Asmit Das Email & Phone Number

Bengaluru, Ka, In

Mumbai, Maharashtra, India

Jugyah is a technology company transforming how the next billion urban Indians rent or lease their homes. With a fin-tech powered business model, it is backed by Kunal Shah (CRED), Harsh Jain (Dream11), and most of the largest developers in India - Lodha, Prestige, Godrej.

Bengaluru, Karnataka, India

- Headed Growth of ed-tech products for the low-income youth while leading a 7-member team- Hyper-experimented with Facebook & Google campaigns; reduced CAC (90%) via low CPLs & high conversion strategies- Partnered with 50+ influencers & 5+ corporates (incl. Meesho, Betterplace) for user acquisition- Spearheaded Ops strategy for the sales engine to meet outreach goals for all products across regions- Analysed sales funnel, identified opportunities and iterated tech inputs for process cost-optimization- Set up the referrals engine, collaborating with internal & external stakeholders; 20% jump in referrals - Started & led social media outreach via flagship Instagram pages; 220k+ followers in ~18 months- Built an in-house team of creators, designers, SM Managers 0 to 1; launched the project in ~4 weeks - Devised content structure for short-form videos; produced 10 million+ reach videos, incl. a 30M reel- Tools: Meta Ads, Google Ads, Analytics, HubSpot, WordPress | Campaigns: Lead gen, Branding, WhatsApp

Bengaluru, Karnataka, India

- Grew SM Properties organically to 20k+ followers, referrals engine to contribute ~25% of overall users- Scaled organic contribution from 5% to 40% in 5 months, resulting in a 28% decrease in overall CAC- Awarded “Best Debutante” in Nudgestar Awards for consistently scaling & improving organic sales

- Co-Lead, Digital Communications; 30 member team; 320+ SM Properties, 400+ Influencers & 1200+ Volunteers- Led Strategy for 4 M+ followers across 6 social media platforms, 14 M+ amongst partners & clients- Preparation of Talking Points & Briefing Documents for Senior Party Leaders & Media Spokespersons- Founding Member, West Bengal Campaign Team; Launched 'Didi Ke Bolo' campaign in ~20 days

Hyderabad Area, India

- Co-Lead, Strategy, Research & Insights (SRI) team for the final campaign execution of AP elections- Strategizing & liaising with client reps for execution of 5 distinct simultaneous campaigns

Mumbai, Maharashtra, India

- Credit appraisal of corporate clients with annual TO >500 crores; lending fund & non-fund based WCF- Managed portfolio of 12 clients and was directly responsible for all lending and cross-selling functions- Collaborated with internal teams like Risk, Transactions & Legal for timely appraisal of clients

Gurgaon, India

Capital Projects & Infrastructure- Market Assessment for a live bid advisory to AAI for an upcoming Greenfield International Airport

Mumbai

One of the first team members, SynTalk, a freewheeling interdisciplinary talk show, episodes available online on Soundcloud- Assisted in the pre-production research and episode design for 7 Soundcloud episodes, 980+ hits in the Pilot episode- Conducted academic research reviews in multiple disciplines - philosophy, history, literature, design, and physics

Pgdm, Management (Mba)

Activities and Societies: Co-founder and Senior Coordinator - People for Animal Welfare Society (PAWS)

Pgcpm, Digital Marketing

Post Graduate Certificate Program in Digital Marketing (Social Media Marketing, SEM, SEO, Display, Email and Mobile Marketing)

Bachelor Of Arts (B.A.), Economics, Cgpa 3.31/4

Activities and Societies: Malhar - ETC (Organizing team for Informal Events and Experimental Theatre for Annual Inter College Fest)Student.

All India Senior Secondary Certificate Examination, Science With Economics

Activities and Societies: Chief Organiser, El Juego Football Tournament

All India Senior Secondary Exam, Cgpa 10/10

Activities and Societies: Head Boy, Term 2009-2010 Grade 1 Piano under Associated Board of the Royal Schools of Music, London Master.