Ashok Dash Email and Phone Number
"Everything you’ve ever wanted is on the other side of fear." — George AddairThis quote resonates deeply with my 30+ years in metering, technology solutions, and value-driven services for the utility and industrial sectors. Throughout my career—spanning startups to global enterprises—I’ve turned challenges into opportunities, inspiring teams and organizations to achieve exceptional growth and results.With a strategic focus on market dynamics, evolving customer needs, and emerging technologies, I drive growth and profitability through product management, business development, and transformative leadership.My journey began with hands-on experience in transformer design and test automation, alongside contributions to Indian standards and regulations. This strong foundation propelled me into product lifecycle management, where I successfully launched global metering brands into India, creating a lasting impact on the market.In leadership roles, I’ve introduced innovative products that strengthened market adoption, led metering and billing solutions for power companies, and spearheaded smart metering solutions globally—driving key initiatives in India, Australia, and the UK. By adapting our offerings and enhancing product longevity, I ensured sustainable revenue growth and market relevance.As CEO of Yadav Measurements Private Limited, I led the diversification of services across Power, Gas, Telecom, and Healthcare sectors, expanding our international presence through strategic partnerships. Our disciplined cost management resulted in strong profitability and high margins. Key achievements include launching a specialized gas utility service that quickly gained market share, introducing a 220kV mobile laboratory to meet industry demand for agile testing, and expanding operations with a new facility in Noida to further enhance our competitive position.My collaborative leadership style has fostered high-performing, cross-functional teams aligned with organizational objectives and committed to excellence. Leading P&L initiatives has shown me that true growth lies just beyond our comfort zones—through vision, persistence, and innovation.I am passionate about helping utilities, smart solution providers, and data services leverage emerging technologies to create sustainable value for the future.Outside of work, I enjoy staying informed on global trends, watching films, and exploring Udaipur’s landscapes.Let’s connect: ashok.dash@hotmail.com
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Chief Executive OfficerInventive Software Solutions Private LimitedNoida, Up, In -
Chief Executive OfficerYadav Measurements Pvt Ltd. Feb 2021 - PresentUdaipur, Rajasthan, In◾P&L Leadership: Spearheaded profitability initiatives through effective cost management, optimizing resources to drive financial performance.◾Revenue Growth: Achieved significant revenue growth by strategically diversifying into the Power, Gas, and Healthcare sectors, opening new avenues for business.◾Strategic Partnerships: Drove major expansion in the gas sector through a key strategic partnership, enhancing market position and competitiveness.◾Operational Excellence: Enhanced operational capabilities and extended market reach, resulting in improved customer experiences and satisfaction. -
Group Head Application EngineeringSecure Meters Limited Aug 2015 - Jan 2021Udaipur, Rajasthan, In◾Market Adoption: Increased market adoption by successfully launching a diverse range of new products, catering to evolving customer needs.◾Product Life Cycle Management: Extended product life cycles while maintaining profitability by implementing market-relevant enhancements and updates.◾Service Launches: Spearheaded the successful launch of Metering, Billing, and Collection (MBC) and Energy Audit Services, focusing on loss reduction for utilities.◾Market Re-positioning: Successfully repositioned in retailer market with the launch of P2P smart metering for Proof of Concept (PoC) in Australia.◾Sales Growth Contributions: Ensured market relevance for sales growth by introducing smart electricity and gas metering solutions for Great Britain Smart Metering (GBSM), effectively enhancing market penetration and customer engagement.◾Go-to-Market Strategy: Played a key role in developing the go-to-market strategy for Advanced Metering Infrastructure Service Providers (AMISP) in India, ensuring effective market entry. -
Gm - Product MarketingItron, Inc. Jun 2009 - Jun 2015Liberty Lake, Washington, Us◾Profitability and Growth Leadership: Led profitability and growth initiatives in the sale of fully automatic meter test benches in India, driving significant market share.◾Innovation in Testing: Established the Smart Meter Knowledge Centre and a NABL Accredited Testing Laboratory (ISO 17025) in India, enhancing the credibility in the region.◾Competitive Positioning: Strengthened the competitive position of the Electricity and Gas Metering business in the region through targeted strategies and innovations.◾Sales Growth through Differentiation: Contributed to sales growth by developing unique selling propositions for products, effectively differentiating them in highly competitive markets. -
Senior Product ManagerActaris Metering Systems Mar 2003 - Jun 2009Gb◾Market Launch Leadership: Successfully led the launch of "Make in India" electronic energy meters, fostering local innovation and enhancing market entry strategies.◾Local Manufacturing Initiatives: Implemented subcontracting strategies for local manufacturing of electronic meters, ensuring alignment with market needs and relevance.◾Market Expansion: Established a strong market presence for imported metering products from Indonesia, Hungary and France, significantly contributing to brand visibility and sales growth.◾Regional Diversification: Expanded the metering business into Southeast Asian markets, tapping into new opportunities and diversifying revenue streams.◾Technical Support & Relevance: Ensured ongoing market relevance and provided technical support for sales teams, enhancing the performance of products sold in the region. -
Senior Engineer - Quality AssuranceSlb Aug 1996 - Mar 2003Houston, Texas, Us◾Quality Assurance: Ensured product and process quality for locally manufactured Commercial & Industrial (C&I) metering products, consistently maintaining high standards.◾Audit and Compliance Oversight: Oversaw audits and compliance for ISO 9001, QHSE, and Total Quality Management (TQM) programs, ensuring strict adherence to quality and safety standards.◾Training and Development: Trained trainers in quality, health, safety, and environmental practices, significantly enhancing organizational competency and awareness.◾Integration of Best Practices: Gained exposure to international manufacturing practices, successfully integrating global best practices into local operations to improve efficiency and quality.
Frequently Asked Questions about Ashok Dash
What company does Ashok Dash work for?
Ashok Dash works for Inventive Software Solutions Private Limited
What is Ashok Dash's role at the current company?
Ashok Dash's current role is Chief Executive Officer.
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