1. Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door2. Deploy successful marketing campaigns and own their implementation from ideation to execution3. Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis4. Produce valuable and engaging content for our website and blog that attracts and converts our target groups5. Build strategic relationships and partner with key industry players, agencies and vendors6. Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely7. Oversee and approve marketing material, from website banners to hard copy brochures and case studies8. Measure and report on the performance of marketing campaigns, gain insight and assess against goals9. Analyze consumer behavior and adjust email and advertising campaigns accordingly

Course RepresentativeAdvisor to the Aston Entrepreneurs SocietyProject group Leader for the Logistics Module.Project group Leader for Strategic Management, Project Management.

♣ With systematic data collection and research new proposal on pallets was given to Y-International (Birmingham) with which they could save 123,840 GBP annually.♣ Identified a business problem and solved the same in the product line as per requested by Y International, Birmingham, UK to the University.♣ Part of research team for many industrial Projects which was consulted by the Department of Supply chain.

Procurement of products for the storeCustomer relation

Associate Engineer(R&D)My responsibilities at Captronics was basically , i was into the Development , working in different projects including the Development of the Flight Control Systems for Aeronautical Development Establishment (ADE) and also developing modules for LOMAH (Location of Miss And Hit) for Indian Army.Negotiations with the vendorsCustomer RelationsProcurement of HardwareI was also constantly interacting with the Scientists of DRDO,HAL and also ADEParticipated in NI Week Bangalore for giving a demo on LOMAH (Marketing and sales)Logistics:♣ Accountable for Handling and Supervising all logistical activities, in co-ordination with supplier. This includes co-ordination with Clearing agents and Transporters.♣ Managed all Purchase Orders to Vendors as per the Order Initiation received from various Customers and maintained the Stock Order Levels.♣ Ensure Smooth flow of the Logistics activities by Identifying and Forecasting the potential Weakness/ Obstacles.♣ Co-ordinated with the Freight Forwarder to carry out the Clearance, Delivery and Labour requirements.♣ Follow-up of Invoices, Delivery notes and Goods receipt notes.

My job roles included taking care of : Operations (management)Logistics and Transportation (management)Procurement of materials (for production)♣ Assisted procurement manager with buying duties.♣ Prepared purchase orders for suppliers.♣ Checked bills for accuracy against purchase orders.♣ Readied purchasing files, prices list, and reports.♣ Looked over accuracy of shipments upon arrival.♣ Research the market in accordance with the requirement and configuration of the working project.♣ Communicated with suppliers for changes in shipment, including expedited shipping for shortages.♣ Tracked statuses of orders.♣ Answered supplier questions regarding order changes, status, and cancellations.