Anastasia Sistevaris Email & Phone Number

Boston, Massachusetts, United States

Boston, Massachusetts, United States

Indianapolis, Indiana

Developed and lead creative direction for innovative training products, including eLearning modules or eLearning curricula, infographics, quick reference guides, and more, using industry-standard design software (Adobe Captivate, Illustrator, InDesign, Photoshop).Consulted and collaborated with cross-team partners (Instructional Designers, Subject Matter Experts, Project Managers) to recommend appropriate design solutions and best practices for design quality, user-experience, innovation, and creative advancement.Reviewed and constructively critiqued creative materials for design consistency, high quality, styles and standards, accessibility, readability, and organization.

Columbus, Indiana

Toyota entered the North American forklift market more than 50 years ago and has since become a leading provider of full-line material handling solutions, making it the top-selling forklift brand in the United States. In my role, I created and edited a wide range of content, including long-form solution articles, product brochures, blog posts, landing page copy, video scripts, corporate communication correspondence, campaign emails, case study features, and marketing collateral that consistently conveyed Toyota's brand voice. Additionally, I managed all of Toyota Forklifts' social media channels and used Sprout Social to track post performance and platform analytics.My responsibilities also included utilizing digital marketing and SEO techniques as a writer and copyeditor for the Toyota Forklifts Blog and website content, as well as serving as a liaison between Toyota Material Handling USA and Toyota Industries Corporation to create content for TALK Magazine. My contributions to the magazine earned me the Gold Contributor Award in 2017. In addition, I photographed products, associates, and events for social media, press and news media, and website content.

Indianapolis, In

By collaborating with both the marketing and public relations teams, I refined my skills in lead generation and social media strategy, with a particular focus on targeting millennial audiences. Through comprehensive research on Wiley's products and their potential markets, I developed detailed buyer personas that served as a strong foundation for creating effective sales and marketing strategies aimed at attracting new customers.

Bloomington, In

The Creativity and Communications Course at the IU Kelley School of Business is aimed at teaching students about elements of design and visual communication as well as ways of thinking and approaching problems creatively. As a teaching assistant, I helped students develop skills in Adobe InDesign, Photoshop, and Acrobat and worked with them to brainstorm ideas for design projects. I also assisted students in learning design and typography techniques in general and as they relate to brand guidelines.

Indianapolis, Indiana Area

Bachelor Of Science (B.S.), Marketing

Activities and Societies: - Teaching Assistant for "Creativity and Communication" (teaches Adobe Photoshop and InDesign fundamentals).

Academic Honors Diploma

Activities and Societies: National Honor Society (Vice President), Show Choir, Peer Tutor