Aslı Gök Email & Phone Number

Greater Istanbul

Managing customer data-related initiatives,Coordinate product registration projects, Extend the strategy to all subsidiaries globally,Building up CRM activities,Gather &enrich Customer data,Define customer data strategy and take responsibility for implementation & adaptation,Finding out touchpoints and investigating customer data potentials for each of them,Define Customer segmentation rules and find solutions for easy implementation of the Customer Data Platform,Build up customer journey maps that are strategically prioritized and create a roadmap of processes, to explore existing customer experiences and to identify areas for improvement,Analyzing online data and customer behavior,Designing a questionnaire for the market research to be carried out for the relevant process,Identify areas of improvement, considering all observations and data, and propose solutions for them & suggest differentiation,Ensuring that proposals for solutions are prioritized by relevant teams,Giving direction to the customer expectations in order to pass the actions together with the relevant business owners, to provide input to the action works,Following the progress of the actions; general situation, decision-making, or critical points.

Istanbul, Turkey

Design Thinking Program LeaderPlaning project using human centered design process with multiple stakeholders, cross-functional team membersDesign research planning; identify and analyse market needs, insightsUnderstand multiple stakeholder needs, expectationsPlanning and facilitate idea generation, co-creation workshopsCreating a new concept from Idea to MVP; using different validation methods.Innovation Program Coordinator;Manage multiple stakeholder needs, interests, priorities, and expectations effectively and sensitivelyPlaning all the processes of the program with the stakeholder from inside and outside of the companyFollowing the latest trends of innovation tools -Value Creation, Business Canvas Model, Jobs-to-be-done- and integtate to what the program needsDefinition of project scope and success criteria aligning with business objectivesCommunity Builder Creating mentor community in the company.Support mentor community with trainingsOrganising interactive sessions and Demodays with startup ecosystemCreating collaboration opportunities between departmants & startupsSocial Media ManagerCoordinating Communication StrategyMonthly communication planning with agencyTracking engagement numbers different channelsActive Communication in Linkedln, Instagram, Twitter & Medium

Greater Istanbul

Design Thinking Programs& Workshop Coordinator at Garage & Maker Lab·Planing new product projects using human centered design process with multiplestakeholders, cross-functional team members which meet the scope, on schedule andwithin budget.·Design research planning; identify and analyse market needs, insights·Understand multiple stakeholder needs, expectations·Planning and facilitate idea generation, co-creation workshops with the right tools,methods, timeline and stakeholders·Creating a new concept from Idea to MVP; using different validation methods.

Greater Istanbul

Istanbul, Turkey

R&D Center / Product & TechnologyDeveloping new product ideas with market needs, industry benchmarks; taking into account future technology/developments competitor products & changing requirementsTo design, develop new products & making improvements working in cooperation with all relevant departmentsDeveloping existing products with the need of company brand identityMaking many alternative sketches, CAD modelling and rendering in the development stage of the productMaking realistic prototypes of the designed product to make user test and analysis

Istanbul, Turkey

Design, develop and make R&D studies of a new small house appliance with the support of Science and Technology Ministery Entrepreneur Investment "teknogirişim"Making a working prototype of the new small house appliance consisting all hardware and software Consultancy services to companies for new product concepts and designs

Istanbul, Turkey

Develop & design a new concept for Arçelik Telve

Ankara, Turkey

3.68, Industrial Design

3.16, Industrial Design

Activities and Societies: Odtü Tasarım Topluluğu

Education record