Aslı Köseoğlu Aykurt, Msc

Aslı Köseoğlu Aykurt, Msc Email and Phone Number

Marketing & Communications | Brand Management | Event Marketing @ TAV Technologies
sariyer, istanbul, turkey
Aslı Köseoğlu Aykurt, Msc's Location
Istanbul, Istanbul, Türkiye, Turkey
Aslı Köseoğlu Aykurt, Msc's Contact Details

Aslı Köseoğlu Aykurt, Msc work email

Aslı Köseoğlu Aykurt, Msc personal email

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About Aslı Köseoğlu Aykurt, Msc

I am a highly organized, qualified, and diligent professional with 8+ years of experience in corporate and marketing communications. My background includes 360-degree communications, such as ATL&BTL advertising, strategic brand management, event management from start to finish, market research, social media, and both digital and conventional marketing.I have a demonstrated track record of success in identifying market trends, leading and implementing promotional strategies, increasing brand awareness, and working with teams to establish best practices for creating, defining, and launching value propositions. I am a self-motivated and strong team player with excellent project and time management skills. I am able to handle multiple priorities in a fast-paced and dynamic environment, have a keen eye for design, and am always eager to learn about new trends in marketing and communications. .Areas of expertise:B2B Marketing & Communications | Online & In-person Event Management | Brand Management | Digital Marketing & Campaign Management | Strategic Content & Email Management | CRM & Lead Management | Agency & Outsourcing Management

Aslı Köseoğlu Aykurt, Msc's Current Company Details
TAV Technologies

Tav Technologies

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Marketing & Communications | Brand Management | Event Marketing
sariyer, istanbul, turkey
Employees:
278
Aslı Köseoğlu Aykurt, Msc Work Experience Details
  • Tav Technologies
    Assistant Marketing Manager
    Tav Technologies Jan 2024 - Present
    Istanbul, Turkey
  • Tav Technologies
    Senior Marketing Specialist
    Tav Technologies Oct 2021 - Jan 2024
    • Planning and managing the annual marketing budget.• Managing 3rd-party relations (creative agencies, industrial media platforms, industrial associations).• Generating digital marketing strategies• Exploring potential industrial collaborations with different associations and developing co-branded marketing activities with them. • Following industrial award programmes and creating content for them. • A to Z event management, including all steps of pre, during and post-event… Show more • Planning and managing the annual marketing budget.• Managing 3rd-party relations (creative agencies, industrial media platforms, industrial associations).• Generating digital marketing strategies• Exploring potential industrial collaborations with different associations and developing co-branded marketing activities with them. • Following industrial award programmes and creating content for them. • A to Z event management, including all steps of pre, during and post-event activities.• Following industrial events closely and evaluating them according to regional sales strategies.• Creating content for industrial media partners, offline and online press.• Preparing email marketing campaigns via Oracle Eloqua Marketing Automation Tool.• Conducting an annual market share report for internal use to see where we stand in the market.• Closely monitoring the industry & the competitors, preparing a monthly Market & Competitor Newsletter for our colleagues.• Holding monthly Customer Satisfaction Committee Meetings and conducting annual customer surveys. Analysing the results and working on the action plans with the related departments. • Lead management (Oracle CRM Tool). • Managing all marketing materials in accordance with corporate identity.• Procurement & distribution of promotional materials.• Cooperating with HR for internal communication activities. Show less
  • Zeiss Turkey
    Marketing Communications Specialist
    Zeiss Turkey Jan 2021 - Oct 2021
    Roles:• Event Management (A to Z) • Webinar Management using GoToWebinar Tool• Creating offline content• Creating digital content (e-mailing, e-invites, webinar programmes etc.) using Adobe Marketo Tool• Lead management (SAP CRM Tool)• Media buying and managing promotional advertising activities• Managing all marketing materials in accordance with corporate identity• Localizing brochures, visual marketing materials provided by global HQ using Adobe Photoshop… Show more Roles:• Event Management (A to Z) • Webinar Management using GoToWebinar Tool• Creating offline content• Creating digital content (e-mailing, e-invites, webinar programmes etc.) using Adobe Marketo Tool• Lead management (SAP CRM Tool)• Media buying and managing promotional advertising activities• Managing all marketing materials in accordance with corporate identity• Localizing brochures, visual marketing materials provided by global HQ using Adobe Photoshop, Illustrator and InDesign Tools) • Procurement & distribution of promotional materials • Assisting Product and Sales responsibles in marketing related processes• Managing membership and sponsorship strategies• Agency management• Cooperating with HR for internal communication activitiesAchievements:• Developed 3 webinar concepts in 10 months and drove great attention with focused marketing strategies• Managed a key industry event • Created a great number of online & offline content to announce the company’s success, products and benefits & claims• Maintained good relations with industrial partners and developed new cooperations with 2 more industrial association • Localised all brochures and visual marketing materials provided by global HQ using Adobe Photoshop, Illustrator and InDesign Show less
  • Med Marine Holding A.Ş.
    Corporate Communications Specialist
    Med Marine Holding A.Ş. Oct 2018 - Jan 2021
    Istanbul, Turkey
    I was in charge of the Marketing department and my first role was to build a marketing department from scratch. I was responsible for setting up strong marketing strategies to build a global brand identity, brand recognition and trust in the shipbuilding industry. My roles included establishing corporate identity, developing online & offline marketing strategies, event management, and content generation for online & offline media, company collaterals, company e-newsletters and press releases… Show more I was in charge of the Marketing department and my first role was to build a marketing department from scratch. I was responsible for setting up strong marketing strategies to build a global brand identity, brand recognition and trust in the shipbuilding industry. My roles included establishing corporate identity, developing online & offline marketing strategies, event management, and content generation for online & offline media, company collaterals, company e-newsletters and press releases etc. I managed company relations with 3rd parties such as agencies, media, associations, government authorities and so on. Roles:• Managing all digital assets,• Media buying,• Maintaining relationships with creative, digital and media agencies, • Managing national and international event applications (i.e. exhibitions, conferences, meetings),• Managing exhibition stand designs,• Creating company literature and other forms of communication,• Preparing marketing materials, both print and electronic,• Creating and delivering press releases, media relations content and social media content,• Coordinating conference, trade shows, and press interviews,• Reporting directly to Deputy General Manager and CEO.Achievements:• Built the corporate identity by changing the logo design, company collaterals, typefaces, videos, imagery, and brand style• Coordinated more than 20 global event participation, handled the content for conference speaking sessions and press interviews• Set up all social media accounts and managed them, developed digital marketing strategies • Coordinated video, photo, and virtual tour shoots, product launch activities, and contract signing ceremonies• Supported the HR department in developing employer branding, organised visits to the key universities’ maritime faculties Show less
  • Med Marine Holding A.Ş.
    Corporate Communications Assistant Specialist
    Med Marine Holding A.Ş. May 2016 - Oct 2018
    Istanbul, Turkey
  • General Motors
    Customer Relations (Project-Based)
    General Motors Dec 2013 - Jan 2014
    Newcastle Upon Tyne, United Kingdom
    It was a project-based position that Chevrolet opened up in order to inform its customers. I worked as a part of customer relations team. My roles included;• Giving detailed information to current or potential customers about Chevrolet's ending its business in Europe.• Dealing with customer needs and complaints on the phone.• Directing the customers to the relevant departments.• Reporting directly to the team leader.

