Asim Ali Azam Email & Phone Number

Punjab, Pakistan

• Led a team of executives and department heads in overseeing all aspects of operations, sales, and strategic direction• Established strong vendor relationships with all Pakistan Tiles & Ceramic manufacturers, negotiating favorable terms resulting in improved product offerings and profitability• Developed and executed a marketing plan that enhanced brand visibility and customer engagement, leading to a 60% increase in customer base and secured distributorships with top three leading tiles companies in Pakistan.• Fostered a culture of accountability and performance excellence, leading to enhanced operational efficiencies and customer satisfaction metrics• Negotiated key partnerships and supplier agreements, resulting in improved product offerings and profitability margins.• Undertake the preparation and review of costing and profit margin of products and advise on different alternatives to get a lower cost figure• Supervise key departments of other companies and evaluate consolidated financial reports to maintain sustainable growth in business.• Responsible for the Company’s, Personal Tax and Sales Tax Return filings as per FBR Pakistan.Key achievements• Successfully planned, implemented and executed Global Soft ERP, for all three companies.• Successfully secured distributions with leading companies of tiles manufacturers in Pakistan.• Added new product range to the company portfolio apart from tiles; to improve business offerings and profitability. • Proven results with expansion in last three years to three companies and maintaining sustainable growth.

Dubai, United Arab Emirates

Dubai

• Responsible for the accurate preparation, analysis and interpretation of the Separate and Consolidated Financial Statements, in accordance with the IFRS• Ensure proper functioning of accounts and finance function as per standard practices• Create financial plan and budgets; and then implement them on monthly basis to achieve desired results. • Develop and manage strong business relationships by negotiating payment and credit term with suppliers around the globe; effectively manage cash flows and preparation of cash flow forecasting• Analyzing key financial reports, KPI data and business drivers to provide insights into the business and identify profit improvement opportunities• Working closely with Managing & Sales director to help in forecasting budgets, make financial plans and provide them proactive suggestions regarding the respective businesses• Undertake the preparation and review of costing and profit margin of products and advise on different alternatives to get a lower cost figure• Play a key role in financial planning, including collection of relevant information from all departments, analysis of relevance and reasonableness of data and information before incorporating in budget• Demonstrate attention to detail when preparing statements, showing variance analysis and interpretation of actual vs budget on monthly and year to date basis• Responsible for the Company’s Tax and VAT filing• Responsible for the preparation of monthly comprehensive performance report of group, identification of areas on improvement and advising management on timely corrective actions• Interact with banks for getting long term and medium term finance proposals for the company, evaluation of proposals and selection of most suitable finance package• Responsible for the development, evaluation and improvement of accounting and internal control systems at all subsidiary offices

United Arab Emirates

Key Tasks:• Played a pivotal role in the meeting of aggressive reporting deadlines and providing quality financial and management information on a timely basis• Ensured the effective planning of all financial accounting, controlling and reporting activities of the company, including the preparation and submission of MIS reports• Acted as the main point of contact in executing internal and external audit to obtain company audited financials in accordance with the requirements of IAS and IFRS• Developed financial planning process and systems, including the introduction of budgeting, forecasting and variance analysis; development of new and improvement of existing processes and procedures• Analyzed financial results and provided the management with a clear understanding of financial performance and financial effects• Performed various accounting activities, including bank reconciliations, budget and forecasting, actual vs budget comparison, payroll, cash flow, income and expenditure statements• Undertook a critical process which includes processing payments to service providers and ensuring that payments are being made in accordance with the contract• Consolidating data & information of all clinics and preparing reports for management related to Group Cash flow structure and revenue analysis reports• Professional fees calculation and credit part (Insurance) updating of Doctors & Other technicians.• Prepared and updated the financial manual in order to provide a framework of standard procedures for financial control and reporting• Ensuring Quality Management under the regulation of JCI.Key achievements:• Prepared business case study on current standards/policies adopted at branches/company level to identify gaps.• As a member of financial planning team, successfully implemented new centralized financial business system for all 17 different locations to streamline flow of financial information between branches

London, United Kingdom

• Prepare monthly / weekly and other periodical financial& other management reports.• Ensure accuracy of information contained in the financial reports & their compliance with statutory requirements & general accounting standard.• Handle accounts up to finalization & prepare Profit and Loss account & Balance Sheet. • Maintain Accounts Receivable & Payable ledgers, checking, verifying and posting supplier/vendors invoices.• Review and confirm payroll related calculations including national insurance, deductions, staff benefits etc.• Bank reconciliation and reconciliation of debtors and creditors.• Petty cash handling & other Administration works as required by the department• Generated income statements and prepared balance sheets, general ledger, checks and reports.• Stock management (analyzing weekly & quarterly stock reports to highlight short dated or slow moving items).• Pricing reports, verification & reporting on changes in cost prices as compare to competitors.

Lahore, Pakistan

• Provided internal audit services to various clients, identified weakness in accounting and internal control systems and recommended improvements • Worked with key stakeholders on the development of accounting structure of newly established entities• Planned, executed and finalized audit assignments as per the requirements of the Global Audit Methodology of Grant Thornton International, International Standards on Auditing, corporate laws and other pronouncements of regulatory bodies• Provided account maintenance services to a number of clients from different sectors.• Prepared evaluation reports regarding business profitability, balance sheet and cash flow in order to assist the credit rating department of banks for approval of short and medium term loans

Associate’S Degree, Corporate Reporting, Audit And Assurance Services, Financial Management, Business Analysis

ACCA-UK

Bachelor Of Science (B.Sc.) Hons, Accounting And Business/Management, Qualifed

BSC HONS

Cat (Acca-Uk), Accounting And Finance