* I help businesses to create ROI enhancing marketing communications in both traditional and digital marketing platforms. * I use Inbound marketing techniques like content marketing, SEO, Social media marketing to help businesses to increase their customer base and reduce customer acquisition cost. * Other services - SEM services, Email marketing, Mobile marketing and Conversion rate optimisation.* Expertise in the end to end management of ATL campaigns, Events, outdoor, TV, Print and online advertisements.Organisational Experience* 15 years of proven excellence in Managing Strategic business units profitably, by meeting revenue targets consistently in both B2B and B2C based organizations* Most recent assignment was with Radio Mirchi Coimbatore as Station Head.Key responsibilities include formatting and executing customized 360 degree Multimedia advertising campaigns for top brands across Tamilnadu. * Earlier assignments include Cluster manager sales in ICICI Prudential Mutual fund and channel development Manager with ING Life Insurance.