Regional Director - Enterprise And Channels - Americas
San Jose, Ca, Us
Building Pipeline I Supporting Sales I Supporting Channels I Delivering impactful Experiences • Drive end-to-end Regional Marketing strategy in the Enterprise segment and Channel Organization using an agile approach that balances event types and tactics across the entire buyer’s journey to support revenue goals• Design, leverage and implement ABM programs for strategic and dream accounts across the region• Partner with sales leadership and sales Partners organization to develop regional programs, engage prospects, nurture target accounts, pipeline coverage, and drive MQLs/SQLs to build comprehensive and strategic quarterly marketing plans. • Serve as the primary liaison between sales (Enterprise & Channel) and GTM teams. Communicate marketing initiatives, ABM tactics, upcoming events, customer success stories, BDR sequences, etc. to the regional sales teams• Identify and execute high-impact programs leveraging new and innovative tools that support integrated, multi-touch campaigns and drive meaningful conversations and higher Lead to Opp conversions• Implemented key process improvements to better communicate with sales, leadership, and more accurately predict pipeline outcomes• Review trends, linearity, and metrics to determine the health of the business for weekly readout• Lead Public Relations and Communications efforts• Lead messaging strategy, developing content, customer references and executing go-to-market actionsZoom Video Communications, Inc. (NASDAQ: ZM) brings teams together to get more done in a frictionless and secure video environment. Our easy, reliable, and innovative video-first unified communications platform provides video meetings, voice, webinars, and chat across desktops, phones, mobile devices, and conference room systems. Zoom helps enterprises create elevated experiences with leading business app integrations and developer tools to create customized workflows.- Special Recognition - Impactful Strategy 2021