Asta Kekkonen Email & Phone Number

As the Area manager for USA and UK my tasks include the following: - Leading and co-ordination of Visit Finland’s USA and UK market teams' work- Leading the market specific strategy development for USA and UK - Coordination and monitoring the market team’s annual marketing and sales activity plan - Planning and implementation of B2B sales promotion activities at the market (sales workshops, webinars, buyer fam-trips, joint sales promotion campaigns etc.)- Stakeholder relations with domestic travel industry and key tour operators at the markets

As the Account manager for USA my tasks included the following: - Leading and co-ordination of Visit Finland’s USA market team’s work- Leading the USA market strategy development- Coordination and monitoring the market team’s annual marketing and sales activity plan - Planning and implementation of B2B sales promotion activities at the market (sales workshops, webinars, buyer fam-trips, joint sales promotion campaigns etc.)- Stakeholder relations with domestic travel industry and key tour operators at the market

Helsinki Area, Finland

Working as a Regional Partnership Manager for Coast and Archipelago region I am leading the strategic development of Coastal finland together with the regional tourism organizations. My job includes coordination of Coast and Archipelago's development and branding work as well as the joint marketing and sales promotional activities, together with Visit Finland team of experts. Additionally I am closely involved in Finland's travel industry's digital development work and year around tourism development.

Helsinki

- Coordinating the market group work for French, Italian and Benelux markets. - CRM development - Product- and service development- Stakeholder relations- PR- and mediawork: organizing and hosting visiting programs in Finnish archipelago for the interntational media groups. Planning and organizing PR-events at the selected target markets- Organizing and hosting tour operator fam-trips- Coordinating and organizing events, such as seminars, workshops, etc, including the travel arrangements for the speakers, invitation process, the arrangements during the events and collecting feedback- Reporting to the program manager- Sales promotion and representation at the sales events in European markets

Contacting the travel service providers in Finland, designing travel services and packaging the services for Chinese Independent travelers. Creating package descriptions. Planning and executing online marketing and Chinese social media campaigns. Other tasks assigned.

In-bound sales of cruise- and hotel package products in St. Petersburg to FITs, companies and retailers over phone and by email. Customer service tasks. Invoicing and payment tracking.Checking the passengers on board the ferry.

In-bound sales of Aurinkomatkat travel packages to FITs over phone and by email. Customer service tasks. Invoicing and payment tracking.

Offering, selling, packaging and operating domestic travel related products, and -services, such as accommodation guiding, transportation, excursions and restaurants, to foreign travel agencies. Sales tasks over phone and by e-mail. Invoicing and payment tracking. Key responsibilities: - Special Interest meeting arrangements for foreign (Chinese) delegates visiting Helsinki.- Operating a FIT cycling tour package in Turku archipelago.

Helsinki

In my past I've worked in various customer service and sales tasks, mainly in hospitality industry. My previous jobs include e.g:- Waitress- Taxi agent- Reseptionist- Tele sales

Bachelor Of Hospitality Management, Facility Management

Tourism And Travel Services Management