Alisa Leung Email & Phone Number

Santa Clara, CA

Burlingame, California, United States

San Mateo, CA

San Mateo, CA

• Finance Leader to the engineering, product, project management, developer solutions, and business analytics management teams managing forecasting, budgeting, long range planning, and ad hoc analysis for $140M+ budget
• Revamped the monthly reporting and financial planning process to provide better insight of the engineering group’s overall financial performance as well as self-service tools to evaluate financials of key projects and.
• Oversee a team in managing operating expense budgets, including monthly budget vs. actual analysis, headcount reporting, monthly and quarterly expense forecast updates, and providing guidance used for external reporting

Half Moon Bay, CA

• FP&A partner to the Sales team which includes:
• Provide ad hoc analysis to upper management including new customer/initiative revenue and profitability projections, and webstore promotions profitability analysis
• Developed and manage Marketing Development Funds (MDF) internal tracking, approval process and analysis of and marketing program effectiveness and profitability
• Partner with VP of Sales to manage internal and external commission process, developing quarterly targets, actualizing results and determining payouts by account manager
• Manage direct report focused on commissions, MDF and monthly financial packet reporting and analysis
• Partner with accounting for month end close including preparing board slides, variance analysis for product revenue and pricing, MDF, commissions and operating expenses

• Developed competitive pricing logic providing automated guidelines on how to respond to online competitors
• Manage Pricing Manager in the development of competitive pricing tools and reporting that enabled company to effectively respond to and measure itself against online competitors
• Create, maintain and report weekly pricing metrics dashboard and company level pricing performance presented to management at Monday business updates

• Forecast, budget and provide ad hoc analysis for total company and departmental revenue for a $1B business
• Develop ad-hoc analysis and recommendations on the financial impact of key business strategies and initiatives
• Provide Chief Merchant month-end and forecast reports, P&L review preparation materials, and ad hoc analysis
• Actualize, analyze and act as financial point person for month-end reports gross margin reports used company wide

• Prepare, present, and implement financial plans managing sales, margin, and turn components for a $24-40M business
• Responsible for management and development of Assistant Control Buyer

• Strategize product flow, pricing, and in-store presentation to ensure profitable programs for $50M business
• Develop assortment, action & contingency plans to achieve financial goals, present strategies to upper management

Masters, Mba

Activities and Societies: Beta Gamma Sigma honor society member

Bachelors Of Science, Management Science

Activities and Societies: Alpha Kappa Psi co-ed business fraternity member Golden Key honor society member