o Overseeing the strategic planning, execution and performance of all corporate marketing and communications activity.o Efficiently allocating and managing the yearly marketing budget, achieving cost savings of over £10,000.o Producing concise and compelling campaigns through online and offline channels in order to generate leads, drive engagement and increase brand awareness for the LEP and its Growth Hub. o Managing all aspects of digital marketing, including social media content, resulting in a 125% increase in organic social media engagement.o Managing and maintaining both the LEP and the Growth Hub website, overseeing technical updates, content creation and ensuring a user-friendly experience.o Instrumental in the implementation of the Growth Hub’s Digitalisation project, by managing and directing an external digital consultancy agency to develop a bespoke business support portal.o Overseeing the launch of a new digital supply chain platform, ensuring the branding, messaging and positioning aligned with the Growth Hub’s business model and objectives.

o Leading on the Hub's COVID-19 response which included developing and maintaining the content for the COVID-19 business support microsite (over 120 pages).o Creating, managing and supporting the maintenance of business intelligence on the wider GC Business Growth Hub websites.o Managing external agencies and freelance copywriters and commissioning a range of case studies, blogs and thought leaderships pieces.o Driving engagement to content by telling the story with the use of business survey data, insights and case studies.o Supporting with applications and submissions for bids, funding requests and reports, helping to supply the research, content and intelligence needed.o Providing regular briefings to internal stakeholders including the CEO and the Senior Management Team.o Leading on the development and delivery of communications and content planning for major campaigns including International Women’s Day and Neurodiversity Celebration Week.

The GC Business Growth Hub supports businesses across Greater Manchester, offering expert 1-2-1 and peer-to-peer business support, events, specialist programmes, funding and more. As a Sector Events Coordinator, I am responsible for the creation, procurement and management of the GC Business Growth Hub's portfolio of Manufacturing and Green Technologies events.My duties include: o Developing, managing, delivering and evaluating events including regular workshops and masterclasses for the Manufacturing and Green Technologies and Services teams.o Developing and delivering the event marketing plans ensuring that all marketing activity was delivered on time, within budget and to a high standard.o Creating content in partnership with specialist business advisors, including company case studies.o Developing marketing collateral (brochures, event flyers and slide decks) to promote the events and the team service.o Being responsible for ensuring that the company and service brands were appropriately and consistently represented across all marketing activities and that brand guidelines and values were adhered to.o Contributing to the coordination, planning and delivery of larger conference events in the Hub's annual event programme (e.g. PLG Mentoring event, Venturefest North West)

Routes organise and operate world-renowned airport and airline networking events at regional and world route development forums. ASM, its sister company is a leading route development consultancy within the aviation sector. Both companies belong to UBM Plc, a global business to business events organiser. Main Duties included:o Liaising with exhibitors and sponsors across Asia, Europe and the Americaso Liaising with key internal and external stakeholders, including Commercial, Host & Project Management, central services, and external suppliers and media partners.o Executing market research along with competitor research and analysiso Sourcing information for use in the event Delegate Directories and proofing of the Directorieso Ensuring event app and website are up to date (Wordpress, DoubleDutch knowledge)o Writing and scheduling social media posts (Hootsuite knowledge)o Updating and searching of data within company CRM system (Maximizer knowledge) o Writing copy for the website and social media channelso Monitoring training and event booking patternso Updating event budget and raising POs

During my time at Cenex, I was mainly involved with the Low Carbon Vehicle (LCV) event. LCV is the UK's premier low carbon vehicle (technology showcasing and networking) event. It features an extensive technology exhibition spread over three halls, expert presentations in a multi session seminar programme, Ride&Drive and networking opportunities both pre event (Pre event Media Day) and during the event (Networking Dinner).Amongst others, my duties included: Pre event Media Dayo Pre event marketingo Exhibitor, supplier and venue liaison o Post event PR Support Show guide and Dinner Programme Design Managemento Exhibitor and sponsor liaisono Design and layout support o Worked closely with external graphic designersNetworking Dinner o Ticket Sales o Joining Instructions Draftingo Pre event Marketing o Seating Plan Supporto Graphic support o Event support on day including, venue check, layout and meet&greeto Visitor, exhibitor and sponsor queries Low Carbon Vehicle evento Stand Sale support o Exhibitor, Visitor and Supplier liaisono Sponsor liaison for PR and Marketing o Mailshot designo Website updates o CRM Managemento Pre event marketing and Press Release support o Sponsor Contractso Show graphics support o Registration Monitoringo Visitor and Exhibitor Feedback Survey development o Speaker Management Supporto VIP Lunch Coordination SupportSteering Groupo Took Minutes o Contributed to regular LCV2016 Steering Group meetings with key stakeholders o Provided presentation supportCenexo Led on LCV2016 Internal Team Briefing o Print Marketing material (i.e. project case studies)o Newsletter and mailshot design o Website Updateso Represented Cenex at two key industry events on Cenex exhibition stand