Phil Aspden Email & Phone Number

Austin, TX, US

We are a global team of professional services experts who help our customers to improve their software enabled or data-driven businesses. Working at the leading edge of technology, we consistently and repeatedly deliver the innovation, quality, speed and engagement that our clients’ users, customers and audiences expect.With over 30 years of experience in.

Independent consultant working in the broadcast technology industry. Providing board advisory and strategic support services to private equity and international broadcast technology service providers.

Atlanta, GA, US

• A member of the Babcock Senior Leadership Management Board, reporting to the Managing Director. Responsible for all Sales, Marketing, Account Management and technical Pre-Sales functions.
• Grew revenue across TV and Multiplatform services by over 35%
• P&L responsibility across 5 profit centres
• Over-achieved against revenue growth and PBIT targets
• Developed the key value proposition for the new OTT monitoring and incident management service
• Improved revenue forecasting, project profitability, account management and aged debt.

London, London, GB

• Responsible for managing all aspects of the commercial relationship with the BBC.
• Managed the top performing Sales Hub across the business, with annual revenue of £60m+
• Delivered above budget revenue and Operating Income (PBIT) growth
• Achieved the highest customer satisfaction score of any hub across the business, and the greatest YoY improvement.
• Personally secured a £multi-million long term contract for content discovery services
• Played a key role in the successful 7-10 year renewal of the £100m+ BBC playout contract

Milton Keynes, Buckinghamshire, GB

• Responsible for strategic development and all sales, marketing and contract management activity across SIS LIVE. Leadership responsibility for OB division, including full P&L ownership and management of 320 staff.
• Business leadership and full P&L responsibility for a division with £50m+ T/O and 320 staff
• Achieved group revenue growth of £40m pa, representing an increase in turnover of 53%
• Management of 6 year contract with BBC without a single formal dispute or service credit.
• Won $50m contract to undertake the host broadcast of the 2010 Commonwealth Games in Delhi, including high level negotiations with the Director General of Doordarshan, the Solicitor General of India and the British High.
• Successfully delivered broadcast coverage of Delhi Commonwealth Games, including P&L responsibility and leadership of nearly 1600 project staff

Salford, GB

• Working closely with the CEO, I established the start-up and represented shareholder interests. dock10 is a joint venture established between SIS LIVE and Peel Media to provide a wide range of broadcast services.
• Negotiated 10 year £125m contract with BBC
• Constructed and led contract governance process, including detailed service availability and operational metrics
• Managed TUPE process relating to legacy BBC employees
• Successfully managed a £multi-million technology infrastructure implementation program, on time, on specification and on budget
• Recruited and established senior management team to support CEO

London, England, GB

• Outside Broadcasts was a C.£50m t/o division of BBC Resources Ltd., a wholly owned subsidiary of the BBC operated on an independent commercial basis. I was responsible for all sales, strategy and commercial policy.
• Direct line management of Sales, Marketing and Project Management teams
• Personally owned and managed all key customer relationships
• Won deal to support the Host Broadcast of the Commonwealth Games in Manchester 2002
• Negotiated 6 year deal with BBC to deliver minimum guaranteed revenues of £121m
• Led New Product Development including successful collaboration with BBC R&D and Red Bee to develop the Piero “tied to field” graphics system, subsequently awarded the Queens Award for Enterprise in the Innovation.

London, England, GB

• Restructured and managed the Sales, Marketing and Account Management teams across Studios, Post Production and Outside Broadcasts.
• Managed and developed the BBC Resources brand and its key product brands
• Led a project to identify operational improvements achieving £12m per annum profitability uplift
• Sole commercial responsibility for seven business units with a combined turnover of C.£20m.
• Developed and implemented the commercial systems, policies and procedures to transform the business from a BBC department to an independent commercial entity

Managing Partnerships And Strategic Alliances

Strategic Marketing For Directors And Senior Managers

Achieving Outstanding Performance (Delivering Strategic Change)