Establishes client’s design direction; blends functional and aesthetic goals together, considering existing builder plans. Specifies interior background selections for the home including but not limited to: architectural details, custom finishes, hardware, lighting, wall finishes, etc. Develops and communicates space planning and conceptual sketches to a visual team to produce accurate plans for builder bidding and execution. Selects, scales, and installs all interior furnishings, including but not limited to furniture, area rugs, draperies, privacy shades, art, bedding, accessories, etc. Project manages contractors, sub-contractors, and various trade installations and deliveries for a seamless and efficient installation. Proficient in Design Manager Software.

Developed client’s scope of work, design style, & budget to deliver a unique & tailored approach to each project. Managed multiple client and builder/trade relationships to deliver projects on-time and budget. Developed and communicated space planning & conceptual sketches to a visual team to develop 2D & 3D renderings. Sourced, designed, and coordinated the implementation of interior background selections including, but not limited to: flooring, built-in wall features, tile design, cabinetry, countertops, appliances, hardware, trim/door details, ceiling design, lighting/electrical, exterior color schemes, and other architectural details as needed. Specified complete interior furnishing selections including, but not limited to: furnishings, fabrics, finishes, paint/wallcoverings, rugs, draperies, art, and accessories.

Contributed to projects for high-end clientele from Port Royal, to Washington D.C., to Nantucket. Developed effective presentations and produced design drawings in CAD and Sketch-up 3D.

Managed the analysis and presentation of online audience data - the metrics that help determine what we're doing right and what we need to do better. Worked with both the content and revenue departments, telling the stories behind the numbers in order to drive smart online strategies.Experience with: Adobe SiteCatalyst (Omniture), Comscore, Google Analytics, and Microsoft Office (PowerPoint, Excel, Word, Access).In addition to essential duties: • Chaired redesign project of transforming existing meeting rooms into creative and innovative spaces to better communicate the needs of millennials in today's workplace• Local Diversity & Inclusion team member• Panelist for the Annual High School Journalism Workshop• Planned Annual Innovation Summit• Lead company-wide brainstorm sessions• Certified in Google Analytics• Completed Google Analytics Academy Courses

Ideabar is a Marketing Consultancy of The Palm Beach Post. I worked closely with advertising copywriters, designers, photographers, digital solution experts and marketing professionals to provide marketing services for The Palm Beach Post and other local businesses. I specialized in Market Research - analyzing data from a variety of sources in order to provide local businesses with insight into market trends and consumer habits.Market Research services included: Marketing Strategy Sessions, Brainstorm Facilitation, Category Hacks, Consumer DNAs, Focus Groups, Online Surveys and Direct Mail Lead Lists

Extracted and analyzed data from a variety of research sources in order to create customized and strategic presentations that tell a ‘sales story.’ Analysis incorporated market research, industry insight, trending, and applicable marketing solutionsExperience with: Scarborough, Kantar Media, ESRI, Nielsen Consumer Point, Borrell & Associates (Compass), Cross-Sell vehicle registration data, ActOn Marketing Automation, Pardot Marketing Automation, and SalesForce CRM.In addition to essential duties:• Created strategic inbound and outbound lead generation channels including: email marketing, blogging and lead generation• Facilitated Marketing Strategy and Brainstorm sessions as a certified facilitator • Internal promotion of a CRM system• Worked with Publisher on internal presentations• Created educational presentations for local business leaders on digital services• Blogger

• Assisted the Research Director in increasing revenue• Trained in extracting and analyzing qualitative data from Arbitron PPM and Scarborough• Helped identify new business opportunities by analyzing current trends• Responsible with staying up to date with consumer trends, insights and new business opportunities• Assisted in creating research presentations for sales Account Executives