Asma Ansari Email & Phone Number

Pickering, On, Ca

Toronto, Ontario, Canada

• Formulate strategic plans by creating Epics, Key Results (KR), Key Performance Indicators (KPI).• Document current processes, tool mapping, requirements, team dependencies, and stakeholders.• Identify features and potential solutions, conduct high-level design and To-Be process analysis.• Prioritize features and document them with Acceptance Criteria.• Conduct in-depth analysis of solutions, identify Proof of Concepts (POC), and perform feasibility checks.• Identify dependencies and update features with potential solution options and recommendations.• Track completion sizing, roadmap, and timelines.• Continuously revisit feature priorities and ensure alignment with stakeholders.• Track cross-team/organization dependencies.• Initiate privacy, accessibility, and compliance reviews.• Test and review feature completeness, unblock the team, and ensure User Acceptance Testing (UAT) readiness.• Conduct bug triaging and facilitate deployment communications for business initiatives.• Oversee deployment completion, conduct smoke tests in production environments.• Facilitate Knowledge Transfer, Launch Announcements, and Hypercare sessions.• Seamless handoff to the extended team for ongoing maintenance and support.• Run: Track and analyze success metrics to measure the effectiveness of implemented solutions.

Toronto, Ontario, Canada

● Collaborating directly with Microsoft and its ecosystem● Troubleshooting campaign performance issues, e.g., campaigns missing ROAS, high CPA, or budget ● Analyzing clients' business requirements to create and manage text and video campaigns● Conducted interviews and workshops with project stakeholders to define user stories ● Translated stakeholder requirements into various tangible deliverables, such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Perform validation throughout the development cycle to ensure alignment with functional requirements● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Utilizing Power BI and Excel (v-lookup, pivot tables) to create data visualizations● Executing relevant scripts in Visual Studio to retrieve and analyze ad performance data

Toronto, Ontario, Canada

● Working directly with Google and their ecosystem● Presenting/pitching the benefits of Google Ads to SMBs and launching their ad campaigns● Analyzing clients' business requirements to create Google Ads Search, Display & Video campaigns● Conducted interviews and workshops with project stakeholders to define user stories ● Translated stakeholder requirements into various tangible deliverables, such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Perform validation throughout the development cycle to ensure alignment with functional requirements● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Optimizing campaigns based on AI recommendations and Performance Planner● Handling escalations and providing solutions within deadlines● Utilized Power BI and Excel (V-lookup, pivot) to create data visualizations and develop custom dashboards

Toronto, Ontario, Canada

● Resolve account maintenance queries ● Gather customers' requirements to provide custom solutions● Handle escalations and provide solutions within deadlines● Perform administrative tasks such as report generation, outbound call campaign planning, etc.

Toronto, Ontario, Canada

● Resolve account maintenance queries ● Gather customers' requirements to provide a custom solution● Handle escalations and provide solutions within deadlines● Perform administrative tasks such as report generation, outbound call campaign planning, etc.

Mumbai, Maharashtra, India

● Prepared business cases for project approval● Worked with the steering committee to establish the project vision and set project objectives and scope● Conducted interviews and workshops with project stakeholders to define user stories● Translated stakeholder requirements into various tangible deliverables, such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Prioritize user stories in conjunction with product owner to ensure stories are ready for implementation● Facilitate PI planning by estimating capacity and velocity based on historical data● Facilitate team sync to plan and coordinate day’s work and inspect progress● Validated Business Use Cases added in JIRA with system implementation and supported test cases development● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Address ART problems during ART sync● Coordinated project plans with the business team / cross functional team and managed the document repository● Power BI Ambassador for South Asia: Ensured the proper use of Power BI to capture crucial data points, which improved customer engagement and feedback by 60%, and also aided individual account management● Tools: JIRA, Confluence, Trello, Excel, Visio, RAMCO, Power BI, Tableau, Microsoft Dynamics, Salesforce

Melbourne, Victoria, Australia

● Engaged with stakeholders for the CRS and FATCA database project to gather software requirements and ensure alignment with the development team● Translated stakeholder requirements into various tangible deliverables, such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Prioritize user stories in conjunction with product owner to ensure stories are ready for implementation● Facilitate PI planning by estimating capacity and velocity based on historical data● Facilitate team sync to plan and coordinate day’s work and inspect progress● Validated Business Use Cases added in JIRA with system implementation and supported test cases development● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Address ART problems during ART sync● Tools: JIRA, Confluence, Trello, Excel, Visio, Power BI, Tableau, Microsoft Dynamics, Salesforce

India

● Conducted interviews and workshops with project stakeholders to define user stories● Translating stakeholder requirements into various tangible deliverables such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Prioritize user stories in conjunction with product owner to ensure stories are ready for implementation● Facilitate PI planning by estimating capacity and velocity based on historical data● Facilitate team sync to plan and coordinate day’s work and inspect progress● Validated Business Use Cases added in JIRA with system implementation and supported test cases development● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Address ART problems during ART sync● Project analysis and evaluation, NPV analysis, ROI analysis, forecasting, and complete financial tracking● Redesigning customer communication and fulfilment protocols, increasing customer satisfaction rates by 43%● Participating in full-cycle project management: Drafting proposals, strategizing, and implementing solutions to reduce new customer on boarding time by an average of 2 weeks● Tools: JIRA, Confluence, Trello, Excel, Visio, SAP, Power BI, Tableau, Microsoft Dynamics, Salesforce

Mumbai, Maharashtra, India

● Developed business architecture using requirements such as scope, processes, alternatives, and risks● Conducted interviews and workshops with project stakeholders to define user stories ● Translated stakeholder requirements into various tangible deliverables such as functional specifications, user cases, user stories, workflow/process diagrams, and data flow/data model diagrams● Prioritize user stories in conjunction with product owner to ensure stories are ready for implementation● Facilitate PI planning by estimating capacity and velocity based on historical data● Facilitate team sync to plan and coordinate day’s work and inspect progress● Validated Business Use Cases added in JIRA with system implementation and supported test cases development● SWOT, RTM (requirement traceability matrix), RACI matrix to analyse requirement● Address ART problems during ART sync● Evaluated project risks related to requirements implementation, testing processes, communication, and training● Completed an in-depth analysis of business processes, boosting revenue by 15% in 2017● Tools: JIRA, Confluence, Trello, Excel, Visio, C4C, Salesforce, Power BI, Tableau, Microsoft Dynamics, Salesforce

Msc-Biotechnology, Biochemistry, Immunology, Molecular Biology, Industrial Biotechnology, Bioinformatics, Ipr &Patentin, First Class With Distinction

Bio-Chemistry Immunology Molecular biology Biophysics Bio-statistics Bioinformatics Genetics Bio-process technology Developmental Biology.

B.Sc-Biotechnology, Biotechnology, Chemistry, Microbiology, Horticulture, First Class

Activities and Societies: Event Organizing, Bioinformatics