Ashwin Ayyasamy's Location
Sunnyvale, California, United States, United States
Ashwin Ayyasamy's Contact Details
Ashwin Ayyasamy work email
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Ashwin Ayyasamy personal email
n/a
About Ashwin Ayyasamy
I’m a data enthusiast passionate about uncovering insightful stories within data and building AI products/solutions that enhance user experience and empower businesses.
Ashwin Ayyasamy Work Experience Details
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Data ScientistSnap Inc. Apr 2022 - PresentSanta Monica, California, Us• Developed a constraint based optimization system to efficiently allocate Snap’s $100M marketing budget across multiple advertisers, countries, and timeframes• Owning user retargeting campaign setup, analyses, and optimization. Automated audience creation, incrementality calculation, and spend allocation processes to cut down test launch and analysis time to 3 hours from ~4 days per test• Setup and analyzed 10+ incrementality tests across multiple growth initiatives like paid advertising, brand marketing, and retargeting• Built a single-source-of-truth new user attribution pipeline, using airflow and looker, combining several organic & paid measurement sources, to increase the amount of attributable new users by over 20% -
Data ScientistApartments.Com Jan 2020 - Apr 2022Atlanta, Ga, Us• Built a GPT-3 based POC to optimize content generation for Apartments.com• Created a bootstrap based estimator to predict the expected performance lift for advertisers on site, driving $100k+ NNR through new upgrades within the first month • Devised a robust framework to identify and differentiate renter behavior at a county level; framework encapsulates Decision Trees, LDA and other ML techniques • Developed and deployed an in-house Geospatial map tool as a Python App, using Dash, to fully automate 20+ hours of weekly effort for the GIS team • Designed and analyzed 15+ multivariate A/B tests to improve product efficiency • Identified recurring rent special themes by clustering free-form descriptions from properties, built regex rules, and helped drive a new product feature — rent special tags • Enhanced data accessibility for product & sales teams by building 10+ reports in PowerBI -
Data Science Intern23Andme Jun 2019 - Sep 2019Sunnyvale, California, Us• Shipped the company’s first user feedback experimentation tool — built frontend UI andbackend ML that allow PMs to visualize, analyze, and model trending customer issues• Ran a correlation analysis and uncovered an opportunity to improve customer value — worked with the Ancestry team to develop an A/B testing strategy to evaluate user-targeting features.• Built an ancestry dashboard that tracks 23andMe’s international data collection efforts -
Data Science InternWipro Limited Sep 2018 - Jun 2019Bangalore, Karnataka, InWorking for a specialized strategic partner through Wipro Technologies• Built an AI product that was adopted by 4 leading manufacturing MNCs, generating >$8M• Developed a production-level NLP algorithm which analyzes real-time user complaintsand provides both the product manufacturer and user with actionable solutions• Collaborated with a Sr.Software Architect to build the product which placed 2nd at aninternal company conference, defeating larger teams of 3-5 Data Scientists & Engineers• Exposed 15+ NLP modules as REST APIs to accelerate product deployment time by 3X -
Nlp InternWipro Limited Jul 2018 - Sep 2018Bangalore, Karnataka, In• Built an NLU algorithm that trains and improves the efficacy of Google Dialogflow Bots• Leveraged Spacy.io, an NLP API, to build 10+ efficient grammatical modules that convertverbose/grammatically incorrect user statements into simple understandable sentences• Created an intent recognition algorithm in python that classifies unrecognizedstatements into existing/auto-suggested intents to boost ChatBot performance by 15%
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Finance And Administration Co-ChairUniversity Of California, Los Angeles Jun 2017 - Jun 2019Los Angeles, Ca, UsStatistics Club at UCLA• Tutored students in statistical programming (R) • Allocated logistics budget and managing sponsorships for over 30+ events including workshops, guest lectures, fundraisers, and career fairs• Worked on developing an online subscription-based network for 1,600+ club members to access discounted events, merchandise, and shared projects -
Student AnalystUniversity Of California, Los Angeles Feb 2017 - Jun 2019Los Angeles, Ca, UsOffice of Information Technology, UCLA• Analyzed and built visualizations of UCLA’s cloud storage sales & budget allocation data• Pitched the Department Director an optimal cloud storage plan to save OIT ~$10,000• Assisting Business Analysts in database management and financial reporting• Coordinating with six departments to create and process-map 40+ business procedures
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Biostatistics Research AssistantUniversity Of California, Los Angeles Nov 2016 - Mar 2017Los Angeles, Ca, UsDepartment of Ecology and Evolutionary Biology • Mined, analyzed, and ran regressions on millions of rows of bug population data in R to determine the correlation between seasonal temperature and indoor insect population growth.• Analyzed diagnostic plots and developed an efficient model that determines the impact of critical temperature on optimal insect population growth levels
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Co-FounderCibus May 2017 - Feb 2018Warangal, Telangana, In• Launched cibus.in, a premier online food-delivery platform, geared towards a market of 20+ universities; received 4200+ website visits and fulfilled 500+ orders within a month• Spearheaded a social media campaign that reached 11,000+ users; worked with a graphic designer to create required promotional posters and videos• Analyzed the orders data and restructured promotional strategy to increase sales by 10%
Ashwin Ayyasamy Skills
Leadership
Predictive Modeling
R Software
Data Analysis
Investments
Office Administration
Deep Learning
Tableau
Natural Language Processing
Stata
Entrepreneurship
Microsoft Excel
C++
Business Intelligence
A/b Testing
Sql
Python
Stock Market Analysis
Machine Learning
Data Visualization
Ashwin Ayyasamy Education Details
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UclaMajor: Statistics | Minor: Mathematics
Frequently Asked Questions about Ashwin Ayyasamy
What company does Ashwin Ayyasamy work for?
Ashwin Ayyasamy works for Snap Inc.
What is Ashwin Ayyasamy's role at the current company?
Ashwin Ayyasamy's current role is Data Scientist @Snap.
What is Ashwin Ayyasamy's email address?
Ashwin Ayyasamy's email address is aa****@****oup.com
What schools did Ashwin Ayyasamy attend?
Ashwin Ayyasamy attended Ucla.
What skills is Ashwin Ayyasamy known for?
Ashwin Ayyasamy has skills like Leadership, Predictive Modeling, R Software, Data Analysis, Investments, Office Administration, Deep Learning, Tableau, Natural Language Processing, Stata, Entrepreneurship, Microsoft Excel.
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