Ashraf Sbaity Email & Phone Number

 Restructured the restaurant operation and layout including personnel resulting in a 20% increase in annual net sales  Accomplished restaurant human resource objectives by recruiting, training, assigning, scheduling, coaching, and counseling Publicized the restaurant by designing and placing advertisements; inviting food editors to review the restaurant; contacting local, regional, and national magazines with feature ideas; encouraging local businesses to hold social events at the restaurant Achieved restaurant operational objectives by contributing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change Controlled costs by reviewing portion control and quantities of preparation; minimizing waste; ensuring high quality of preparation Maintained safe, secure, and healthy environment by establishing, following, and enforcing sanitation standards and procedures; complying with legal regulations and securing revenues

 Parachuted into the Dundas branch to improve work environment, employee morale, customer service and bottom-line sales results Directly responsible for overall profitability, sales, and service for large volume rental branch which generated more than $1.8 million annually in revenues Recruited, trained and motivated staff of 5-8; evaluated overall and individual performances to ensure branch goals were met Implemented service process and effective resolution of customer issues to preserve customer loyalty while complying with company policies Led branch to top ten in sales over consecutive months by combining great customer service and assertive sales techniques along with creating a fun and competitive environment in which employees thrived Utilized finely-honed networking and cold-calling talents to build relationships in the dealership, body shops and insurance industries to increase business referrals Established sales goals and initiated cost controls to ensure increasing profitabilityResults: Grew business by 8% in one year through relationship-building and creative marketing tactics which resulted in the acquisition of new customers as well as increased business from existing accounts. Increased net profits by 10% by identifying sales opportunities and executing a sales plan, which resulted in highest sales amongst Hamilton branches. Revitalized store’s customer satisfaction index from 71% to 85% within ten months.

Business Marketing, Business Marketing

Business Management, Business Management