Products:1. Account Connect2. Enrollment Hub - Phase 23. Amex Passport1. Sized out the relevant customer segment for phase 2 of Enrollment Hub Launch, to be targeted via marketing campaigns for Enrollments. The launch was supported with immediate early readouts to assess the initial performance of the product. 2. Launched the first account connect triggers as an actionable insight brought out of the customer profiling exercise to ensure early activation and… Show more Products:1. Account Connect2. Enrollment Hub - Phase 23. Amex Passport1. Sized out the relevant customer segment for phase 2 of Enrollment Hub Launch, to be targeted via marketing campaigns for Enrollments. The launch was supported with immediate early readouts to assess the initial performance of the product. 2. Launched the first account connect triggers as an actionable insight brought out of the customer profiling exercise to ensure early activation and engagement. 3. Leading the cross-functional forum with product partners to launch another nascent product. Show less

Working as a part of the Digital Labs Analytics team which provides analytical and strategic support to new digital products/features in their pilot and growth phases, aimed at enhancing the overall digital experience of our customers.Products: 1. Send and Split (Peer to Peer Payments)2. Amex Account Connect3. Enrollment Hub - Phase 11. Identified customer segments within the P2P userbase to be targeted for re-activation along with the engagement of idle users to… Show more Working as a part of the Digital Labs Analytics team which provides analytical and strategic support to new digital products/features in their pilot and growth phases, aimed at enhancing the overall digital experience of our customers.Products: 1. Send and Split (Peer to Peer Payments)2. Amex Account Connect3. Enrollment Hub - Phase 11. Identified customer segments within the P2P userbase to be targeted for re-activation along with the engagement of idle users to increase the MAU of the product.2. Revamped the reporting of Account Connect via a deep dive on data sources and logics to uncover missing segments in the customer funnel, leading to an overall ~120% increase in report coverage of total incoming enrollment attempts. Done with continuous knowledge sharing with from tech and product partners to come-up with the complete understanding of backend dataflows crucial to redefine new logics. Earned special recognition for this contribution.3. Did the customer profiling of Amex Connect Users, to highlight the opportunity for quicker activations and also provided the recommendation for journey extender for multi-partner provisions, which was later seen as the main theme of Enrollment Hub.4. Provided and owned the end-to-end launch support by analytics to the new product Enrollment Hub to ensure efficient and accurate post-launch metric and customer journey funnel tracking. Show less

Analyst - Grade Manager• Handled more than 40 Daily, Weekly, Monthly & Quarterly Analytical MIS Reports and Dashboards to assist business decisions using Oracle SQL Server, Tableau and Python• Responsible for monitoring, managing, and reporting analytical insights related to the Retail Credit Card Business Unit of the Bank

A member of the senior advisory body.

• Supervising the overall functioning of the group and its activities.

• Contributed to organise the biggest annual art exhibition of IIT Kharagpur- ArtBeat 2019, witnessing a footfall of more than 5,000 students• Successfully managed an annual budget of more than INR 40,000 and procured the clearance of permission for graffiti art inside campus• Introduced engaging events during the pandemic to encourage the online participation in art leading to a major spike in no. of followers

Spectra is a group of passionate students motivated towards fine arts and painting within the campus of Indian Institute of Technology, Kharagpur. We as members are responsible for conducting various fine arts and modelling events in the campus like workshops on various art forms, events and maintain both offline and online reach. Our major events include Artbud and ArtBeat, the annual art exhibition of IIT Kharagpur.

Interned as a part of the Retail Assets ABR team of the Business Intelligence Unit of Axis Bank for a duration of 8 weeks and worked with BI Tools like Tableau and SAS VA and Viya to deliver the assigned project deliverables, aimed at Employee Performance Tracking.

Worked as the project lead for Twimintel platform's prototype, working with Natural Language Processing, Text Analytics, Web-Scrapers, APIs, and Data Visualization (Dashboard Development) tools to make a real-time text-analyzer that can reduce the time taken in finding relevant information from a huge corpus of text-based data for the Research Analysts.