My career goals have become a little more aspirational over the years, as I love to draw a crowd and entertain the masses—that makes me the perfect Social Media aficionado. With 8+ years of UAE experience handling well-known brands in F&B, FMCG, and Pharmaceutical, Tech, B2B, and Retail industries.
Freelance
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Social Media Manager - Project BasisFreelance Jan 2023 - PresentDubai, United Arab Emirates
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Social Media Account ManagerPrco Group Mar 2022 - Dec 2022Dubai, United Arab Emirates -
Social Media ManagerDigizone Media Aug 2021 - Feb 2022Dubai, United Arab Emirates -
Social Media FreelancerFreelance Jun 2020 - May 2021Dubai, United Arab Emirates
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Social Media Account ExecutiveSocial Shop By Aurora Feb 2018 - Jan 2020Dubai, United Arab EmiratesOverseeing social media activations for the brands and the agencySetting up social media strategies (content, reports, and campaigns) for clientsConceptualizing and executing content across all social media platforms and for email marketing campaigns Monitoring, responding to, and communicating with the online community.Coordinating with bloggers and influencers for brands promotions and advocacyReporting, performance reviews/competition track, market analysis, and target audience profilingSuggesting new ways to attract prospective customers, like promotions and competitionsCampaign ideation for new product launches, social media marketing campaigns, etcEvent and on-ground marketing support event organizers, etc. to ensure the brand’s social media channels garner desired mileage.Clients Handled: BurJuman, Julphar life, Kings College hospital, Forrey & Galland Chocolates, Stadium sports store, TIME Hotels – O’Learys, Buca Di Beppo, Mama Fu’s, Fujifilm Instax cameras. -
Social Media SpecialistAvanli Jun 2016 - Dec 2017Dubai, United Arab EmiratesSetting up and optimization of company pages within each platform to increase the visibility of the company’s social contentBuilding and executing social media strategy through competitive and audience researchGenerating and sharing content daily that builds meaningful connectionsBecome an advocate for the company in social media spaces, engaging in conversations on online groups and customers answering questions where appropriate.Develop an optimal posting schedule, considering web traffic and customer engagement metricsSuggest new ways to attract prospective customers, like promotions and competitionsImplement a content editorial calendar to manage content and plan specific, timely marketing campaignsDevelop relevant content topics to reach the company’s target customers.Create, curate, and manage all published content (images, video and written).Develop and expand community and/or influencer outreach efforts.Monitor trends in social media tools, applications, channels, design and strategy.Clients Handled: Chi coconut water, To Srilanka, Julphar life Pharmaceuticals, GoGoGuy UAE, Field Roast Arabia, In-House Agency. -
Social Media Account ExecutiveThe Cheek Apr 2015 - Apr 2016Dubai, United Arab Emirates•Generate content for clients on their social media channels.•Operate and maintain various social media platforms like Facebook, Twitter, LinkedIn, Instagram, YouTube etc. for clients.•Achieve targeted results and ensure timely and effective execution of social media tactics and programs.•Brainstorm and come up with innovative ideas and provide comprehensive social media strategies for existing and new online campaigns.•Responsible for planning and executing social media campaigns, Social Media reports & Content Calendars for the monthClients Handled: HTC MENA, Acer Middle East, Intel UAE, Xpress Money Transfer, In-House Agency. -
Social Media Marketing ExecutiveActiv Eight Dimensions Sep 2013 - Feb 2015Bandra - Mumbai, IndiaManaging all social media platforms for the campaign.• Creating and evaluating social media strategies.• Monitoring, responding to, and communicating with the online community.• Developing new methods to engage consumers on social platforms.• Growing the client’s social media reach.• Devising strategies to drive online traffic to the campaign website.• Developing and managing Social Media campaigns.• Overseeing the social media strategy for the campaigns.• Managing online brand and product campaigns to raise brand awareness.• Strong understanding of current Social Media platforms, strategy and best practice.Clients Handled: ItzCash, VKS Sports Goods - London, Avanse Financial Services, Living Liquidz, JOT Impex, Shock Models, In-House Agency
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Creative CopywriterAmbest Media Feb 2013 - Jun 2013Santacruz East - Mumbai, India•Writing short focused concise and engaging material for different markets.•Carrying out research for articles.•Involved in writing for campaigns and banners.•Presenting various options to clients, ideas, samples etc.•Working in a range of different writing styles across various platforms.•Researching a client, their market and also their competitors.Clients Handled: Red Moments, Tangerine Resorts- Goa, The Learning Curve, Johnson & Johnson Diagnostic Labs, In-House Agency -
Customer Service RepresentativeAccenture In India Jul 2009 - Sep 2009Mumbai Area, IndiaMaintaining positive customer relations when answering service inquiries related to IT Solutions via telephone.General Enquiries Trouble Call HandlingProviding superior customer service which assists in maintaining our high customer satisfaction ratings.
Ashwin Fernandes Skills
Ashwin Fernandes Education Details
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Post - Grad Diploma -
Bachelors In Mass Media - Advertising -
The Personality SchoolDiploma -
St. Mary'S Junior CollegeHsc -
Sdipa - Shaimak Davar'S Institute Of Performing ArtsBeginner'S -
St. Mary'S High SchoolS.S.C
Frequently Asked Questions about Ashwin Fernandes
What company does Ashwin Fernandes work for?
Ashwin Fernandes works for Freelance
What is Ashwin Fernandes's role at the current company?
Ashwin Fernandes's current role is Social Media Marketing Aficionado.
What schools did Ashwin Fernandes attend?
Ashwin Fernandes attended Welingkar Institute Of Management, St Andrews College Of Arts Science & Commerce St Domnic Road Bandra West Mumbai 400 050, The Personality School, St. Mary's Junior College, Sdipa - Shaimak Davar's Institute Of Performing Arts, St. Mary's High School.
What are some of Ashwin Fernandes's interests?
Ashwin Fernandes has interest in Social Services, Arts And Culture.
What skills is Ashwin Fernandes known for?
Ashwin Fernandes has skills like Social Media, Digital Strategy, Sketching, Photoshop, Blogging, Digital Media, Dancing, Advertising, Music, Creative Writing, Written And Verbal, Social Networking.
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Ashwin Fernandes
Senior Customer Service Executive At Aster Dm HealthcareDubai, United Arab Emirates -
Ashwin Fernandes
Dubai, United Arab Emirates5qs.com, yahoo.com, gmail.com, gmail.com, igauge.in -
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