Asta Daniele Email & Phone Number

Kaunas, Lt

Kaunas, Lithuania

At Digiastrum, we build strong connections between brands and consumers online, helping you to create a humanised brand of the future. We help companies outperform their competition and become an innovation, communication driven brand in the market place. As a branding and digital marketing strategists, we help you to pioneer new market opportunities and bring value to your customers. Our main services include:• International Marketing Consulting• Strategic Marketing & Management• Branding |Rebranding • Digital Marketing Strategy• Interim Management• International Sales Agent• Business Training & CoachingWhile expanding your company into new regions, cultural business expertise plays a vital role to succeed. We provide consulting services and help companies to build your brand in the European region, Middle East, Russia and Eastern Europe.Areas of expertise: Medical, Dental and Healthcare, IT, Cosmetics/Fragrances, FMCG, Education, DIY, Fashion, Legal, Advertising, Retail, Events, Restaurants, Sports/Active Lifestyle clothing, Tourism/Travel.

Elektrėnai

Lithuanian Marketing Association (LIMA) is leading marketing organisation in Lithuania with over 700 leading CMOs, marketing managers and marketing professionals.

Kaunas, Lithuania

Audimas is a leading company designing, developing and manufacturing active leisure and sports clothing.• Managed and led the biggest re-branding project in company history. Devised new B2C and B2B brand strategy including brand identity, philosophy and brand positioning, communication guidelines. Led the Go-To-Market delivery of strategic and executional brand assets including an incorporation of brand voice and campaign into all consumer touch points. • Managed major e-commerce shop re-design creating combined corporate and e-shop website with innovative, interactive design, personalisation to deliver a unique user experience to each visitor. Set new retail chain strategy for Lithuania, Latvia and Ukraine markets to drive Audimas retail chain and brand building initiatives to grow market share and sales volume, maximise ROI. • Led the development and implementation of the export strategy for retail, wholesale and e-commerce with the goal of driving revenue, traffic and cultivating brand awareness internationally. • Crafted and led joined project with one of the sponsorship partners - the National Olympic Committee of Lithuania, creating the highly successful brand of Lteam.

Amersfoort, Netherlands

Leading global manufacturer of innovative orthodontic and dental products, and provider of advanced orthodontic technology and services. Ormco is part of Danaher family of companies.• Developed European regional marketing plans (UK, Germany, France, Netherlands, Benelux, Italy, Switzerland, Spain, Portugal) that resulted in consistent sales increases. Tailored marketing strategy and progressive go-to-market plans to fit country specifics and ensure the highest regional growth. • Drove the development and implementation of business-to-business (B2B) lead generation campaigns and lead nurturing campaigns incorporating direct and digital marketing, and social media channels. Led Practice Management project for improved service and support to Orthodontist. • Leveraged and regionalised the unique value propositions and promotional activities to ensure distinctive, competitive offering in the marketplace.• Created new engagement project for consumer lead generation program (B2C) by incorporating celebrity endorsement, online marketing and social networks.• Managed European digital products portfolio and multiple product launches. Devised full integration plan for European market digitalization, supported by strategic launch of the most innovative intraoral scanner in the market - Lythos.

Netherlands

Medicom is the global manufacturer of products for the healthcare sector including dental and medical, manufacturing consumables and medical devices, with the presence in more than 90 countries.• Managed and implemented effective strategic marketing, brand development plans. Analysed the market, business trends in the healthcare market and developed clear brand positioning, and communication plan aligned with overall company’s marketing strategy. Planned and implemented innovative annual promotional programme to increase market penetration and profitability. Created and implemented the new Medicom’s image reflected in all brand communication, promotional and sales materials. Participated in marketing strategy integration between Medicom and Kolmi-Hopen Group. Managed 2 direct reports.• Created and led international digital marketing strategy, building an effective lead generation campaigns and communication throughout the B2B channel. • Shaped and managed a number of projects such as re-branding, new product development, as well as Medicom’s packaging re-designing project across a whole product range. Successfully managed new product launches in 38 countries in EMEA, CIS regions. Ensured effective implementation of the promotional campaigns and adjusted the brand message emphasis accordingly to the regional requirements. • Developed, executed and managed victorious marketing communication, PR and events into the dealer, private label clients and customer channels, sales support programmes. Created an efficient product training programmes, webinars to the sales team and distribution channels to initiate extensive product knowledge, and growth in the markets. Developed and sustained strong relationships with distribution channels as well as manufacturing divisions. Planned and managed educational events, maintained close relationships with KOL’s.

United Kingdom

Dentsply is an American dental equipment maker and dental consumables producer that markets its products in over 120 countries.• Managed product marketing, strategic planning including positioning, market research, product lifecycle management, budgeting and pricing for world-leading dental product groups (Maillefer, Midwest, Ash, Cavitron). Created and managed the product portfolio marketing plans including promotional calendar, customer channel programs and sales tools. Developed effective marketing communications, including bulletins, product support materials, and sales collaterals. Built strong relationships with manufacturing divisions and distributors.• Managed a number of projects such as new product development, re-branding, as well as sales force management initiatives, and channel marketing programmes to achieve targeted sales and profit goals. Arranged product marketing in 45+ countries in UK, Middle East, Africa (MEA), Russia and surrounding territories (CIS).• Tailored promotional campaigns, webinars, and events internationally as well as product training for the sales force, distributors, partners to maximise sales and build market share. Planned and managed educational programmes, built close relationships with the KOL’s. Executed targeted public relation and media campaigns.

Master Of Marketing Management, Marketing Management

Master of Marketing Management

Professional Diploma In Digital Marketing, Digital Marketing

Strategic planning of Digital Marketing: Search Engine Marketing (SEO, PPC), Social Media Marketing, Email Marketing, Mobile Marketing.

Trainer Of Neuro Linguistic Programming (Nlp), Neuro Linguistic Programming (Nlp)

Certified by one of NLP founders - John Grinder.

Master Of Human Resources Management, Human Resources Management

Bachelor Of Business Management, Business Management