Ashra W. Email & Phone Number

San Francisco, California, US

• Accountable for driving customer acquisition, retention and maximizing lifetime value.
• Developed and prioritized the comprehensive product roadmap for digital platforms, prioritizing key enhancements that enhanced the end-to-end customer journey and boosted re-engagement by 19.5%. - Managed.
• Optimized the onboarding funnel and registration experience through data-driven analysis, user testing and iterative design improvements, resulting in a 31% MoM increase in subscriptions. - Identified points of failure.

Juno Beach, FL, US

• Responsible for conceptualizing, designing, and delivering online customer/user experience to increase conversion and adoption.
• Delivered a seamless user experience across digital touchpoints through redesigned UI and enhanced functionality. Drove 641% YOY increase in services enrollment and generated $5M in revenue. -Collaborated with.

Boca Raton, Florida, US

• Tasked to manage cross-functional teams to generate revenue through the deployment of customer-focused programs, solutions and promotions.
• Developed and led the omni-channel strategy and roadmap that drove explosive growth through an enhanced infrastructure and operating model that delivered a seamless customer experience across digital and retail.
• Drove mobile app marketing and merchandising efforts that grew downloads by 80% and doubled revenue within 6 months.-Implemented mobile app marketing and sales strategy, led online and offline campaigns promoting app.
• Developed and managed e-commerce website marketing and merchandising programs, including weekly promotions, product launches, SEM, and remarketing campaigns that drove sales growth.-Effectively analyzed customer.

Master Of Business Administration (Mba), Operations Management

Bachelor Of Business Administration (B.B.A.), Marketing