the National Arts Marketing Project Conference; Oversaw nominations processes for Americans for the Arts Annual Network Council Elections and its Annual Leadership Awards.Coached and led part-time interns.
  • Maryland-National Capital Park And Planning Commission
    Marketing Coordinator, Brentwood Arts Exchange
    Maryland-National Capital Park And Planning Commission Mar 2012 - Mar 2013
    Developed annual promotional calendar and monitored marketing budget for gallery exhibitions, craft store, events and programs.Produced press releases, e-blasts and content for website and social media, worked with media representatives on the placement and purchase ad space; Segmented content for bi-monthly e-newsletters for increased readership and patron engagement; Produced copy for M-NCPPC Prince George's County Department of Parks and Recreation's 2012 Fall Guide feature article covering the Brentwood Arts Exchange.Led the design for ads, exhibition catalogues and Brochures; Photographed exhibitions & events.Managed press and community lists; Monitored media for mentions of gallery or programs; Provided information and materials to the press.Worked with leadership to strategize a plan that eventually doubled the gallery’s revenue from $21,000 - $43,000, over a course of a year.
  • Maryland-National Capital Park And Planning Commission
    Gallery Assistant, Brentwood Arts Exchange
    Maryland-National Capital Park And Planning Commission Oct 2011 - Mar 2012
    Welcomed visitors to the gallery; Tracked attendance; Provided customer service and support. Assisted with art sales, class, camp and workshop registration; Assisted patrons with facility bookings.Answered and routed incoming phone calls; Handled email correspondence; Assisted with weekly accounting; Assisted with the creation of purchase orders; Assisted with the distribution of internal and external mail; Assisted with the upkeep of the gallery.
  • A.I.R. Studio, Paducah, Kentucky
    Blog Writer (Freelance)
    A.I.R. Studio, Paducah, Kentucky Aug 2012 - Feb 2013
    Profiled resident artists monthly. Promoted residency to surrounding State Arts Councils.
  • Arts And Humanities Council Of Montgomery County
    Temporary Assignment (Freelance)
    Arts And Humanities Council Of Montgomery County Jun 2012 - Jul 2012
    Coordinated the receipt of the 2012-13 Fall Children’s Art Activities Backpack Flier listings from more than 25 arts and cultural organizations in Montgomery County.
  • Arts On The Block
    Americorps Vista Member (Evaluation & Marketing)
    Arts On The Block Aug 2010 - Jul 2011
    Evaluation: Co-designed and launched Alumni Survey & Interviews for 200 + alumni; Surpassed Alumni response goal of 40% or 100 alumni to 43% or 103 alumni; Conducted and transcribed phones interviews with 20 Alumni; Led a cognitive testing for two groups of alumni; Analyzed and interpreted survey results and summarized findings in e-newsletters.Communications: Managed social media (Facebook, Twitter, Word press), Facebook fan “likes” up 85% from previous year; Produced AOB’s first alumni newsletter; Established photo library of AOB commissions that documented public and private projects dating back to 2003; Photographed events; Maintained website using CMS; Drafted e-newsletters; Created press packets & assisted with the marketing of events; Managed communications as it related to the recruitment of program participantsFundraising: Secured two in-kind sponsorships for alumni survey rewards; Contacted businesses for sponsorship opportunity; Drafted sponsorship agreement; Made sure sponsors were represented in marketing materials and on website; Kept sponsors in the loop with project; Coordinated the distribution of survey rewards to survey participants; Assisted with End of Year Campaign; Pulled Donor lists and amounts from previous campaign years from database; Assisted with mailingAdministrative: Answered and routed incoming phone calls; Handled correspondence via email; Developed draft contract for commissions; Managed apprentice recruitment; Confirmed the receipt of applications; Scheduled Interviews; Held first round interviews w/applicants; Worked w/MCPS teachers and counselors to promote programs; Provided program support to art instructors; Maintained AOB CRM database.
  • Axis Music Academy
    Marketing/Promotions Intern
    Axis Music Academy Jun 2010 - Jul 2010
    Assisted w/student recruitment and lesson promotion at partner site the Guitar Center. Distributed fliers; Spoke with parents and prospective students about lessons.Answered Phones and assisted w/student inquiries; Monitored student attendance & tuition payments; Assisted w/mailing.
  • Detroit Opera
    Marketing Intern
    Detroit Opera Jan 2010 - Jun 2010
    Communications: Refined Michigan Opera Theatre's (MOT) Wikipedia article with help of in-house historian; Assisted in the proposal of a mobile marketing campaign to boost sales; Promoted MOT customer satisfaction survey via Facebook; Assisted in drafting a proposal to Eastern Market for Flash Opera Stunt; Managed & created daily content for social media (Facebook, Twitter, Blogspot); Shared MOT’s performances to groups & organizations in the community; Wrote press releases, e-blasts, radio copy, blog posts, designed flyers and other marketing materials; Monitored social media to maintain positive public relationships.
  • Eastern Michigan University
    Art Gallery Intern
    Eastern Michigan University Sep 2008 - Dec 2008
    Proposed the solo exhibition of a renown comic artist in the main gallery; Installed & de-installed art work; Restored art frames; Lit exhibitions; Managed EMU’s permanent art collection; Conducted inventory of art work; Reviewed artists proposals.
  • Eastern Michigan University
    Gallery Attendant
    Eastern Michigan University Jan 2008 - Apr 2008
    Opened gallery; Turned on audiovisual equipment; Welcomed visitors; Monitored attendance to gallery; Informed gallery director of any problems.

Ashley Mcdonald Skills

Social Media Marketing Microsoft Office Marketing Communications Marketing Strategy Photoshop Constant Contact Surveymonkey Kronos Survey Monkey Intermediate French Cms Magnet Mail Netforum

Ashley Mcdonald Education Details

Frequently Asked Questions about Ashley Mcdonald

What company does Ashley Mcdonald work for?

Ashley Mcdonald works for Black Economic Alliance

What is Ashley Mcdonald's role at the current company?

Ashley Mcdonald's current role is Development Associate.

What is Ashley Mcdonald's email address?

Ashley Mcdonald's email address is am****@****ard.org

What is Ashley Mcdonald's direct phone number?

Ashley Mcdonald's direct phone number is +173478*****

What schools did Ashley Mcdonald attend?

Ashley Mcdonald attended Eastern Michigan University.

What are some of Ashley Mcdonald's interests?

Ashley Mcdonald has interest in Collecting Antiques, Exercise, Nascar, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, The Arts, Golf.

What skills is Ashley Mcdonald known for?

Ashley Mcdonald has skills like Social Media, Marketing, Microsoft Office, Marketing Communications, Marketing Strategy, Photoshop, Constant Contact, Surveymonkey, Kronos, Survey Monkey, Intermediate French, Cms.

Who are Ashley Mcdonald's colleagues?

Ashley Mcdonald's colleagues are Andromaque Jean-Louis, Adrienne Boykin, Olivia Nutter.

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