Aslı Köseoğlu Aykurt, Msc Skills

Marketing Communications Corporate Communications Public Relations Marketing Digital Marketing Social Media Marketing Organization Skills Brand Management Marketing Research Microsoft Office Advertising International Marketing Marketing Strategy Brand Equity Above The Line Below The Line Advertising Consumer Behaviour Business To Business Spss Decision Making Content Production Interpersonal Skills Content Management Social Media Communications Presentation Skills Deadline Oriented Event Management Project Management Sales And Marketing Adobe Photoshop Campaigns Media Production Integrated Marketing Business Travel Brand Strategy Business Administration Analytical Skills B2b Marketing Procurement Microsoft Powerpoint Microsoft Word External Agencies

Aslı Köseoğlu Aykurt, Msc Education Details

Frequently Asked Questions about Aslı Köseoğlu Aykurt, Msc

What company does Aslı Köseoğlu Aykurt, Msc work for?

Aslı Köseoğlu Aykurt, Msc works for Tav Technologies

What is Aslı Köseoğlu Aykurt, Msc's role at the current company?

Aslı Köseoğlu Aykurt, Msc's current role is Marketing & Communications | Brand Management | Event Marketing.

What is Aslı Köseoğlu Aykurt, Msc's email address?

Aslı Köseoğlu Aykurt, Msc's email address is asli.koseoglu@gm.com

What schools did Aslı Köseoğlu Aykurt, Msc attend?

Aslı Köseoğlu Aykurt, Msc attended Newcastle University, Istanbul University, Universidad De Zaragoza.

What are some of Aslı Köseoğlu Aykurt, Msc's interests?

Aslı Köseoğlu Aykurt, Msc has interest in Children, Environment, Education, Human Rights, Animal Welfare, Arts And Culture.

What skills is Aslı Köseoğlu Aykurt, Msc known for?

Aslı Köseoğlu Aykurt, Msc has skills like Marketing Communications, Corporate Communications, Public Relations, Marketing, Digital Marketing, Social Media Marketing, Organization Skills, Brand Management, Marketing Research, Microsoft Office, Advertising, International Marketing.

Who are Aslı Köseoğlu Aykurt, Msc's colleagues?

Aslı Köseoğlu Aykurt, Msc's colleagues are Cemil Yüksel, Burak Dağdeviren, Necdet Bilik, Melissa Morallos, Kudret Ürünay, Efe Atilla Saykam, Cumhur Demi̇rci̇.

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