Senior Product Manager
CurrentLed and guided the product management, development, and marketing processes for multiple relatively complex global digital products that are high impact.Influenced design and development considerations, ensuring projects had necessary requirements, deliverables, and product mapping in place.Served as a subject matter expert internally on CMS related technology and search engines, providing guidance to the team on upcoming technology trends, product competitors, consumer trends, and market status.Developed product positioning and branding strategies, effectively championing products internally and externally.Drove the execution of roadmaps and strategic direction for products or product suites, resulting in successful product launches and market penetration.Led and mentored a team of product managers, defining and delivering solutions while managing their day-to-day work.Implemented personalization techniques using DMP[Data Management Platform], resulting in a remarkable 30%+ increase in session duration and pages per session.Executed a comprehensive product planning methodology encompassing annual roadmapping, quarterly epic planning, backlog management, scrum sprint planning, user-centric feature releases, and KPI tracking. (Tools used: Jira Cloud and Confluence)Exhibited adeptness in technical product management, showcasing expertise in efficiently managing devops for web applications while prioritizing the front-end user experience for maximum speed and efficiency.Created business plans for products that integrated with annual operating plans of the organization, detailing costs, revenue, and profitability of products.Effectively managed stakeholder relationships by maintaining focus on project goals and ensuring clear and timely communication to keep all parties aligned.Achievements: 100% increase in subscription revenue30% increase in user engagement 100% increase in monthly active users for The Hindu Businessline
