• Lead a team of 8 designers • Designing core product UI and UX• Responsible for the product design within ixigo• Managing, delivering and testing design and prototypes for Android, iOS and Web.• Working with Product Managers and engineers to define the features.

• Conducted user interviews to enhance UI & UX of internal products• Design research on internal GE products to enhance their usability• Wireframe and mockups creation for the clients

• First person for handling major networth clients of PDS (Pure Design Solution)• Formulating Brand Strategy and handling Brand Management• Leading and mentoring a team of three designers• Leading Social Media Strategy, managing engagement and design for clients• Creating product review videos and highlighting products with product photography• Implementing and designing new era technology such as Interactive UI UX, web designs and print products (such as brochures, collaterals, flyers and brand documentation)

• Sole design responsibility for end to end Social media campaigns (Facebook ad campaigns, Facebook page management, Visual designs for posts, Facebook Logout Campaigns, Yahoo ad campaigns supported with appropriate content.)• Designing and managing high impact online advertising (Google, Yahoo and different Affiliates)• Leading Email marketing (coding, visuals, creatives and AB testing) for the first year & then training 2 other team members in the same• Creating high impact product templates for different fields, categories, purposes and events• Handling website building, design and progressively creating impactfull visuals for banners, landing pages and ad campaigns• Creating initial blue prints of UI for desktop and mobile site for Printvenue• Handling end to end product photography from clicking photographs to creating High Definition banner of products

• Creating print media advertisements - news papers, magazine ads, billboards and hoardings• Designing logo, brochure, product catalogues, book covers, product packaging and sponsorship dossier• Assisted in outdoor video ads