Director Of Finance And Accounting
CurrentDirector of Finance,Accounting, and HR functions for the private equity group portfolio company L5 BeWell, a Restore Hyperwellness franchisee.• Led all finance and accounting functions for 20+ franchise locations generating $20 Million in Annual Revenue.• Implemented comprehensive financial reporting, budgeting, and forecasting strategies, ensuring accurate financial insights for decision-making processes.• Spearheaded cost control measures, elevating EBITDA margins by 33% and enhancing profitability.• Developed and implemented operational KPIs enhancing performance tracking and decision-making processes, resulting in a 10% in gross revenue through data driven strategies.• Prepared and delivered board presentations, communicating key financial information effectively to the board.• Implemented operational KPIs and published a KPI dashboard using Power BI and POS data, enhancing performance tracking and decision-making processes.• Managed cashflow and provided vital insights to the investment committee, aiding in informed capital allocation decisions.• Influenced go-to-market strategy by providing guidance to the marketing team, resulting in a 22% increase in conversion rates and a $100 reduction in Customer Acquisition Cost (CAC).