Fathima Asma Email & Phone Number

Passionate about creating user-centered designs, I am a dedicated UX/UI Designer with a knack for translating complex ideas into intuitive and engaging digital experiences. With a strong foundation in user research and design principles, I thrive on understanding user needs and leveraging insights to craft seamless interfaces that resonate with users.Throughout my career at Araa Technologies, I have honed my skills in wireframing, prototyping, and visual design, consistently delivering high-quality results that enhance user satisfaction. I believe that great design is not just about aesthetics; it's about solving problems and making users' lives easier.As a natural collaborator, I enjoy working closely with cross-functional teams to bring projects to life, always open to feedback and eager to iterate. My goal is to create designs that not only meet business objectives but also delight users at every interaction.Outside of work, I stay inspired by exploring the latest design trends and technologies, continuously seeking ways to grow and improve my craft. I am excited about the potential of design to make a positive impact and look forward to contributing to innovative projects that prioritize the user experience.

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  Assistant Manager

  Araa Software Solution

  Mar 2020 - Present - Puttalam District, North Western Province, Sri Lanka

  As a UX/UI Designer at Araa Technologies, I specialize in creating user-centric designs that enhance the overall user experience of our applications. My role involves collaborating closely with cross-functional teams to translate complex requirements into intuitive and engaging interfaces.Key Responsibilities:Conducting user research and usability testing to inform design decisions.Creating wireframes, prototypes, and high-fidelity mockups using design tools like Figma and Adobe XD.Developing user personas and journey maps to better understand user needs and pain points.Implementing responsive design principles to ensure seamless experiences across devices.Collaborating with developers to ensure design feasibility and fidelity during implementation.Staying updated with industry trends and best practices to continuously improve our design processes.Achievements:Successfully redesigned our flagship application, resulting in a 30% increase in user engagement.Led a project that improved user satisfaction scores through iterative design and testing.I am passionate about delivering exceptional user experiences and believe that design should not only be aesthetically pleasing but also functional and user-friendly.

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  Open University Of Sri Lanka

  A+