A Marketing Professional with a valuable knowledge in the entertainment industry. An expert in Digital Strategy (planning, leading and executing campaigns) with strong people management skills who balances effectively between creativity and execution. A technology enthusiast with deep passion in driving growth and boosting sales through top-notch customer experiences. Strong points: Marketing Communications, Event Management, Public Relations, Project Management, Cross Teams Collaboration.
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OwnerBoothify. Jul 2023 - PresentAthensBoothify is a new and innovative project that brings a new dimension to the event industry. It started with the 360° Booth, which went viral with more than 5 million views on Instagram and TikTok. Since then, the Catwalk Booth and VFX Booth have been added to the fleet, with many more to come. -
Sales & Marketing ManagerColourday Festival Sep 2020 - Jun 2023Athens Metropolitan Area- Lead the development and implementation of marketing strategy from start to finish, leveraging internal support and driving collaboration - Establish brand positioning, identify target audience and develop marketing plans with specific objectives across different channels and segments- Lead the marketing activities, including ATL, BTL, PR and Digital Communication- Analyze customer insights, consumer trends, market analysis and identify opportunities for marketing best practices… Show more - Lead the development and implementation of marketing strategy from start to finish, leveraging internal support and driving collaboration - Establish brand positioning, identify target audience and develop marketing plans with specific objectives across different channels and segments- Lead the marketing activities, including ATL, BTL, PR and Digital Communication- Analyze customer insights, consumer trends, market analysis and identify opportunities for marketing best practices to build successful strategies- Managing all sponsorships for Colourday Festival and Colourday Run Show less -
Sales & Marketing ManagerSidegroup Gr Sep 2020 - Jun 2023Athens Metropolitan Area- Develop marketing strategies for Colourday Festival, Colourday Run, Be The One, Dj Booth, Vibration, Live Fx- Responsible for all marketing functions across the region- Lead the design, implementation and supervision of the ATL and BTL communication of each company- Managing all Sidegroup’s projects sponsorships -
Sales ProfessionalVibration Audio & Lighting Equipment Mar 2019 - Jun 2020Athens Metropolitan AreaVibration is a full service Audio-Visual company operating in three divisions - Live Production Services, Design/Installation Services and Equipment Rentals. -
Marketing PartnerMunicipality Of Tripolis - Δήμος Τρίπολης 2014 - 2016Managing Cultural Events and activities
Asterios Haritos Education Details
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Ba (Hons) Marketing Management
Frequently Asked Questions about Asterios Haritos
What company does Asterios Haritos work for?
Asterios Haritos works for Boothify.
What is Asterios Haritos's role at the current company?
Asterios Haritos's current role is Owner at Boothify..
What schools did Asterios Haritos attend?
Asterios Haritos attended Queen Margaret University.
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