Asif Rasheed
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Asif Rasheed Email & Phone Number

Group Director Media, Digital and Marketing Operations at PTCL.Official
Location: Islāmābād, Pakistan, Pakistan 10 work roles 1 school
1 work email found @zong.com.pk LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email a****@zong.com.pk
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Current company
Role
Group Director Media, Digital and Marketing Operations
Location
Islāmābād, Pakistan, Pakistan
Company size

Who is Asif Rasheed? Overview

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Quick answer

Asif Rasheed is listed as Group Director Media, Digital and Marketing Operations at PTCL.Official, a company with 334 employees, based in Islāmābād, Pakistan, Pakistan. AeroLeads shows a work email signal at zong.com.pk and a matched LinkedIn profile for Asif Rasheed.

Asif Rasheed previously worked as Senior Manager ATL Promotions at Zong Cmpak Ltd and Manager Marketing Operations at Zong Cmpak Ltd. Asif Rasheed holds Mba, Marketing Management from Quaid-I-Azam University, Islamabad.

Company email context

Email format at PTCL.Official

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{first}.{last}@zong.com.pk
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AeroLeads found 1 current-domain work email signal for Asif Rasheed. Compare company email patterns before reaching out.

Profile bio

About Asif Rasheed

As an accomplished Integrated Marketing Communications professional with over 15 years of extensive advertising experience, I have consistently surpassed benchmarks and KPI’s in the advertising industry. With a focus on developing impactful brand communication strategies, I collaborate closely with stakeholders to foster brand loyalty, surpass product lift targets, and enhance advertising efficiency. My strengths lie in analyzing intricate scenarios, recognizing opportunities, and executing comprehensive action plans to elevate brand performance to new heights.

Listed skills include Team Management, Integrated Marketing, Marketing, Trade Marketing, and 25 others.

Current workplace

Asif Rasheed's current company

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PTCL.Official
Ptcl.Official
Group Director Media, Digital and Marketing Operations
Islamabad, PK
Website
Employees
334
AeroLeads page
10 roles

Asif Rasheed work experience

A career timeline built from the work history available for this profile.

Group Director Media, Digital And Marketing Operations

Islamabad, PK

Senior Manager Atl Promotions

Current

Islamabad

  • My Role:Spearheading the conventional and digital media communication team in strategizing & optimizing ATL advertising budget/investment to increase brand awareness and product vending. Capitalizing on available media.
  • Launched 100+ conventional media campaigns while ensuring annual media KPIs are overachieved. Optimized on best ad placements to maximize efficiency of media spends. Saved and reinvested more than 40% media budget.
  • Explored full funnel objectives while taking 200+ digital media campaigns live. Employed all available ad formats to its full potential and integrated first party data where applicable. Significantly improved APP.
Sep 2019 - Present

Manager Marketing Operations

Islamabad

  • My Role:As the leader of the marketing operations team, I strategized, optimized, and executed integrated advertising initiatives to meet brand communication KPIs. My role required to analyze the competitive landscape.
  • Launched multiple landmark OOH projects that became talk of the town. Created impactful visibility nationwide through Mega, permanent and tactical assets. Designed OOH advertising management framework to improve.
  • Initiated computable and pioneering brand activation campaigns to support product teams in experience generation, new customer’s acquisition, customer retention & loyalty. Contributing to the top line growth by.
Oct 2014 - Sep 2019

Assistant Manager Marketing Operations

Islamabad, Pakistan

Out-of-Home Advertising:Developed OOH advertising footprint of ZONG across Pakistan by employing various creative and innovative branding solutions in line with brand visibility KPI’s. Ensured message effectiveness and cost efficiency by smart planning/ investment on branding mediums:Brand Activation:Initiated several innovative activation campaigns to.

Apr 2009 - Oct 2014

Brand Executive

Islamabad

In this role I was responsible for nationwide BTL communication that includes but not limited to OOH Advertising, Branding across internal & external touchpoints, brand activation projects, events and sponsorships for ZONG

Jan 2008 - Mar 2009

Brand Executive

Islamabad

Being responsible for BTL advertising and marketing finance function, I formulated regional A&P structure and trained regional marketing resources. Developed & implemented regional BTL support plan for all regions. Lead A&P budget management and coordination with stakeholders for purchase & payment of department

Feb 2007 - Dec 2007

Brand Executive

Islamabad, Pakistan

Being brand executive, I supported brand manager in creative development and execution of all advertising & promotion projects that includes TVCs, POP. POS, Print, OOH, Events, Sponsorships, PR campaigns and much more.

Feb 2006 - Jan 2007

Sr. Executive Marketing

Islamabad, Pakistan

Key projects include, redesigning of marketing finance function & development of A&P budget tracking system, Reconciliation of media & advertising agency records, Cancelation of Outdoor, creative & media agencies contracts, Development & placement of POP/POS branding initiatives

Oct 2005 - Jan 2006

Marketing Trainee

Islamabad, Pakistan

Assisting Channel Manager in all outdoor & channel management initiatives, Formulated marketing financial record & ensured effective up -gradation

May 2005 - Sep 2005

Internee

Islamabad, Pakistan

  • Learned the art of customer care & relationship management during my 6 weeks internship at Ufone customer care department Islamabad
Jul 2003 - Sep 2003
Team & coworkers

Colleagues at PTCL.Official

Other employees you can reach at ptcl.com.pk. View company contacts for 334 employees →

1 education record

Asif Rasheed education

FAQ

Frequently asked questions about Asif Rasheed

Quick answers generated from the profile data available on this page.

What company does Asif Rasheed work for?

Asif Rasheed works for PTCL.Official.

What is Asif Rasheed's role at PTCL.Official?

Asif Rasheed is listed as Group Director Media, Digital and Marketing Operations at PTCL.Official.

What is Asif Rasheed's email address?

AeroLeads has found 1 work email signal at @zong.com.pk for Asif Rasheed at PTCL.Official.

Where is Asif Rasheed based?

Asif Rasheed is based in Islāmābād, Pakistan, Pakistan while working with PTCL.Official.

What companies has Asif Rasheed worked for?

Asif Rasheed has worked for Ptcl.Official, Zong Cmpak Ltd, Zong - China Mobile Pakistan Limited, Paktel - A China Mobile Company, and Paktel - Millicom International Cellular.

Who are Asif Rasheed's colleagues at PTCL.Official?

Asif Rasheed's colleagues at PTCL.Official include Faraz Lahore/Ptcl, Haseeb Ullah Shah, Muhammad Ali, Umair Iqbal, and Muhammad Adnan Khan.

How can I contact Asif Rasheed?

You can use AeroLeads to view verified contact signals for Asif Rasheed at PTCL.Official, including work email, phone, and LinkedIn data when available.

What schools did Asif Rasheed attend?

Asif Rasheed holds Mba, Marketing Management from Quaid-I-Azam University, Islamabad.

What skills is Asif Rasheed known for?

Asif Rasheed is listed with skills including Team Management, Integrated Marketing, Marketing, Trade Marketing, Market Planning, Project Planning, Budgets, and Marketing Strategy.

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