As a performance marketing Manager, I streamlined team processes, improved efficiency, and delivered high-quality work in collaboration with commercial and account management stakeholders. I designed and implemented data dashboards to monitor product and campaign performance, enabling real-time decision-making. I was responsible for the KSA market and worked with a budget of 40,000 USD per month, generating a total sales of $3 million. I also collaborated with the product team to enhance the application's features, providing valuable tools for merchants, such as dashboards for informed decision-making and a profit calculator. I created a comprehensive process manual for the company, significantly reducing errors and increasing productivity. With six years of experience in digital marketing, I have a proven track record in strategy, multi-channel campaigns, and ROI optimization. I have successfully planned and executed campaigns to pinpoint ideal audiences and creatives, employed analytics tools for ongoing performance monitoring and data analysis, and developed and overseen Shopify websites. I am a strong leader skilled in data-driven decision-making and team collaboration. I am passionate about exploring emerging advertising platforms and channels for potential opportunities, and conducting data-driven A/B tests to enhance conversion rates. I am motivated by delivering impactful results and creating value for customers and stakeholders.