Assia Dragilev Email and Phone Number

• Manage the entire marketing mix, including brand image, language, and field visibility.• Launch new products, oversee imports, and handle ongoing brand management.• Supervise and control all branding elements, including label design, packaging, and marketing materials.• Manage and maintain digital assets, such as social media channels and websites, and coordinate influencer collaborations.• Demonstrate deep understanding of trade marketing, including planning and designing sales aids.• Initiate, plan, and execute marketing strategies across various markets.• Conduct detailed analyses and tracking, including launch performance, market analysis, business goals, promotion analysis, forecasting, pricing, and budgeting.

• Products development & launch support.• Working closely with suppliers such as marketing agencies, PR, designers.• Interfacing with in-house departments such as manufacture, purchase, supply chain, R&D. • Marketing data analysis and follow-up.• Creating financial reports and presentations.• Budget monitoring according to pre-defined targets.• Ongoing assistance to senior brand managers.

• Sales and profitability data analysis on a monthly basis.• Ongoing monitoring of Profit & Loss reports, deviations analysis. • Forecast planning.• Advisement improvements.• Profitability scenarios.

• Nestle Israel Asset management.• Cross-organization project management of new technologies.• Measurements improvement and standards implementation.

PC installation and upgrade.