Ashwin Abraham Thomas Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Ka, In

- Leading Internal marketing services and agency teams on content development, activity execution and media planning- Content development for sales tools and campaigns for the offering portfolio which includes but not limited to all product literature, presentation decks, white papers, case studies, supporting thought leadership, peer-review articles, objection handling support, FAQ support- Lead cutting-edge marketing campaigns to achieve commercial goals and KPIs- Lead employer branding in areas of value affiliation for employees for increasing employee stickiness- Curating though leadership digital marketing content that are used to attract target prospects through various marketingchannels- Collaborated across departments to deliver key projects on-time and under-budget

Bengaluru, Karnataka, India

• GTM Enablement- Campaign Management: Support campaigns for prospect acquisition and client retention through integrated campaigns, by providing emailers/ EDMs and social media post along with reporting and analytics.- Event Management: Conduct and participate in Industry and account events based on business requirements.- Webinar Management: Supporting in audience generation, webinar hosting and post-webinar campaigns.• Digital Marketing- Social Media Marketing: Align organizational goals through digital channels by leveraging social media marketing channels to establish Sonata as a thought leader in the digital transformation space• Content MarketingHelp in collaborating with industry facing teams to identify key areas for creating thought leadership material such as:- Blogs: Focused content for external consumption on digital platforms- Newsletter: For external consumption, sent in the frequency of fortnightly, monthly and quarterly- Videos: Collaborate with internal teams on the purpose and objective. Help prepare the storyboard and engage with a competent vendor for execution• Branding- Specific request enabled offshore development center branding- Coordinate and facilitate internal branding aligned with core values of company

Thiruvananthapuram Area, India

• Identifying and defining market opportunities and evaluating market actions• Supervising marketing performance, comprehending marketing as a process, exploring new avenues for business• Analyzing products in a holistic approach by determining strengths and weaknesses• Took Ownership of the company website in an end-to-end manner and managing company’s presence in the social media space• Leading the Internal Communications function by sending regular campaigns to increase insight of the employees and initiating internal engagement activities on a long term basis• Managed major events for the company at various places in the presence of multiple clients from across the globe• Conducted successful press conferences for spreading awareness on the launch of new initiatives of the company• Served In-charge of the public relations of the company through a thought leadership agency based out of United Kingdom having engagements on a fortnightly basis

Bengaluru Area, India

• Did a project on “The study of consumer behavior towards Insurance Products of Birla Sun Life Insurance in South India”: - Carried out daily Store operations - Was part of the team that carried out the best End of Season's Sale regionally

Post Graduate Diploma In Management, Retail Management

PGDM in Retail & Marketing

Bachelor Of Commerce (B.Com.), Computer Application